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World Class gets Capital partner
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Alfa Capital Partners and Moscow-based World Class fitness chain are to form a strategic partnership to further develop the chain and expand into Russia’s mid-market segment.
Both partners will invest up to US$120m (£67m) by 2010 to develop the existing 21-club chain and acquire and rebrand other fitness clubs.
According to World Class’s latest estimate, the penetration of modern fitness clubs in Moscow is 1.5-2 per cent, compared with London’s 20-30 per cent and Barcelona’s 34 per cent.
The Moscow market is expected to grow at 20-30 per cent a year until it reaches 10 per cent.
World Class president Olga Sloutsker will continue in her role as president and will become chair of the board.
Photograph: Olga Sloutsker
Alfa Capital Partners and Moscow-based World Class fitness chain are to form a strategic partnership to further develop the chain and expand into Russia’s mid-market segment.
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