Registration now open / Elevate

The countdown to Elevate’s 10th anniversary begins today as registration opens for Elevate 2026.

Taking place at Excel London on 17-18 June 2026, the industry’s flagship event invites professionals from across physical activity, health and wellness to secure their place at one of the UK industry’s most influential gatherings.

Over the past decade, Elevate has established itself as a key meeting point for the sector, bringing together professionals to connect, learn and innovate. The 2026 event marks an important moment in the show’s history, celebrating ten years of progress while reflecting a sector that continues to evolve at pace.

Elevate 2026 will showcase a broad and increasingly diverse range of solutions and ideas, spanning not only core fitness, but also recovery, longevity, weight management, anti-ageing, physical activity, wellness and performance. Alongside the extensive exhibition floor, the event will deliver a two-day, multi-theatre education programme supported by structured networking opportunities.

Thousands of decision-makers from gyms, studios, leisure operators, sports clubs, education, physiotherapists, healthcare and private practice practitioners will once again come together to engage with leading suppliers and hear from expert speakers across Elevate’s four theatres: Debate, Generate, Accelerate and Collaborate, complemented by a number of partner theatres.

Following the success of 2025, with over 6,500 attendees, 200+ leading brands, and 200 world-class speakers, the 10th anniversary edition will feature special additions, including legacy sessions that reflect on industry progress and future direction.

As part of its commitment to delivering relevant, industry-led education, ahead of the show, starting now, Elevate is running a series of polls across its social media channels. These polls will explore the trends, challenges and opportunities shaping the sector, with insights directly informing elements of the 2026 show.

Lucy Findlay-Beale, Event Director at Elevate, says: “Opening registration for Elevate 2026 is a significant moment for us, as we prepare to celebrate 10 years of bringing the industry together. Over that time, both Elevate and the sector itself have evolved considerably, and our anniversary edition will reflect that change.

“Today, the physical activity sector encompasses far more than traditional fitness. By engaging the industry through social media polls ahead of the event, we’re ensuring that the conversations, content and learning at Elevate 2026 are shaped by what really matters to professionals right now.”

The 10th anniversary edition will also recognise Elevate’s founding partners, celebrating the organisations that have supported the show since its launch in 2016 and have played a role in its continued development.

With strong early interest from exhibitors and partners, Elevate 2026 will provide a platform that reflects the breadth and diversity of a modern physical activity and health ecosystem. From start-ups to established brands, and from frontline practitioners to senior decision-makers, the event offers a space for collaboration, discovery and shared learning.

To secure a free place, registration is now open at www.elevatearena.com