Latest
issue
Leaderboard
Elevate
Elevate
Elevate
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

press release: Orbit4

Are traditional gyms going to war with smart gyms?

30 Sep 2021
/ Shutterstock/Sergey Nivens
CEO of Orbit4, Daniel Jones, says: “There’s no reason traditional gyms and smart gyms can’t live in harmony. With a little reorganisation and education, there’s a really bright future for all gyms.”

This year the fitness industry is booming after being penetrated by some majorly disruptive technologies.

When artificial intelligence (AI) based features are integrated into personalised fitness applications, businesses or clubs may attract more customers and boost revenue.

AI has a huge potential for the fitness industry with the rise of:

• AI-powered wristbands and gadgets.
• AI-driven diet and nutrition apps.
• Intelligence footwear powered by artificial intelligence.
• Smart assistants for gyms and other health clubs.
• AI-powered yoga suits to monitor movement and set accurate posture.

So, unclench your fist – they mean no harm. Better still, get your head around it and you’ll be saving some serious money.

More people than ever before are using smart gyms to keep their bodies healthy in order to avoid or recover from illness.

The fitness industry has responded to this huge rise in demand by transforming traditional gyms into smart gyms with AI models.

Traditional gyms don’t need as much money spent on maintenance costs in a year as smart gyms which require frequent maintenance to keep up the IoT devices with artificial intelligence efficiently and effectively.

Jones has created an ecosystem of online platforms to help transform the way gym operators purchase, finance, maintain and dispose of gym equipment.

“This year we’ve seen a huge demand for Orbit4 in the gym space. Loyalty is an expensive business these days and is best saved for your personal life. If you want to streamline processes, save a bit of money and have more time creating a better member experience, commercial comparison sites are vital.

“Orbit4 is made up of comparison and auction sites where businesses fight for your hard-earned business,” he says, “for example, at WeServiceGymEquipment, our national collection of service and maintenance providers bid for your contract and you choose whichever service ticks your boxes.

“We’ve done the hard work for gym operators by creating a bespoke platform that enables instant access to the wider market, so service contracts can be competitively bid upon.”

Fully transparent, the gym operator reviews the options via company, track record, price and references. Then they can choose the successful company and the partnership before the annual contract begins.

We ServiceGymEquipment is an excellent example of how gyms can save hours trawling the internet for service provision.

Thousands of gym operators are switching to Orbit4’s gym equipment management ecosystem to increase profits from buying equipment to finance and even disposal through our popular WeBuyGymEquipment bidding portal.

Each of its websites is free to join. Even better, when you use its fitness equipment comparison website FitnessCompared you also get free expert advice from Orbit4’s team of gym designers.

There are no catches - it’s just a smarter way of doing things.
More press releases and updates from Orbit4:
High performance asset management team Orbit4 have just announced their latest partnership with Stronger Wellness.
With the price of just about everything going up, we all need to look again at how we best spend the allocated budget.
In order to support gyms and health clubs in this difficult economic climate, Orbit4 is helping operators by telling them the best time to trade in and buy new based on its intelligence-led data and tech.
According to our poll the first thing 80 per cent of operators and gym owners think about when it’s time to sell gym equipment is how much your equipment is worth.
Social distancing, and all that encompasses the new normal, appears to be here to stay … for a while at least.
Orbit4: featured in HCM and Fit Tech magazines
Specifier: At your service
You might be tempted to skip a service, but experts say it will cost you in the long run. Providers tell Steph Eaves why they their work is important to the management of assets
Rob Cunningham, director of leisure at BH Live, explains the positive impact Orbit4 is having on the organisation
Orbit4
Tel: +44 333 034 1637
Address: 7 School Lane, Hartford, Cheshire, CW81NP, UK
Steve Ruffell, country manager – UK & Ireland
Latest News
US gym chain, Crunch Fitness, has bolstered its global expansion plans with the appointment of ...
Latest News
Active Oxfordshire has received £1.3 million to tackle inactivity and inequality and launch a new ...
Latest News
Barry’s – known for its HIIT workouts combining treadmills and weights – is thought to ...
Latest News
Consultancy and change architects, Miova, have welcomed industry veteran Mark Tweedie on board. Tweedie had ...
Latest News
US private equity fund, Providence Equity Partners, is acquiring a majority stake in VivaGym from ...
Latest News
The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover ...
Latest News
There is speculation that Basic Fit will sell the five Spanish Holmes Place clubs it ...
Latest News
While British adults are the most active they’ve been in a decade, health inequalities remain ...
HCM promotional features
Sponsored
Recent work includes a gym refurb for a number of Everyone Active sites and a full range of merchandise for the Oxford vs Cambridge Boat Race
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
McFit, the original budget gym is undergoing a transformation with a new look and estate-wide overhaul, as Liz Terry reports
HCM magazine
Imposter syndrome about a promotion taught the CEO of SATS that behaving authentically is the most important part of leadership. He talks to Kath Hudson
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
HCM magazine
As more people join clubs to support their mental health, fitness professionals need to be empowered to take a holistic approach. Kath Hudson shares useful tools discussed at the ACE summit on mental health
Featured supplier news
Featured supplier news: W3Fit EMEA’s innovative programme sets sail for Sardinia, Italy
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
Featured supplier news
Featured supplier news: Sue Anstiss' Game Changers podcast headed for Elevate 2024
Join us at Elevate from 12-13 June in London for a special one-off live recording of The Game Changers Podcast with Sue Anstiss, CEO of Fearless Women.
Company profile
Company profile: Orbit4
Orbit4 is a leading FitTech brand that provides gym operators with a comprehensive software solution ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Orbit4 press release: Are traditional gyms going to war with smart gyms?
CEO of Orbit4, Daniel Jones, says: “There’s no reason traditional gyms and smart gyms can’t live in harmony. With a little reorganisation and education, there’s a really bright future for all gyms.”
Directory
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Salt therapy products
Himalayan Source: Salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

press release: Orbit4

Are traditional gyms going to war with smart gyms?

