Fifty-six former Blink Fitness gyms in New York and New Jersey have been upgraded and rebranded as PureGym and are now open for business.

A new recovery brand – Re:set by Pure – will open its first studio in Hong Kong on 1 July.

PureGym is intending to rebrand all of its US gyms as PureGym, rather than continuing to use the Pure Fitness brand it developed for its US launch, reveals CEO Clive Chesser in the latest edition of HCM.

With more than one gym opening per week and the integration of Blink Fitness underway in the US, the new CEO of PureGym talks to Kate Cracknell

PureGym is making a bid for the majority of the assets of Blink Fitness, which was put into Chapter 11 by owner, Equinox, on 12 August.

Susan Turner, CEO of PureGym Middle East, has told HCM the company is extending its presence in Saudi Arabia with the launch of its first gyms in Jeddah next month and another lined up for October. All will be franchised.

Despite high energy costs, inflation and interest rates, there’s evidence to show 2023 was the year the industry bounced back. A host of CEOs, talk about the current trading landscape and their plans for the next 18 months

Speaking in the HCM Handbook 2024-2025, which will be out next month, PureGym managing director, Rebecca Passmore, says the company is on track to deliver on its global expansion plans.

Orangetheory and Self Esteem Brands have revealed plans to merge 'as equals' creating a new company with around US$3.5 billion a year in sales and 7,000 franchises in 50 countries.

Members of HCM’s senior-level industry panel share their thoughts with Kath Hudson on the challenges and opportunities that lie ahead

PureGym has delivered a positive set of third quarter results, with revenues increasing to £137.7m, for the three months ending 30 September – up 15.8 per cent on Q3 2022 (£118.9m).

Pure Gym has revealed it's planning to double the number of clubs in its portfolio, with a target of reaching more than 1,000 clubs by 2030.

Pure Gym has launched in the US under the brand Pure Fitness, with the first three locations having opened in the Washington DC area as part of a cluster rollout.

Pure Gym will take its US expansion 'step by step' – but views the market as having huge potential for growth.

As Pure Gym expands into the US under the name Pure Fitness, its chief strategy officer talks about the opening of the first three budget clubs in Washington, DC

With interminable lockdowns and media scare stories that people would stay with digital or outdoor workouts, it has been an edgy time for the fitness industry. However, nothing can compare to the gym experience according to Les Mills CEO, Phillip Mills, who reviews the stats

In spite of the boom in home workouts, research indicates consumers can’t wait to get back to the gym, with digital acting as a funnel for new members, says Phillip Mills

PureGym is the second largest operator in Europe. Its CEO talks about expansion and influencing government policy

Jak Phillips looks at how Chinese clubs handled the Coronavirus shutdowns

Competition in the fitness trade show market has ramped up as a result of Leisure Industry Week (LIW) rebranding as a pure fitness exhibition, while the parent company of Professional Beauty has launched its own fitness-focused event.

Pure Yoga launched its seventh site in Hong Kong this June – a 16,000sq ft (1,486sq m) club offering impressive harbour views.

The Pure Group has opened a 25,000sq ft health club over six floors in thecentral district of Hong Kong, at the iconic California Tower, home to 27 floors of restaurants, bars and creative commerce.

Awarding organisation Active IQ recently gathered physical activity sector employers, training providers and representatives from key industry bodies to explore the hot topic of industry training.

Kate Cracknell talks to the CEO of the Pure Group – Asia’s leading lifestyle brand – about blending yoga, fitness, food and apparel

Leading Asian operator the Pure Group recently unveiled its 12th location: its first hybrid club that brings together the expertise of its existing Pure Yoga (six) and Pure Fitness (five) operations.