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FITNESS, HEALTH, WELLNESS

press release: Technogym UK Ltd

Let’s Move For a Better World: make a difference! Join the movement!

13 Mar 2024
The social campaign leverages Technogym’s technology and connected ecosystem to motivate people to move more and more regularly / Technogym
Technogym’s social challenge ‘Let’s Move for a Better World, which first began in 2014, enabling people to do good for themselves and make a difference for others, is back!

Technogym has long been proposing physical activity as a means of prevention and cure for the health of the population. The answer to a sedentary life is an active life, a wellness life.

The driving force behind the wellness philosophy is certainly physical exercise, but not only physical exercise.

The social campaign leverages Technogym’s technology and connected ecosystem to motivate people to move more and more regularly and to join their local fitness facilities (clubs, hotels, workplaces, universities and more) and share their results with the global Technogym community.

From 12th to 27th March 2024, thousands of people from around the world will join forces to “donate” their exercise and promote the Wellness lifestyle through a challenge based on MOVEs (Technogym’s unit of measure for movement). Movement Is the foundation of an active life, people should aim for 1000 MOVEs/day to be healthy.

In facilities, users can join Let’s Move for a Better World connecting to the Technogym Ecosystem, tracking their workouts, and collecting MOVEs. Upon reaching predefined targets, each facility can win Technogym products to donate to a non-profit association or educational institutions of its choice. The more active gym-members are, the more MOVEs they collect and the bigger the donation will be to each community.

In 2023, Glasgow Club Tollcross finished in first position on the UK leaderboard, with 2million MOVEs, out of 230 participating UK facilities, engaging more than 450 Glasgow Club members who came together to donate their MOVEs to win Technogym equipment for Active Glasgow East Community Sports Hub, a programme through sport Scotland’s ‘Club and Communities’ strand, the Community Sport Hub (CSH) that aims to bring sport, physical activity and local partners together supported by investment received from The National Lottery to improve access to local activity provision.

Glasgow Club Tollcross (and 14 other Glasgow Club facilities) will be joined again this year by over 230 facilities in the UK alone, including previous leaderboard toppers and long serving participants Crow Wood Leisure, amongst other businesses from all sectors throughout the UK, such as CPASE and Cadbury House and several Universities from London South Bank to Glasgow, to name just a few.

Alongside its important social message, Technogym's global campaign represents a very powerful tool for facilities to become ambassadors of the Wellness Lifestyle and give a concrete contribution to their local community. Among the promotional activities during previous editions of the Let’s Move for a Better World campaign, facilities engaged their communities through special events, competitions, and classes to boost loyalty, motivation, and attendance with thousands of people sharing their results and Inspiring others through the social media hashtag: #letsmoveforabetterworld

Technogym has been investing for years in building its Technogym Ecosystem with the objective of growing the industry, making it more attractive to end users. The Let’s Move for a Better World Campaign is a concrete example of how to combine a unique consumer activation with a marketing campaign for a facility and a community social activation. The Technogym Ecosystem includes connected equipment, apps and on-demand video training content and can connect individual users to their own personalised training experience for fitness, sport or health anytime and anywhere.

Let's Move for a Better World is the result of Technogym's forty-year commitment to promoting wellness around the world. The campaign represents an opportunity to create a more sustainable society, based on personal health, and the education of younger generations is a fundamental starting point for the achievement of the common goal.

