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press release: Innerva
Innerva appoints power-assisted exercise user as exclusive distributor in Ireland
05 Sep 2023
LtoR - Seamus Davitt, Martina Calvery, David Heathcote - Innerva’s Head of Business Development / Innerva
Martina Calvey, a businesswoman and former teacher and guidance counsellor, is the driving force behind Hello GoodLife Wellbeing, a new company dedicated to rolling out Innerva’s cutting-edge equipment across Ireland.
Ms. Calvey is committed to making exercise more inclusive and accessible following her own health challenges which excluded her from mainstream health and fitness facilities.
The previously active 56-year-old from the West of Ireland was diagnosed with rheumatoid arthritis in 1991, which threatened to confine her to a wheelchair. Unwilling to accept such a fate, she explored alternative therapies and treatments and eventually discovered Innerva’s power-assisted exercise equipment.
The unique power-assisted nature of Innerva’s equipment had a profound impact on Ms. Calvey’s health. With regular use of the equipment her symptoms improved and the condition went into remission for two decades. She has lived with a return of the disease since 2011 - following a brush with cancer, the arthritis returned and confined her to bed for months, left her unable to walk independently for almost two years and resulted in her 14th surgery followed by life in a wheelchair for six months. Remembering the positive impact of power-assisted exercise years before, Ms. Calvey contacted Innerva to bring the solution to Ireland.
With the support of her partner, Seamus Davitt, Ms. Calvey established Hello GoodLife Wellbeing. As the exclusive distributor for Innerva’s power-assisted exercise equipment in Ireland, the pair are committed to making exercise accessible to all, regardless of their physical limitations. Martina understands firsthand the challenges faced by individuals who are unable to access traditional gyms and aims to provide a solution through Innerva’s innovative equipment.
“There are lots of people like me who can’t access standard gyms, not because we are lazy or disinterested, but because health and fitness clubs aren’t set up to cater for our needs. As a former gym user, I felt so excluded when I couldn’t find anywhere to exercise. Discovering Innerva’s power-assisted exercise equipment was life-changing for me, and I want to bring the solution to Ireland to make exercise accessible for everyone,” says Ms. Calvey.
Hello GoodLife Wellbeing is not just about supplying equipment; it’s about creating a movement. Ms. Calvey wants to establish hubs across Ireland, where people can engage in inclusive and uplifting exercise experiences that prioritise their physical, social and mental wellbeing.
With Ireland’s ageing population, there is a growing need for specialised fitness solutions and Hello GoodLife Wellbeing is set to support various sectors including leisure, rehabilitation, therapy and care.
David Heathcote, Innerva’s Head of Business Development, says: “Martina’s inspiring journey is testament to her determination and resilience and the potential of power-assisted exercise to transform lives. We’re thrilled to partner with Hello GoodLife Wellbeing to bring our solution to Ireland and make inclusive exercise a reality for everyone.”
More press releases and updates from Innerva:
The Wellness Hub is tackling health inequalities among those who don’t typically engage with
conventional fitness facilities, including older adults, those on low incomes and people
with long term health conditions.
Innerva is helping one lucky pensioner to keep active after he started exercising for the first
time at the age of 65.
Sandwell Leisure Trust has created an exercise haven tailored for those who struggle to access
traditional gym settings due to their age, health or mobility.
Hildegarde Naughton T.D., Minister of State with responsibility for Public Health and
Wellbeing, has officially opened Ireland’s first power-assisted exercise studio.
The first studio in Benelux to adopt Innerva’s power-assisted exercise solution has launched
in the Netherlands.
Innerva: news from HCMmag.com and FitTechGlobal.com
HCM editor, Liz Terry, has called on the sector to step up to assist the NHS with stroke
rehabilitation to avoid millions being left with life-changing disabilities.
HCM NEWS: Innerva and partners develop immersive technology to improve mental health in older adults
Power-assisted exercise specialist Innerva has teamed up with academics and technology
providers to launch Planet Wellbeing, a virtual reality solution designed to alleviate
loneliness and mental health issues in older adults.
HCM NEWS: Innerva launches brand in a box solution to drive growth of power-assisted exercise studios
Innerva has launched an off-the-shelf solution to help operators deliver successful power-
assisted exercise studios and unlock the potential of the UK’s ageing population.
Innerva’s new access range, comprising the power-assisted Rotary Torso and Torso Dip,
addresses the issues caused by prolonged wheelchair use. Innerva’s head of product
development, Matt Holland, developed the range for gyms and leisure centres. It is a
creation that recently won him the Future Leaders Award from Innovate UK, the UK’s
innovation agency.
Innerva: featured in HCM and Fit Tech magazines
Everyone's talking about: Stroke rehab
With NICE recommending stroke victims undergo three hours of rehab a day, there’s an opportunity for the sector to step in as a key provider, finds Vicky Kiernander
Innerva
Tel: 01484 667474
Email: [email protected]
Web:
www.innerva.com
Address:
3 Queen's Square Business Park,
Huddersfield Road,
Holmfirth,
West Yorkshire,
HD9 6QZ,
United Kingdom
Jon Hymus, managing director
Innerva video gallery:
Key personnel
Jon Hymus, managing director
Key customers
Our key customers span leisure (leisure trusts, council, independent and private operators), rehabilitation and therapy centres and care.
Plans for the next 12 months
We will further develop our solution to support active and healthy ageing, working with our health, academic and operator partners to meet the needs of those with long-term health conditions and bridge the gap between fitness and health.
The next year includes the launch of our new digital solution and the results of a pioneering pilot to improve outcomes for stroke victims at University Hospital in Wishaw.
Our continued international expansion will give the world’s ageing population an accessible exercise solution to improve physical and mental health.
The next year includes the launch of our new digital solution and the results of a pioneering pilot to improve outcomes for stroke victims at University Hospital in Wishaw.
Our continued international expansion will give the world’s ageing population an accessible exercise solution to improve physical and mental health.
Testimonial
“After 10 years of running its flagship Innerva suite in the UK, Lincs Inspire invested in
an additional circuit of power assisted exercise machines to create a Wellness Hub
within Grimsby Health & Wellbeing Centre, which now has 22 Innerva machines across
three rooms, with over 600 members visiting regularly to improve their health, activity
levels and wellbeing.”
– Ben Frary, sports and health improvement manager, Lincs. Inspire
– Ben Frary, sports and health improvement manager, Lincs. Inspire
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