Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
Technogym
Technogym
Technogym
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
FITNESS, HEALTH, WELLNESS

Latest news

Eleven Arches brings in Olympic choreographer Steve Boyd to head up training academy in debut season

As part of plans to bring a £27m (US$41.4m, €36.7m) Puy Du Fou attraction to the UK, the team behind the project has brought in Steve Boyd – the man who choreographed the London 2012 Olympic Games opening ceremony among others – to train 1,000 volunteers for the night spectacle known as Eleven Arches.

Boyd – who has masterminded public involvement for every Olympics since 1992 and has handled choreography for multiple Super Bowl half-time shows, Oscars and Grammy telecasts – will serve in the debut season as creative director and head of volunteer activation for the training academy.

Modelled on the success of the not-for-profit Puy du Fou historical theme park in France, the Eleven Arches night show will run up to 30 times a year, with the 90-minute extravaganza held at Auckland Castle. It will tell the story of 2,000 years of British history – starting in Roman times and going all the way up to World War II. 1,000 volunteers trained by the academy, will not only perform on-stage, but also act as technical crew and handle elements such as first-aid, costume design, pyrotechnics and prop making, among other duties. Boyd and the Puy du Fou team created four masterclasses – one on pyro, combat, horse riding and human animation. The aim for the Eleven Arches team is to make County Durham a national centre for excellence for the performing arts.

“We just finished a week of intensive masterclasses in Bishop Auckland, working with 334 people from the local area” said Dan Boyd speaking exclusively to AM2. “What we needed to do was bridge the gap between the Puy du Fou trailer of knights on horses and pyro displays to the question of ‘how do i get there?’. There was a definite way of showing people that they could do everything they were seeing.”

Puy du Fou in France operates almost exclusively on a volunteer basis. Taking part in the 8,000-person French version is so popular that several hundred volunteers have to be rejected each year.

“Our greatest goal is getting the broadest spectrum of participants, every socio-economic age range, everything,” continued Boyd. “If we get the first year right, then it becomes a word of mouth thing for recruitment year-after-year. That’s our overarching goal right now.”

While mainly preparing volunteers for a role in the Eleven Arches show, Boyd believes that learning goes beyond that.

“My background is one-off ceremonies and we usually have a cast of 6,000 to 10,000 people,” he said. “One of the things we see on social media. Once you’re in front of a billion people on TV or juggling flames in front of 6,000 people, something like a job interview is no big deal, that’s transferable. We also see people saying they mimic what they see in rehearsals, management skills, cast operations, they find ways of making the experience make sense in their professional work.

In September, Eleven Arches will host a mix-and-match session at Auckland Castle, where volunteers who have registered their interest will be assigned a role for the season. From 2016, the academy will run in the off-peak season between September and March, kids will also be able to participate in after-school and weekend activities.

“We have a call for action where people express their interest to become a volunteer,” said Boyd. “We are looking for 1,000 volunteers and I am absolutely confident that we will more than meet that quota with the hundreds we already have on file.

“Puy du Fou has the artistic side taken care of. I’m getting everybody ready for them. We’re finding the right people, we’re getting the ethos of volunteering and community together so everyone’s on the same level. Getting them working as a team. [Puy du Fou] are the guts of it, I’m getting them the right candidates. It’s like a cross between a really good wedding reception and gym class, it’s all about community.”

As part of plans to bring a £27m (US$41.4m, €36.7m) Puy Du Fou attraction to the UK, the team behind the project has brought in Steve Boyd – the man who choreographed the London 2012 Olympic Games opening ceremony among others – to train 1,000 volunteers for the night spectacle known as Eleven Arches.
TAW,VAT,HAM,TRA,PHR
342816_238877.jpg
Latest News
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to ...
Latest News
With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
Latest News
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans ...
Latest News
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to ...
Latest News
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and ...
Latest News
Community Leisure UK is helping the drive to Net Zero with the launch of a ...
Latest News
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing ...
Latest News
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness ...
HCM promotional features
Sponsored
Recent work includes a gym refurb for a number of Everyone Active sites and a full range of merchandise for the Oxford vs Cambridge Boat Race
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
HCM magazine
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you. [email protected]
HCM magazine
HCM People