30 Sep 2021
/ Shutterstock/Sergey Nivens
CEO of Orbit4, Daniel Jones, says: “There’s no reason traditional gyms and smart gyms can’t live in harmony. With a little reorganisation and education, there’s a really bright future for all gyms.”

This year the fitness industry is booming after being penetrated by some majorly disruptive technologies.

When artificial intelligence (AI) based features are integrated into personalised fitness applications, businesses or clubs may attract more customers and boost revenue.

AI has a huge potential for the fitness industry with the rise of:

• AI-powered wristbands and gadgets.
• AI-driven diet and nutrition apps.
• Intelligence footwear powered by artificial intelligence.
• Smart assistants for gyms and other health clubs.
• AI-powered yoga suits to monitor movement and set accurate posture.

So, unclench your fist – they mean no harm. Better still, get your head around it and you’ll be saving some serious money.

More people than ever before are using smart gyms to keep their bodies healthy in order to avoid or recover from illness.

The fitness industry has responded to this huge rise in demand by transforming traditional gyms into smart gyms with AI models.

Traditional gyms don’t need as much money spent on maintenance costs in a year as smart gyms which require frequent maintenance to keep up the IoT devices with artificial intelligence efficiently and effectively.

Jones has created an ecosystem of online platforms to help transform the way gym operators purchase, finance, maintain and dispose of gym equipment.

“This year we’ve seen a huge demand for Orbit4 in the gym space. Loyalty is an expensive business these days and is best saved for your personal life. If you want to streamline processes, save a bit of money and have more time creating a better member experience, commercial comparison sites are vital.

“Orbit4 is made up of comparison and auction sites where businesses fight for your hard-earned business,” he says, “for example, at WeServiceGymEquipment, our national collection of service and maintenance providers bid for your contract and you choose whichever service ticks your boxes.

“We’ve done the hard work for gym operators by creating a bespoke platform that enables instant access to the wider market, so service contracts can be competitively bid upon.”

Fully transparent, the gym operator reviews the options via company, track record, price and references. Then they can choose the successful company and the partnership before the annual contract begins.

We ServiceGymEquipment is an excellent example of how gyms can save hours trawling the internet for service provision.

Thousands of gym operators are switching to Orbit4’s gym equipment management ecosystem to increase profits from buying equipment to finance and even disposal through our popular WeBuyGymEquipment bidding portal.

Each of its websites is free to join. Even better, when you use its fitness equipment comparison website FitnessCompared you also get free expert advice from Orbit4’s team of gym designers.

There are no catches - it’s just a smarter way of doing things.
More press releases and updates from Orbit4:
High performance asset management team Orbit4 have just announced their latest partnership with Stronger Wellness.
With the price of just about everything going up, we all need to look again at how we best spend the allocated budget.
In order to support gyms and health clubs in this difficult economic climate, Orbit4 is helping operators by telling them the best time to trade in and buy new based on its intelligence-led data and tech.
According to our poll the first thing 80 per cent of operators and gym owners think about when it’s time to sell gym equipment is how much your equipment is worth.
Social distancing, and all that encompasses the new normal, appears to be here to stay … for a while at least.
Orbit4: featured in HCM and Fit Tech magazines
Specifier: At your service
You might be tempted to skip a service, but experts say it will cost you in the long run. Providers tell Steph Eaves why they their work is important to the management of assets
Rob Cunningham, director of leisure at BH Live, explains the positive impact Orbit4 is having on the organisation
Orbit4
Tel: +44 333 034 1637
Address: 7 School Lane, Hartford, Cheshire, CW81NP, UK
Steve Ruffell, country manager – UK & Ireland
Orbit4 video gallery:
Key personnel
Daniel Jones, CEO
Steve Ruffell, country manager – UK & Ireland
Kev Forester, business development manager – UK & Ireland
Key customers
• JD Gyms
• GymBox
• Third Space
• Anytime Fitness
• Life Leisure
• YourTrustRochdale
• BH Live
• Denbighshire Leisure
Testimonial
“Before using Orbit4 we believed we made good financial decisions. Now we know that using data should be part of the process when considering a refurbishment.

“Orbit4 technology is simple and highly effective and because managing operations and the sustainability of our business is paramount to our continued success, we take its functionality very seriously.”

– Marc Diaper, CEO, Gymbox
Testimonial
“Thanks to the immediate improvements to our customers’ experiences, Orbit4 has noticeably increased our Net Promoter Score. The platform has greatly enhanced our operational efficiencies”

– Rob Cunningham, director of leisure, BH Live
Search news, features & products:
Find a supplier:
Leaderboard
Leaderboard
Elevate
Elevate
Partner sites