#LetsMoveforaBetterWorld
More press releases and updates from Technogym UK Ltd:
At 2024 Milan Design Week, Technogym celebrated its 40 years with the special exhibition "Design to Move”, featuring 40 unique Technogym Benches – one of the brand's iconic products – designed by 40 different international designers and artists from all over the world.
The industry-unique ecosystem offers operators the possibility to deliver AI-based precision training based on data from equipment, assessment stations and an unprecedented variety of integrated third-party software solutions, devices and apps.
Technogym is excited to announce the opening of its brand-new retail boutique in Zurich. The space, located in Pelikanstrasse 5 in the heart of the city, covers an area of about 120 square meters and has been designed to offer a real Wellness lifestyle experience and allow people to discover the best products, technologies and services for physical exercise at home. The boutique will also have access to experienced personal trainers and interior designers for bespoke home-gym projects and personalized consultations.
Technogym Run has been awarded the prestigious Wallpaper* Smart Space Award for Fittest Fitness Kit.
Technogym announces the opening of its new Technogym Benelux. Located at Capelle aan den Ijssel near Rotterdam, the space it’s the perfect destination for both industry operators and consumers to live, firsthand, the Technogym Experience made of design, superior biomechanics, digital technologies, and training.
Technogym UK Ltd: news from HCMmag.com and FitTechGlobal.com
Technogym has released Skillup, an ergometer designed to target the entire body, with a focus on the muscle groups of the upper back, chest and arms, by simulating the actions of cross country skiing.
Technogym is launching Checkup, an assessment station which uses AI to personalise training programmes in order to create more effective workouts.
Maui’s iconic Grand Wailea, A Waldorf Astoria Resort has announced the opening of its highly anticipated Kilolani Spa, an all-new luxury wellness retreat inspired by Hawaii’s natural beauty.
A major new wellness retreat called Surrenne is coming to Knightsbridge, London, this April, according to an announcement from Claridge's owner The Maybourne Hotel Group.
Arch Amenities Group (AAG)* has announced the opening of its first Privai Spa + Fitness Center in a hotel – the 411-room Kimpton Epic Hotel in Miami, Florida.
London has gained a substantial new urban spa in Belgravia following The Peninsula London’s grand unveiling of its subterranean Spa & Wellness Centre.
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Looking to refresh your treadmill offering? Suppliers give us the lowdown on their top-selling models
Technogym UK Ltd
Tel: +44 (0)1344 300236
Address: Two The Boulevard, Cain Road, Bracknell , Berkshire, RG12 1WP, United Kingdom
Nerio Alessandri founder and president
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Technogym press release: Let’s Move For a Better World: make a difference! Join the movement!
Technogym's social campaign to promote Wellness and physical exercise is back.
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press release: Technogym UK Ltd

Let’s Move For a Better World: make a difference! Join the movement!

13 Mar 2024
The social campaign leverages Technogym’s technology and connected ecosystem to motivate people to move more and more regularly / Technogym
Technogym’s social challenge ‘Let’s Move for a Better World, which first began in 2014, enabling people to do good for themselves and make a difference for others, is back!

Technogym has long been proposing physical activity as a means of prevention and cure for the health of the population. The answer to a sedentary life is an active life, a wellness life.

The driving force behind the wellness philosophy is certainly physical exercise, but not only physical exercise.

The social campaign leverages Technogym’s technology and connected ecosystem to motivate people to move more and more regularly and to join their local fitness facilities (clubs, hotels, workplaces, universities and more) and share their results with the global Technogym community.

From 12th to 27th March 2024, thousands of people from around the world will join forces to “donate” their exercise and promote the Wellness lifestyle through a challenge based on MOVEs (Technogym’s unit of measure for movement). Movement Is the foundation of an active life, people should aim for 1000 MOVEs/day to be healthy.

In facilities, users can join Let’s Move for a Better World connecting to the Technogym Ecosystem, tracking their workouts, and collecting MOVEs. Upon reaching predefined targets, each facility can win Technogym products to donate to a non-profit association or educational institutions of its choice. The more active gym-members are, the more MOVEs they collect and the bigger the donation will be to each community.

In 2023, Glasgow Club Tollcross finished in first position on the UK leaderboard, with 2million MOVEs, out of 230 participating UK facilities, engaging more than 450 Glasgow Club members who came together to donate their MOVEs to win Technogym equipment for Active Glasgow East Community Sports Hub, a programme through sport Scotland’s ‘Club and Communities’ strand, the Community Sport Hub (CSH) that aims to bring sport, physical activity and local partners together supported by investment received from The National Lottery to improve access to local activity provision.

Glasgow Club Tollcross (and 14 other Glasgow Club facilities) will be joined again this year by over 230 facilities in the UK alone, including previous leaderboard toppers and long serving participants Crow Wood Leisure, amongst other businesses from all sectors throughout the UK, such as CPASE and Cadbury House and several Universities from London South Bank to Glasgow, to name just a few.

Alongside its important social message, Technogym's global campaign represents a very powerful tool for facilities to become ambassadors of the Wellness Lifestyle and give a concrete contribution to their local community. Among the promotional activities during previous editions of the Let’s Move for a Better World campaign, facilities engaged their communities through special events, competitions, and classes to boost loyalty, motivation, and attendance with thousands of people sharing their results and Inspiring others through the social media hashtag: #letsmoveforabetterworld

Technogym has been investing for years in building its Technogym Ecosystem with the objective of growing the industry, making it more attractive to end users. The Let’s Move for a Better World Campaign is a concrete example of how to combine a unique consumer activation with a marketing campaign for a facility and a community social activation. The Technogym Ecosystem includes connected equipment, apps and on-demand video training content and can connect individual users to their own personalised training experience for fitness, sport or health anytime and anywhere.

