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Shokk launches in US and India
By Tom Walker
SHOKK has extended its global reach by opening its first sites in India and the US.
The US site is in Anaheim, California – a residential area near Disneyland.
Marlon Carter, director of SHOKK USA, says: “While the US fitness market is more mature than the UK, the SHOKK concept is at least five years ahead of anything we have in the US. I can now offer exactly what people were looking for – a hands-on experience that engages all children, at no matter what level.”
A second site is planned for California, plus five in Nashville and one in Columbia.
Meanwhile, the Indian facility – in Jalandhar, Punjab – has been set up in association with Sanjay Karate Schools. Sanjay Sharma, national martial arts champion in 2000, opened his first karate school 12 years ago. The inspiration for a youth gym came when he visited a SHOKK gym in the UK that offered a blend of marital arts and youth activity.
Sharma says: “India is a great place to introduce youth fitness, as communities are now becoming more aware of new ideas, especially the huge benefits of health and fitness.”
SHOKK has extended its global reach by opening its first sites in India and the US.
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