Dr Jonathan Leary

Founder, Remedy Place
It was as though the whole world woke up at the same time
HCM magazine
McFit, the original budget gym is undergoing a transformation with a new look and estate-wide overhaul, as Liz Terry reports
Featured supplier news
Featured supplier news: Study Active acquires Premier Global name and select branding assets
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: GLL
GLL
As the UK’s leading provider of both leisure centres and libraries, GLL operate nearly 400 ...
Company profiles
Company profile: Panatta Srl
Panatta's mission is to create machines that are aesthetically pleasing, functional and competitive in price ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
FIBO press release: FIBO 2024: Billion-euro fitness market continues to grow
11 to 14 April saw the fitness industry impressively demonstrate just how innovative it is in fulfilling its responsibility for a healthy society at FIBO in Cologne. Over 1,000 exhibitors and partners generated boundless enthusiasm among 129,668 visitors from 114 countries.
Featured press releases
Technogym press release: DESIGN TO MOVE exhibition celebrates 40 years of Technogym with 40 unique creations by 40 designers
At 2024 Milan Design Week, Technogym celebrated its 40 years with the special exhibition "Design to Move”, featuring 40 unique Technogym Benches – one of the brand's iconic products – designed by 40 different international designers and artists from all over the world.
Directory
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Salt therapy products
Himalayan Source: Salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

Latest news

Eleven Arches brings in Olympic choreographer Steve Boyd to head up training academy in debut season

As part of plans to bring a £27m (US$41.4m, €36.7m) Puy Du Fou attraction to the UK, the team behind the project has brought in Steve Boyd – the man who choreographed the London 2012 Olympic Games opening ceremony among others – to train 1,000 volunteers for the night spectacle known as Eleven Arches.

Boyd – who has masterminded public involvement for every Olympics since 1992 and has handled choreography for multiple Super Bowl half-time shows, Oscars and Grammy telecasts – will serve in the debut season as creative director and head of volunteer activation for the training academy.

Modelled on the success of the not-for-profit Puy du Fou historical theme park in France, the Eleven Arches night show will run up to 30 times a year, with the 90-minute extravaganza held at Auckland Castle. It will tell the story of 2,000 years of British history – starting in Roman times and going all the way up to World War II. 1,000 volunteers trained by the academy, will not only perform on-stage, but also act as technical crew and handle elements such as first-aid, costume design, pyrotechnics and prop making, among other duties. Boyd and the Puy du Fou team created four masterclasses – one on pyro, combat, horse riding and human animation. The aim for the Eleven Arches team is to make County Durham a national centre for excellence for the performing arts.

“We just finished a week of intensive masterclasses in Bishop Auckland, working with 334 people from the local area” said Dan Boyd speaking exclusively to AM2. “What we needed to do was bridge the gap between the Puy du Fou trailer of knights on horses and pyro displays to the question of ‘how do i get there?’. There was a definite way of showing people that they could do everything they were seeing.”

Puy du Fou in France operates almost exclusively on a volunteer basis. Taking part in the 8,000-person French version is so popular that several hundred volunteers have to be rejected each year.

“Our greatest goal is getting the broadest spectrum of participants, every socio-economic age range, everything,” continued Boyd. “If we get the first year right, then it becomes a word of mouth thing for recruitment year-after-year. That’s our overarching goal right now.”

While mainly preparing volunteers for a role in the Eleven Arches show, Boyd believes that learning goes beyond that.

“My background is one-off ceremonies and we usually have a cast of 6,000 to 10,000 people,” he said. “One of the things we see on social media. Once you’re in front of a billion people on TV or juggling flames in front of 6,000 people, something like a job interview is no big deal, that’s transferable. We also see people saying they mimic what they see in rehearsals, management skills, cast operations, they find ways of making the experience make sense in their professional work.

In September, Eleven Arches will host a mix-and-match session at Auckland Castle, where volunteers who have registered their interest will be assigned a role for the season. From 2016, the academy will run in the off-peak season between September and March, kids will also be able to participate in after-school and weekend activities.

