Latest news
Sport sector safe from credit crunch
By Caroline Wilkinson
The UK sports market is to weather the current credit crunch and is set to experience a nine per cent annual growth until 2012, according to a report by PricewaterhouseCoopers.
The report, called The Global Entertainment & Media Outlook 2008-2012 , forecasts a rise in new rights deals, ticket prices for new stadiums and corporate sponsorships stimulated by 2012 London Olympics. It also predicts that the UK sport sector will generate £86bn from the sale of gate tickets, media rights fees, merchandise, sports sponsorships and intellectual property by 2012.
Julie Clark, head of sport at PricewaterhouseCoopers, says: “As access to sport grows via the explosion of more sports channels, programmes and the marketing of players as superstars, the UK sports fan consumes more live games, merchandise and TV across a variety of sports.”
According to the report, the UK has the fastest growing sports industry in Europe, Middle East and Africa (EMEA) with the Olympics expected to produce an extra £1.6bn – a 25 per cent increase – between 2011 and 2012 alone.
Clark predicts: “Not only will the UK outperform the US sports market, which will creep from £28bn ($56bn) to £35bn ($69bn) between 2008 and 2012, but has higher projected growth over the next four years than any other major country in the World.”
Although UK revenue is predicted to peak in 2012, Clark believes the sports sponsorship market is unlikely to decline due to the continued investment in football and the 2014 Commonwealth Games in Glasgow.
Globally, major international events such as the Beijing Olympics in 2008, the Vancouver Olympics in 2010, London Olympics in 2010 and the FIFA World Cup will boost TV rights fees and sponsorship revenues in all host regions.
Clark said: “Competition between pay TV providers and over-the-air networks will fuel demand for TV rights fees while mobile and online rights will ensure the market is booming in all regions.”
The report also profiles the UK, France, Germany, Italy and Spain to collectively account for 86 per cent of the EMEA sport market in 2012.
The UK sports market is to weather the current credit crunch and is set to experience a nine per cent annual growth until 2012, according to a report by PricewaterhouseCoopers.
SAM,SAR
blanknews.gif
Latest news
29 Jun 2026
Les Mills, whose name became synonymous with one of the world's leading fitness brands, has
26 Jun 2026
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be
25 Jun 2026
Low-cost gym operator, PureGym, is trialling recovery zones at two of its UK sites, democratising
25 Jun 2026
In a milestone moment, mental health has become a core part of CIMSPA’s occupational professional
25 Jun 2026
US high-value, low-price chain, Eos Fitness, has announced plans to pilot reformer Pilates in three
24 Jun 2026
Preventive healthcare company Neko Health has added body composition analysis to its full-body health scan
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
24 Jun 2026
Chequan Lewis is the new CEO of Crunch Fitness, taking over from Jim Rowley, who
23 Jun 2026
Sea Lanes Canary Wharf has officially opened. The 50-metre, six-lane pool, which uses the natural
23 Jun 2026
London-based high-performance fitness club, ONE LDN, is raising funds for a multi-site expansion across London,
22 Jun 2026
A new brain clinic has opened in London, which uses non-invasive brain stimulation to treat
22 Jun 2026
Good Boost’s digital exercise programmes are helping adults with MSK at a lower cost than
22 Jun 2026
With Prime Minister, Keir Starmer, announcing his resignation this morning and Andy Burnham as a
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
22 Jun 2026
Koru Health Club launched recently within Luxembourg’s multi-experience destination, GRID X, which combines culture, retail
19 Jun 2026
Celebrating its 10th anniversary, Elevate has had its busiest show to date, with almost 200
19 Jun 2026
A new report from Your Personal Training (YPT) suggests UK gym operators could be missing
19 Jun 2026
Eighty-four per cent of consumers now say wellness is a top priority in their lives,
18 Jun 2026
Elevate Arena is underway at London's Excel and the hot topic of AI was the
16 Jun 2026
PureGym Group has announced that group chief financial officer, Alex Wood, is taking over the
One of the biggest mistakes operators in the fitness industry still make is advertising almost
15 Jun 2026
Independent operator, Fitness Worx Gyms, is introducing private blood testing as a service to members.
15 Jun 2026
International industry lobbying associations are calling for physical activity and strength training to be deeply
HCM promotional features
Sponsored
SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
HCM promotional features
Sponsored
Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM promotional features
Sponsored
Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
HCM promotional features
Sponsored
Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM promotional features
Sponsored
Find out how your gym can tap into the corporate wellness boom
HCM promotional features
Sponsored
David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
HCM promotional features
Sponsored
EGYM has opened a new HQ in Paternoster Square,
London and revealed a range of new launches
HCM promotional features
Promotion
Performance Health Systems, manufacturer of Power Plate,
has a new CEO, with an ambitious vision for the company
HCM promotional features
Sponsored
Pulse Fitness has created a
new health club delivering an
elevated wellness experience
HCM promotional features
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
HCM People
Jamie Clements
The Breath Coach“I experienced a blissful feeling of joy I hadn’t felt since I was a kid”
HCM magazine
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
HCM magazine
HCM People
Stephen Price
Founder, SP&Co Group“Working in public health over the last few years has lit up parts of my brain again”
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
Raphael Cuomo explores the
powerful link between addiction,
health and behaviour change
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
Vicci Wells shares insights from the
recent Class of 2035 report into
physical activity in Generation Alpha
HCM magazine
With corporately-owned clubs,
franchise networks, investments
and proprietary tech, Viva Leisure’s
ecosystem is redefining how
gyms scale and generate revenue.
Its CEO speaks to Kate Cracknell
HCM magazine
Current vacancies
Operations Manager - Brentwood School Enterprises Brentwood School Sports Centre
£32,000 - £34,000pa + pension + benefits
Brentwood, Essex, United Kingdom
Read the latest issue
Opinion
promotion
“Strength training has moved from the margins to the mainstream.”
Featured supplier news
As healthcare continues to shift towards prevention, there’s a growing focus on helping
people stay active, independent and feeling good for longer.
Featured supplier news
One of the biggest mistakes the fitness industry still makes is advertising almost
exclusively to people who already look and live like gym members.
Company profiles
Output Sports provides performance technology for modern training facilities. Our integrated platform combines testing, monitoring ...
Company profiles
JK Group's products are designed and manufactured at our global headquarters in Germany, with a ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers
Hot tubs
Spa and beauty equipment
Fitness tracking platform
Water experiences and hydrotherapy solutions
Industrial washing machines
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
Search news, features & products:
Find a supplier:
