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New UK boss for Life Fitness
Life Fitness has promoted Dan Wille to the role of UK vice president and general manager. In his new role, Wille will be responsible for growth and profitability of business in the region.
Wille, who has recently relocated to England from the US, has held various positions within Life Fitness since joining the organisation in 1994, including three years as vice president and general manager of the consumer retail business. Prior to joining Life Fitness, Wille was marketing co-ordinator for Ejector Systems.
“The UK market continues to offer opportunities and we’re confident that Dan is more than qualified to grow the business and add key leadership in the UK,” says John Stransky, president of Life Fitness.







