“We have a call for action where people express their interest to become a volunteer,” said Boyd. “We are looking for 1,000 volunteers and I am absolutely confident that we will more than meet that quota with the hundreds we already have on file.

“Puy du Fou has the artistic side taken care of. I’m getting everybody ready for them. We’re finding the right people, we’re getting the ethos of volunteering and community together so everyone’s on the same level. Getting them working as a team. [Puy du Fou] are the guts of it, I’m getting them the right candidates. It’s like a cross between a really good wedding reception and gym class, it’s all about community.”

As part of plans to bring a £27m (US$41.4m, €36.7m) Puy Du Fou attraction to the UK, the team behind the project has brought in Steve Boyd – the man who choreographed the London 2012 Olympic Games opening ceremony among others – to train 1,000 volunteers for the night spectacle known as Eleven Arches.
TAW,VAT,HAM,TRA,PHR
342816_238877.jpg

Latest news

Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to
With the launch of its 49th John Reed, RSG Group is looking for more opportunities
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and
Community Leisure UK is helping the drive to Net Zero with the launch of a
Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany,
Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast,
Elevate
Elevate
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Planet Fitness has a new CEO – Colleen Keating. She will take up the position
UK Active has announced details of its annual health and fitness industry awards ceremony, which
Social enterprise, Places Leisure, which is part of the Places for People Group, has appointed
Basic-Fit has signed up to trial Wellhub across its recently expanded Spanish network, giving access
Having redefined the model of public-private collaboration in Spain, Go Fit is now expanding into
Planet Fitness has become the subject of a hate campaign by certain groups of consumers
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
Recovery, social wellness and longevity were talking points at PerformX recently, tipped by many speakers
Industry experts are gathering in Cologne for today's European Health & Fitness Forum (EHFF), followed
1 - 20 of 12,300
HCM promotional features
Sponsored
Recent work includes a gym refurb for a number of Everyone Active sites and a full range of merchandise for the Oxford vs Cambridge Boat Race
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
HCM magazine
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you. [email protected]
HCM magazine
HCM People

Dr Jonathan Leary

Founder, Remedy Place
It was as though the whole world woke up at the same time
HCM magazine
McFit, the original budget gym is undergoing a transformation with a new look and estate-wide overhaul, as Liz Terry reports
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
Will Orr has been talking to HCM about the company’s new strategy for 2024, as Kath Hudson reports
HCM magazine
We already have an incredible organisation, but we’re humble enough to recognise there are still areas for continued improvement
HCM magazine
Imposter syndrome about a promotion taught the CEO of SATS that behaving authentically is the most important part of leadership. He talks to Kath Hudson
HCM magazine
HCM People

Cristiano Ronaldo

Footballer and entrepreneur
Taking care of your physical and mental health is essential for a fulfilling life
HCM magazine
As more people join clubs to support their mental health, fitness professionals need to be empowered to take a holistic approach. Kath Hudson shares useful tools discussed at the ACE summit on mental health
HCM magazine
Featured supplier news
Featured supplier news: Study Active acquires Premier Global name and select branding assets
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: GLL
GLL
As the UK’s leading provider of both leisure centres and libraries, GLL operate nearly 400 ...
Company profiles
Company profile: Panatta Srl
Panatta's mission is to create machines that are aesthetically pleasing, functional and competitive in price ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
FIBO press release: FIBO 2024: Billion-euro fitness market continues to grow
11 to 14 April saw the fitness industry impressively demonstrate just how innovative it is in fulfilling its responsibility for a healthy society at FIBO in Cologne. Over 1,000 exhibitors and partners generated boundless enthusiasm among 129,668 visitors from 114 countries.
Featured press releases
Technogym press release: DESIGN TO MOVE exhibition celebrates 40 years of Technogym with 40 unique creations by 40 designers
At 2024 Milan Design Week, Technogym celebrated its 40 years with the special exhibition "Design to Move”, featuring 40 unique Technogym Benches – one of the brand's iconic products – designed by 40 different international designers and artists from all over the world.
Directory
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Salt therapy products
Himalayan Source: Salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Technogym
Technogym
Partner sites