Latest news
BTA to focus on UK city breaks
By
Following on from the success of its Only in Britain campaign, the British Tourist Authority will launch a European Short Breaks campaign this autumn.
London is currently the most popular destination for a UK city break among Europeans, followed by Edinburgh and Manchester. The £6m campaign aims to draw visitors to all cities in the UK by focusing on a broad mix of cities including Newcastle, Birmingham, Cardiff, Liverpool and Glasgow.
Focusing on 11 markets, the campaign will work with industry partners and the cities themselves. Around £1.5m has been raised through the partners that have already signed up.
Chief executive of the BTA, Tom Wright, said: 'Around 86 European airports now have connections to 16 different UK airports. We suddenly have this opportunity to draw people to all UK cities.'
Following on from the success of its Only in Britain campaign, the British Tourist Authority will launch a European Short Breaks campaign this autumn.
,SAM,TOU,
blanknews.gif
Latest news
22 Jul 2026
Midtown Athletic Club has launched a new community tennis initiative honouring the legacy
21 Jul 2026
Fitness First UK has raised the bar with its latest refurbishment, in Highbury, London, as
21 Jul 2026
TLee Spas and Wellness has revealed the design for a wellness destination concept for AI
21 Jul 2026
Urban Gym Group has entered the Irish market with the acquisition of Iconic
20 Jul 2026
Total Fitness has released new research revealing how the expectations and motivations of
20 Jul 2026
Wattbike has announced a new integration with EGYM, which enables the bikes to contribute to
Panatta brought together four of the most influential figures in bodybuilding history on the stage
17 Jul 2026
Les Mills has launched a reformer Pilates workout. The 45-minute workout blends traditional reformer movements
16 Jul 2026
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch
16 Jul 2026
Girls in the UK are missing out on 280 million hours of sport every year
14 Jul 2026
According to research which tracked more than 147,000 people for 30 years, 90-120 minutes of
14 Jul 2026
Everlast Gyms expands its footprint outside of the UK this month with the imminent launch
11 Jul 2026
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines:
Strength training has never been more important for member retention, facility differentiation and long-term commercial
10 Jul 2026
Places Leisure has exchanged contracts to build and operate a flagship £60m water and wellness
09 Jul 2026
The Republic of Ireland will become the latest market in PureGym’s expanding international portfolio, with
09 Jul 2026
Sophie Lawler, CEO of Total Fitness, has launched a leadership coaching business aimed at helping
09 Jul 2026
Anytime Fitness reaches a milestone this week with the launch of its 6000th site. The
09 Jul 2026
The £33.9 million Leighton Leisure and Community Centre has opened in Leighton Buzzard, UK, creating
08 Jul 2026
YogaSix, the yoga brand owned by Xponential Fitness, has launched a heated, Pilates-inspired class called
08 Jul 2026
Walnuts Leisure Centre in Orpington, in the London Borough of Bromley, has reopened following a
08 Jul 2026
The Gym Group, has announced that it's sustained positive trading momentum has continued through the
HCM promotional features
Sponsored
Social fitness the missing link to member engagement, according to a new Myzone report
HCM promotional features
Sponsored
David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
HCM promotional features
Sponsored
Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
HCM promotional features
Sponsored
SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
HCM promotional features
Sponsored
Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM promotional features
Sponsored
Find out how your gym can tap into the corporate wellness boom
HCM promotional features
Sponsored
Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM promotional features
Sponsored
EGYM has opened a new HQ in Paternoster Square,
London and revealed a range of new launches
HCM promotional features
HCM magazine
After decades of focusing on adult audiences, operators are starting to engage young people – unlocking growth opportunities while supporting the health and wellbeing of future generations
HCM magazine
The new CEO of UK Active talks to HCM about the gym-curious and
why he believes the sector can double in size by the end of the next decade
HCM magazine
World Athletics president, Sebastian Coe talks to Liz Terry
about the launch of Run X in partnership with Technogym
HCM magazine
HCM People
Shaun Grove
Owner, Stride Fitness“My goal was to invest in where fitness is going, not where it’s already been”
HCM magazine
Would you stop selling memberships to prevent your club getting overcrowded?
How do you strike the balance between maximising profits and prioritising
the member experience? Kath Hudson talks to the experts
HCM magazine
HCM People
Matt Parker
MD, Brio“We’ve reduced the level of council investment over the last three years by 40 per cent and increased our turnover by 9 per cent”
HCM magazine
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you.
Write to [email protected]
HCM magazine
Lisa Starr tries the Ammortal
Chamber to see whether
layering 10 modalities into one
experience really delivers more
HCM magazine
As the 20th State of the Industry Report is released,
LeisureDB has rebranded to Evolve, as Kath Hudson reports
HCM magazine
The fitness industry is mourning the passing of Les Mills,
a founding father of fitness, as Kath Hudson reports
HCM magazine
New legislation is exposing weakness
and potential liabilities in the
management of customer data in
health clubs, says Andy Chesterman
HCM magazine
Read the latest issue
Opinion
promotion
“Strength training has moved from the margins to the mainstream.”
Featured supplier news
Strength training has never been more important for member retention, facility
differentiation and long-term commercial success.
Featured supplier news
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod.
Company profiles
Power Plate's range of products include whole body vibration platforms, targeted vibration products and the ...
Company profiles
Escape Fitness has driven fitness innovation for 20+ years. Founded by engineer Richard Januszek and ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa and beauty equipment
Industrial washing machines
Hot tubs
Lockers
Water experiences and hydrotherapy solutions
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
28-29 Sep 2026
Grand Ballroom, METT Singapore, Singapore
Diary dates
29-31 Oct 2026
Impact Exhibition & Convention Center Bangkok,Thailand, Bangkok, Thailand
Diary dates
29-31 Oct 2026
IMPACT Exhibition Center, Bangkok, Thailand , Bangkok, Thailand
Diary dates
Search news, features & products:
Find a supplier:
