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Health Club Management

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Health Club Management

Health Club Management

News

Buzz Gym partners with Life Fitness for UK expansion push

Budget club operator Buzz Gym has signed a deal with equipment supplier Life Fitness, which will see the company introduce a "transformed business model" as it sets out on a UK-wide expansion.

The chain will invest and install Life Fitness' premium kit at its sites, as part of plans to combine affordable, no contract gym memberships with a premium fitness equipment offer and high-specification fit-outs.

The soon-to-open Buzz Gym Oxford will be the first facility to launch with Life Fitness kit, followed by the opening of another new site in Plymouth.

The duo of openings will take the number of clubs in its portfolio to five.

Family-owned Buzz Gym launched its first club in Reading in 2013 and currently has more than 13,000 members across its three gyms.

Located in city centre sites, Buzz Gym clubs offer 24h access and each site has more than 200 exercise stations, open plan training zones, strength zones and more than 400 group exercise classes every month.

Buzz Gyms focuses on atmospheric designs – including live DJ’s and nightclub-feel lighting, where "fashion meets fitness".

“We chose Life Fitness because it was able to clearly understand our business model and provide a solution that not only meets our current needs, but one that is scalable and will support our longer-term growth strategy," said Adam Stowell, CEO of Buzz Gym.

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Budget club operator Buzz Gym has signed a deal with equipment supplier Life Fitness, which will see the company introduce a "transformed business model" as it sets out on a UK-wide expansion.
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The soon-to-open Buzz Gym Oxford will be the first facility to launch with Life Fitness kit

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Features
Report
We investigated the typical day for young offenders in prison and found they were typically locked up and inactive for 22 hours a day - Dr Phillip Lee MP
Features
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How far is the health club industry from completing its evolution from a niche sector to a mass mainstream movement?
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Calisthenics: is it just for hardmen, or is it an alternative activity that could appeal to your crossfitters or those in your free weights area? Kath Hudson reports
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Supplier showcase
GoCardless & Speedflex
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The IHRSA European Congress, which takes place next month in Lisbon, Portugal, is a must-attend, must-experience event for industry leaders doing business in Europe says IHRSA’s Kristen Walsh
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Scientists believe floatation therapy could be a shortcut to meditation and much more than just a relaxation amenity for health clubs. Niamh Madigan dives in to find out more
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A new age of indoor cycling is upon us, characterised by a more diverse range of bikes and consumers. Steph Eaves breaks down the options in this two-part series
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Tech
Body composition analysers are an excellent way to differentiate your club, as well as help your members get results. Kath Hudson reports
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New trends
A combination of being hunched over desks and dynamic workouts have led to a new trend in assisted stretching studios. Is this the next big thing and should health club operators be adding it for their members? Kath Hudson reports
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A disused tower block in central São Paulo has been converted into a vibrant fitness, sport and leisure destination for the city, as Kim Megson reports
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Kristen Walsh, associate publisher at IHRSA, reveals the top performing health club operators in the US, Canada and Latin America
Features
People
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We’re focusing on a clustering strategy to ensure our members have got the choice and convenience of having a club near to home and also one which is near to where they work
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Bear Grylls has bought into BMF – formerly British Military Fitness – now rebranded as Be Military Fit and with its sights set on international expansion through franchising
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We don’t sell the transformational dream: our core message to people is the importance of creating a new lifestyle and being fit for life
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The drive behind everything we do is to help our patients get better. Whether that means climbing Everest, or climbing the stairs
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We’re offering members the convenience of having a workout and a chance to shop in a lively, welcoming environment
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With the EXOS programmes, I can guarantee vitality. Our goal is to upgrade people’s lives by finding their true purpose
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The ultimate goal of WHO’s Global Action Plan on Physical Activity is a 15 per cent reduction in the global prevalence of inactivity by 2030
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Our large-format clubs require a high population density, so we created a small box model at 5,000 - 8,000sq ft to create a vibrant, friendly, local gym concept - Francine Davis
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