Product innovation
Funxtion seeks to put fun back in fitness with super-size 'smartphone'
By Jason Holland
The FunXtion Experience Station
A striking, larger than life-size display in the shape of a smartphone, FunXtion Interactive has been designed to make fitness fun.
It can be set up in exercise rooms and offers a range of applications. Using a wristband, customers can automatically log in to the ‘smartphone’ – the FunXtion Experience Station – to track their fitness progress. It also offers a virtual trainer, programmes for workouts and virtual classes.
Fun elements such as leader boards enable users to compare their performance with others. A complementary app can be installed on customers’ normal smartphones.
Dutch company Funxtion, founded by Ernst de Neef and Mendel Witzenhausen, is now seeking to roll the device out globally, having launched it to the international market for the first time at FIBO.
Company Details
FunXtion
FunXtion was founded by Mendel Witzenhausen and Ernst de Neef in 2011 with the belief that fitness should be made fun and playful.
Address
Sloterweg 796, 1066 CN, Amsterdam, The NetherlandsTelephone
+31 (0)20 2135000Website
www.funxtion.comA striking, larger than life-size display in the shape of a
smartphone, FunXtion Interactive has been designed to make
fitness fun.
756000_392269.jpg
Product innovation
10 Jun 2026
HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
08 Jun 2026
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
05 Jun 2026
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
What does a premium body composition experience actually look like? It starts with the measurement itself.
07 May 2026
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
06 May 2026
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming
06 May 2026
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
05 May 2026
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
05 May 2026
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
05 May 2026
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
05 May 2026
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
05 May 2026
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
One of the biggest mistakes operators in the fitness industry still make is advertising almost
05 May 2026
Gym Gear has introduced the HIITMax Training Station to help operators deliver structured high-intensity interval
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
27 Apr 2026
Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
09 Apr 2026
HPO Tech has added a new model to its Zeugma hyperbaric chamber portfolio, the Zeugma
With Elevate 2026 fast approaching, leisure and physical activity professionals are being encouraged to
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Across the UK, local authorities are facing the same challenge: ageing leisure facilities, restrictive layouts
PROMOTION
Active IQ: Social media companies should introduce trust mark to fight online fitness misinformation
Active IQ: Social media companies should introduce trust mark to fight online fitness misinformation
The leading awarding organisation for the physical activity sector, Active IQ, is urging social media
Latest News
PureGym Group has announced that group chief financial officer, Alex Wood, is taking over the ...
Latest News
Independent operator, Fitness Worx Gyms, is introducing private blood testing as a service to members. ...
Latest News
International industry lobbying associations are calling for physical activity and strength training to be deeply ...
Latest News
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout ...
Latest News
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch ...
Latest News
Premium London health club, KX Chelsea, is gearing up to unveil its most significant redevelopment ...
Latest News
Researchers in the US have identified an antibody which could greatly reduce the loss of ...
Latest News
Peloton has made the strategic acquisition of Pilates start-up, Skōp, to support the expansion of ...
HCM promotional features
Sponsored
Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM promotional features
Sponsored
David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
HCM promotional features
Sponsored
Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM promotional features
Sponsored
SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
HCM promotional features
Sponsored
Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
HCM magazine
Raphael Cuomo explores the
powerful link between addiction,
health and behaviour change
HCM magazine
HCM People
Stephen Price
Founder, SP&Co Group“Working in public health over the last few years has lit up parts of my brain again”
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
Read the latest issue
Opinion
promotion
“Strength training has moved from the margins to the mainstream.”
Featured supplier news
Elevate is set to celebrate its 10th anniversary in style this June, with organisers
confirming the event’s largest-ever drinks reception as registrations continue to run more
than 10% ahead of last year.
Featured supplier news
One of the biggest mistakes the fitness industry still makes is advertising almost
exclusively to people who already look and live like gym members.
Company profiles
Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, ...
Company profiles
Absolute Performance is one of the UK’s leading gym design and installation companies. We install ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers
Hot tubs
Industrial washing machines
Spa and beauty equipment
Water experiences and hydrotherapy solutions
Fitness tracking platform
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
22-23 Jun 2026
WX Wakefield , Wakefield, United Kingdom
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
Search news, features & products:
Find a supplier:
