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The pandemic sparked a change of priorities and how many people regard physical activity. ClubIntel shares its findings into what fitness consumers now want, lifting the lid on who are the casual consumers, fitness explorers, routine junkies and wellness lovers.
HCM Handbook 2023
A US study by ClubIntel for IHRSA and ABC Software highlights opportunities for operators to grow their businesses by engaging with key consumer groups
HCM issue 10 2021
Nearly half (49 per cent) of health club members in the US who've cancelled their
membership since the pandemic began are eager to rejoin their clubs within the next six
to 12 months.
news •
02 Aug 2021
With interminable lockdowns and media scare stories that people would stay with digital or outdoor workouts, it has been an edgy time for the fitness industry. However, nothing can compare to the gym experience according to Les Mills CEO, Phillip Mills, who reviews the stats
HCM Handbook 2021
We’re used to digitised cardio equipment, but now strength is catching up, with the launch of new connected lines, as HCM reports
HCM issue 5 2021
More than 30,000 Hussle users
have been turned into direct
members in the last 18 months.
HCM issue 4 2021
In spite of the boom in home workouts, research indicates consumers can’t wait to get back to the gym, with digital acting as a funnel for new members, says Phillip Mills
HCM issue 3 2021
The late Stephen Tharrett explores the US member journey in the age of COVID-19
HCM issue 1 2021
Leisure-net’s lockdown 2 survey yielded findings that will set a course for the UK industry as it comes out of lockdown 3
HCM issue 1 2021
The global fitness industry has been shocked and saddened by the death of Steve Tharrett, co-
founder of industry insight firm, ClubIntel, on 22 December.
news •
28 Dec 2020
A third (32 per cent) of US health club members remain unable to attend their regular
fitness facility due to COVID-19 closures, as of 30 November – with 18 per cent saying
their club has closed permanently.
news •
16 Dec 2020
Globally, gyms on average, seen nearly 70 per cent of their pre-lockdown members return
to their facilities since re-opening their doors.
news •
19 Oct 2020
Speaking to HCM, Brent Darden, the new interim CEO and president of IHRSA,
says the organisation is positively committed to a reassessment of its mission and
activity.
news •
24 Aug 2020
New research gauges the feelings of members about returning to the gym
HCM issue 6 2020
Two thirds (65 per cent) of gym and health club members in the US are planning on
returning to their facility once lockdown measures allow it, according to a new study.
news •
15 Jun 2020
Providing digital fitness content is emerging as a critical value driver for health club
operators during
the coronavirus (COVID-19) shutdown, according to a wide-ranging study on the effects
of the
pandemic on the global fitness industry.
news •
17 Apr 2020
Functional training is growing in popularity, but will it overtake traditional training methods? We open the debate
HCM issue 4 2018
ClubIntel’s Stephen Tharrett and Mark
Williamson share the industry trends
revealed in the annual report
HCM issue 1 2018
Health and fitness club professionals and operators are being invited to take part in
ClubIntel’s third annual international trends study, 'What’s All the Rage'.
news •
22 Sep 2017
The boutique studio market
continues to grow and evolve, as
the Association of Fitness Studios’
report shows. Stephen Tharrett
and Mark Williamson tell us more
about how this sector is maturing
HCM Handbook 2017
A new study assesses the trends in the ever-evolving boutique segment. Steve Tharrett and Mark Williamson report
HCM issue 1 2017
What’s driving the success of boutique studios, and what can other operators learn from their innovative approach?
HCM issue 11 2016
A new report from IHRSA examines health club consumer behaviour. We outline some of the key findings
HCM issue 10 2016
US-based brand insights and market research firm ClubIntel has launched its second
annual fitness
industry survey.
news •
06 Sep 2016
The Association of Fitness Studios (AFS) is encouraging fitness businesses to take part in a study
which looks to chart the global state of the fitness studio industry.
news •
12 Aug 2016
Stephen Tharrett and Mark Williamson of brand insights firm ClubIntel share a glimpse into the work and resulting outcomes of the recent 2015 International Fitness Industry Trend report - What’s All the Rage
HCM Handbook 2016
US researchers have launched a new study which will explore prevalent marketing trends
in the burgeoning boutique fitness studio market.
news •
26 Jan 2016
Your customers aren’t being disloyal if they don’t only use your gym, says Kate Cracknell. It’s time to recognise a growing desire for flexibility
HCM issue 11 2015
In the first of a two-part series, Stephen Tharrett and Mark Williamson of ClubIntel investigate the influence of the internet middlemen in the fitness market
HCM issue 11 2015
Stephen Tharrett of ClubIntel shares the findings from the 2015 International Fitness Industry Trend Report
HCM issue 10 2015
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Find out how your gym can tap into the corporate wellness boom
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
HCM magazine
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
Read the latest issue
Opinion
promotion
“Strength training has moved from the margins to the mainstream.”
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Elevate is set to celebrate its 10th anniversary in style this June, with organisers
confirming the event’s largest-ever drinks reception as registrations continue to run more
than 10% ahead of last year.
Featured supplier news
Celebrating its milestone 5th anniversary, W3Fit EMEA returns in 2026 with an unmissable
gathering of the Health & Fitness industry’s most influential leaders.
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With more than 90 fitness centres across the country and more than 130.000 members, Sporty ...
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Eleiko continues to innovate and craft world-class strength equipment designed to help people perform better ...
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