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From wellness trend to business driver: Longevity in Hospitality Summit 2026

The Longevity in Hospitality Summit 2026 returns to FIBO, offering an international platform focused on the future of hospitality. 

This English-language event will spotlight key themes driving the global longevity boom: sleep, nutrition, exercise, recovery, mental health and holistic well-being. 

With the longevity market projected to reach US$8 trillion (€7.4 trillion, £6.3 trillion) by 2030 (according to multinational Swiss bank UBS), the summit provides hoteliers, wellness leaders and investors with strategies to enhance guest experiences and reposition their businesses.

Anke Brendt, summit lead, says: “This platform helps hospitality and health leaders recognise longevity as a business opportunity, turning proven elements like recovery and nutrition into profitable concepts and unforgettable guest experiences.”

The programme features industry heavyweights like Anna Bjurstam (Six Senses), who will discuss the shift from traditional wellness to an integrated longevity ecosystem. 

Panel discussions will feature experts such as Stuart Greif (Forbes Travel Guide), Olivier Harnish (Lunasole Hospitality) and Rosie Larson (Kerzner Intl.) 

Talks will explore human performance concepts, personalised services and recovery-focused design. 

Insights from Lilian Roten (Swissôtel) and Lindsay Madden-Nadeau (Red Sea Global) will showcase successful longevity implementations.

Here is the full programme of the Longevity in Hospitality Summit at FIBO on 16th April 2026.

Hall 1 at FIBO will host the Longevity Market Place, featuring innovators such as NAD Clinic and Art of Cryo, alongside networking sessions at the Meeting Point Spa & Wellness with its integrated Wellness Lounge and the Aktiv Hotel Award ceremony.

FIBO sees longevity as a transformative ecosystem for hospitality. Secure your tickets now and shape the future of the industry.

FIBO 
Company Details
FIBO
FIBO is the international platform for fitness, wellness and health. During four days, FIBO connects more than 860 exhibitors from 51 nations with more than 106,000 visitors from 116 nations in ten halls in Cologne.
Address
Johannstraße 1, 40476 Düsseldorf, NRW, Germany
Telephone
+49 211 901910
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Latest news

Promotion: featured supplier news

From wellness trend to business driver: Longevity in Hospitality Summit 2026

The Longevity in Hospitality Summit 2026 returns to FIBO, offering an international platform focused on the future of hospitality. 

This English-language event will spotlight key themes driving the global longevity boom: sleep, nutrition, exercise, recovery, mental health and holistic well-being. 

With the longevity market projected to reach US$8 trillion (€7.4 trillion, £6.3 trillion) by 2030 (according to multinational Swiss bank UBS), the summit provides hoteliers, wellness leaders and investors with strategies to enhance guest experiences and reposition their businesses.

Anke Brendt, summit lead, says: “This platform helps hospitality and health leaders recognise longevity as a business opportunity, turning proven elements like recovery and nutrition into profitable concepts and unforgettable guest experiences.”

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Panel discussions will feature experts such as Stuart Greif (Forbes Travel Guide), Olivier Harnish (Lunasole Hospitality) and Rosie Larson (Kerzner Intl.) 

Talks will explore human performance concepts, personalised services and recovery-focused design. 

Insights from Lilian Roten (Swissôtel) and Lindsay Madden-Nadeau (Red Sea Global) will showcase successful longevity implementations.

Here is the full programme of the Longevity in Hospitality Summit at FIBO on 16th April 2026.

Hall 1 at FIBO will host the Longevity Market Place, featuring innovators such as NAD Clinic and Art of Cryo, alongside networking sessions at the Meeting Point Spa & Wellness with its integrated Wellness Lounge and the Aktiv Hotel Award ceremony.

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FIBO 
Company Details
FIBO
FIBO is the international platform for fitness, wellness and health. During four days, FIBO connects more than 860 exhibitors from 51 nations with more than 106,000 visitors from 116 nations in ten halls in Cologne.
Address
Johannstraße 1, 40476 Düsseldorf, NRW, Germany
Telephone
+49 211 901910
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Alliance Leisure Services (Design, Build and Fund) press release: Studio transformation completed at Burscough Wellbeing and Leisure Hub
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