Let's Move for a Better World is the result of Technogym's forty-year commitment to promoting wellness around the world. The campaign represents an opportunity to create a more sustainable society, based on personal health, and the education of younger generations is a fundamental starting point for the achievement of the common goal.

#LetsMoveforaBetterWorld
More press releases and updates from Technogym UK Ltd:
At 2024 Milan Design Week, Technogym celebrated its 40 years with the special exhibition "Design to Move”, featuring 40 unique Technogym Benches – one of the brand's iconic products – designed by 40 different international designers and artists from all over the world.
The industry-unique ecosystem offers operators the possibility to deliver AI-based precision training based on data from equipment, assessment stations and an unprecedented variety of integrated third-party software solutions, devices and apps.
Technogym is excited to announce the opening of its brand-new retail boutique in Zurich. The space, located in Pelikanstrasse 5 in the heart of the city, covers an area of about 120 square meters and has been designed to offer a real Wellness lifestyle experience and allow people to discover the best products, technologies and services for physical exercise at home. The boutique will also have access to experienced personal trainers and interior designers for bespoke home-gym projects and personalized consultations.
Technogym Run has been awarded the prestigious Wallpaper* Smart Space Award for Fittest Fitness Kit.
Technogym announces the opening of its new Technogym Benelux. Located at Capelle aan den Ijssel near Rotterdam, the space it’s the perfect destination for both industry operators and consumers to live, firsthand, the Technogym Experience made of design, superior biomechanics, digital technologies, and training.
Technogym UK Ltd: news from HCMmag.com and FitTechGlobal.com
Technogym has released Skillup, an ergometer designed to target the entire body, with a focus on the muscle groups of the upper back, chest and arms, by simulating the actions of cross country skiing.
Technogym is launching Checkup, an assessment station which uses AI to personalise training programmes in order to create more effective workouts.
Maui’s iconic Grand Wailea, A Waldorf Astoria Resort has announced the opening of its highly anticipated Kilolani Spa, an all-new luxury wellness retreat inspired by Hawaii’s natural beauty.
A major new wellness retreat called Surrenne is coming to Knightsbridge, London, this April, according to an announcement from Claridge's owner The Maybourne Hotel Group.
Arch Amenities Group (AAG)* has announced the opening of its first Privai Spa + Fitness Center in a hotel – the 411-room Kimpton Epic Hotel in Miami, Florida.
London has gained a substantial new urban spa in Belgravia following The Peninsula London’s grand unveiling of its subterranean Spa & Wellness Centre.
Technogym UK Ltd: featured in HCM and Fit Tech magazines
Specifier: Strong growth
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
Sponsored profile: Technogym: Jason Eaton
The GM of The Club & Spa Bristol tells us about the cutting edge club refresh that showcases the Technogym Artis Line
Specifier: Runaway success
Looking to refresh your treadmill offering? Suppliers give us the lowdown on their top-selling models
Technogym UK Ltd
Tel: +44 (0)1344 300236
Address: Two The Boulevard, Cain Road, Bracknell , Berkshire, RG12 1WP, United Kingdom
Nerio Alessandri founder and president
Technogym UK Ltd video gallery:
Key personnel
Nerio Alessandri, founder and president
Giovanni Simoni, managing director, UK
Dinesh Aswani, home business director, UK
Ben Sandham, sales director (health, corporate & performance), UK
Kieran Tracey, sales director (hospitality & residential), UK
Greg Haynes, Sales Director (Club), UK
Tim Clayton, Sales Director (Club Key Account), UK
Craig Swyer, Marketing Director, UK
Key customers
Technogym supplies clubs, hotels, spas, rehabilitation centres, corporate gyms, universities, sports facilities, homes and more.

We are proud to supply our solutions to some of the world’s elite athletes and teams including:

• the Ferrari F1 team
• the McLaren F1 team;

And football teams:
• Paris Saint-Germain,
• AC Milan,
• Inter Milan
• Juventus;

And Team Luna Rossa Challenge sailing team.
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