Hussle (formerly PayAsUGym)
Hussle (formerly PayAsUGym)
Hussle (formerly PayAsUGym)
Health Club Management

Health Club Management

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Health Club Management

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George Foreman III and Studio Troika design luxury boxing studio in Philadelphia

Boxing is more than a sport – it's a lifestyle, and Philadelphians have owned that as well as any other city."
– George Foreman III

George Foreman III – son of the heavyweight prizefighter – and Boston-based practice Studio Troika have designed the EverybodyFights boxing gym in Philadelphia.

Situated in the city's Rittenhouse neighbourhood, the 12,000 sq ft (1,114 sq m) space comprises a full-size boxing ring, multiple classrooms, and an open gym area with free weights and cardio equipment.

Other features include a steamroom, a yoga room, a sports shop, and custom graffiti created by Hailey Loonan (EverybodyFights' creative director) and Studio Fresh.

Although Studio Troika was in charge of the design team, a spokesman from EverybodyFights told CLAD that Foreman and real estate developer and EverybodyFights co-founder Anthony "AJ" Rich" were personally involved in the selection and coordination of the facility's fittings and overall layout.

"They actually work together as a unique 1-2 design combo," he said. "George picks out all the equipment and lays out the training space in a way that makes the most sense, while AJ is responsible for the finer design points, including fixtures, furniture, colour palettes, and materials and also the larger character pieces that have become defining features of EverybodyFights gyms."

Founded in 2013, EverybodyFights, which has venues in Boston, New York, Philadelphia, Chicago, and Lexington, KY, is undergoing a nationwide expansion and set to open 20 locations by 2020.

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According to ukactive’s Reimagining Ageing report, in the next 20 years one in seven of the UK population will be over 75. By 2030, the number of over 60s in the UK will be 20m, 31 per cent more than today
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People
The founders of F45 Training have done an incredible job building a global brand, and with this partnership, we hope to continue to disrupt the fitness industry
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We like the idea of creating great brands and great companies that larger businesses then have a strong desire to own. We make our return by helping to grow businesses and build beautiful brands
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Ceilidh dancing is great; it’s full of fun and energy and after a night of it you leave happy, smiling and sweating
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We noticed this gap in the UK market for a complete workout that invigorates the body while impacting the mind
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We are mad and focused, loud and strategic, wild and global
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I feel stronger in training, daily life tasks are easier and I’ve gained greater confidence that I can take on these challenges
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Our qualification increases learners’ awareness, encourages empathy and instils confidence to speak to people affected by mental ill-health
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Diary dates
30 May 2019
Rimini Expo Centre, Rimini, Italy
Diary dates
30 May - 02 Jun 2019
Expo Centre & Riviera Di Rimini, Rimini, Italy
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Hussle (formerly PayAsUGym)
Hussle (formerly PayAsUGym)