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Experian reports increase in leisure firms
Experian's new and improved B2B Prospector for SMEs has reported a 1 per cent increase in the number of leisure and hospitality businesses, compared with the same point last year.
The new-look online service is designed to help small and medium-sized businesses across the UK to identify new and profitable consumer markets and highlight fresh opportunities. Experian has confirmed that leisure and hotel sector firms will have access to 100 free leads in order to coincide with the latest version of its B2B Prospector for SMEs.
Businesses will be able to compile bespoke lists and download targeted data from around 5 million business records; more than 10 data sources; and demographic and financial data. Experian's UK SME business managing director Simon Streat said: "Finding customers is always a major challenge for SMEs - particularly new start-ups.
"We're looking to help SMEs target only the right customers for them, so that they can establish profitable, long-term relationships that provide a platform on which to develop and grow." Details: www.B2BProspector.co.uk