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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Premier Global NASM appoints Dan Rees to lead UK operations

Dan Rees has been appointed to oversee the growth of training company Premier Global NASM's operations in the UK.

As managing director, Rees will be responsible for the strategic leadership and growth strategy, as the organisation looks to expand its footprint in the sport, fitness and wellbeing training sector.

Rees first joined the company in September 2019 as commercial director.

The appointment was announced by Premier Global NASM's parent company Ascend Learning.

“Dan brings over 20 years of fitness industry experience having served in key roles at Central YMCA, YMCA fit, YMCA Training, and Focus Training," saod Laurie McCartney, global president of Ascend Learning's fitness and wellness operations.

"Throughout his career Dan has been responsible for strategic direction, growth and revenue achievement. I look forward to Dan continuing to move the business forward into the next phase of growth.”

Commenting on his appointment, Rees said: “Over the coming months, I will work with operators, both directly and through close collaboration with CIMSPA and ukactive, to ensure we continue to use our assets and expertise to match the needs of employers with the needs and aspirations of individuals entering and working within the workforce."

Ascend Learning acquired Premier Training in 2017 and appointed Brad Tucker, vice president and general manager to oversee the integration of the UK operations and the re-positioning of the brand as Premier Global NASM.

This transition is now complete and, as part of Rees' appointment, Tucker has now transitioned back to the US.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Dan Rees has been appointed to oversee the growth of training company Premier Global NASM's operations in the UK.
TRA
2020/THUMB345607_473820_316597.jpg
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Write to reply
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – email: [email protected]
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News

Premier Global NASM appoints Dan Rees to lead UK operations

Dan Rees has been appointed to oversee the growth of training company Premier Global NASM's operations in the UK.

As managing director, Rees will be responsible for the strategic leadership and growth strategy, as the organisation looks to expand its footprint in the sport, fitness and wellbeing training sector.

Rees first joined the company in September 2019 as commercial director.

The appointment was announced by Premier Global NASM's parent company Ascend Learning.

“Dan brings over 20 years of fitness industry experience having served in key roles at Central YMCA, YMCA fit, YMCA Training, and Focus Training," saod Laurie McCartney, global president of Ascend Learning's fitness and wellness operations.

"Throughout his career Dan has been responsible for strategic direction, growth and revenue achievement. I look forward to Dan continuing to move the business forward into the next phase of growth.”

Commenting on his appointment, Rees said: “Over the coming months, I will work with operators, both directly and through close collaboration with CIMSPA and ukactive, to ensure we continue to use our assets and expertise to match the needs of employers with the needs and aspirations of individuals entering and working within the workforce."

Ascend Learning acquired Premier Training in 2017 and appointed Brad Tucker, vice president and general manager to oversee the integration of the UK operations and the re-positioning of the brand as Premier Global NASM.

This transition is now complete and, as part of Rees' appointment, Tucker has now transitioned back to the US.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Dan Rees has been appointed to oversee the growth of training company Premier Global NASM's operations in the UK.
TRA
2020/THUMB345607_473820_316597.jpg

News

Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which
The government has pledged to invest £100m in supporting public leisure centres this winter, as
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of
AskNicely
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Join the second Annual Fitness & Active Brands Summit and walk away with the expertise
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In breaking news, HCM understands the UK government has removed gyms and fitness facilities from
Globally, gyms have, on average, seen nearly 70 per cent of their pre-lockdown members return
A UK government U-turn – just announced – will see gyms and leisure centres staying open
"Dozens" of gyms in Liverpool, UK, have defied the government and stayed open for business
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Features
feature
A like or a share on Instagram has never paid the rent. MZ-Remote has allowed me to continue revenue streams during Covid-19 that covered my operating expenses and effectively kept my business open
Features
feature
Bristol University has commited to embracing body positivity, creating more inclusive physical activity environments, rejecting diet culture and raising awareness of eating disorders across its sports and fitness provision. Should the rest of the fitness sector follow suit? Kath Hudson reports
Features
feature
Hussle is offering operators the opportunity to take part in a pilot for its new MAP service to enable them to secure new members without upfront costs. Hussle’s Jamie Owens tells us more about the insights that drove this initiative
Features
Write to reply
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – email: [email protected]
Features
Supplier showcase
Sporteve has enhanced its in-club digital experience by working with Funxtion to install multiscreens to power the member experience
Features
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SIX3NINE opened its second London studio in August, and will continue to partner with Physical Company as it aims to open up to five studios across the city
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Features
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Our facility isn’t for everyone. In daring to be different, we’re attracting people willing to commit to a fresh way of approaching health and fitness
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Keith Burnet

CEO global markets, Les Mills
I wanted to do something to inspire others and encourage them to believe that no matter what age you are, anything is possible
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Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Featured supplier news
Featured supplier: Volution explains how to drive the lifetime value of members through virtual engagement
In April 2020, two-thirds of the world’s gyms went into temporary closure due to COVID-19.
Featured supplier news
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
Video Gallery
Freemotion CoachBike™
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Give your members the immersive cycling experience that keeps your members engaged – today and tomorrow. Read more
More videos:
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At Myzone we reward Effort to solve the pervasive problem of ‘diminishing motivation within exercisers’ ...
Company profiles
Company profile: Technogym
Founded in 1983, Technogym is a world-leading international supplier of technology and design-driven products and ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Direct debit solutions
Harlands Group: Direct debit solutions
Skincare
Comfort Zone - Davines S.p.A: Skincare
Locking solutions
Monster Padlocks: Locking solutions
Member feedback software
AskNicely: Member feedback software
Exercise equipment
Matrix Fitness: Exercise equipment
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
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FunXtion International BV: Fitness Software
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
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Diary dates
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17 Nov 2020
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27-28 Nov 2020
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08-09 Dec 2020
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23-26 Feb 2021
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