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Aromatherapy Associates expands global footprint with partnerships across EMEA region
By Helen Andrews
The Elements Spa in Bucharest is a new spa partner for Aromatherapy Associates Credit: The Elements Spa, c/o Aromatherapy Associates
Aromatherapy Associates has entered the Saudi Arabian market and partnered with four spas across the EMEA region.
Supported by a new regional distribution partner, the brand has secured a foothold in the Middle East, in the Kingdom of Saudi Arabia, as it builds its international presence.
Greg Davis, managing director at Aromatherapy Associates, said: “Expanding into the Kingdom of Saudi Arabia marks a pivotal step in our global journey. The region is experiencing a remarkable shift towards holistic wellness and we are proud to bring our expertise in aromatherapy to support that evolution.
“At Aromatherapy Associates, we believe in the power of purposeful self-care, and we’re excited to partner with spa and hospitality leaders across the Kingdom to deliver treatments and experiences that truly elevate wellbeing,” Davis said.
The brand has also secured spa partnerships in European locations, including the Anoseas Spa at JW Marriott Crete Resort and Spa in Greece, the Menegheti Wine Hotel and Winery in Istria, The Elements Spa in Bucharest and Hawkstone Hall and Gardens in the UK.
Company Details
Aromatherapy Associates Ltd
Aromatherapy Associates is a world-leading British wellness brand that has pioneered the transformative power of essential oils since 1985. Hand-blended in London using 100% natural, ethically sourced ingredients, their award-winning products and treatments support physical, mental, and emotional wellbeing. Proudly B Corp Certified, the brand combines heritage, sustainability, and luxury. From the iconic Bath & Shower Oils to cutting-edge Psychodermatology facials and the Atomiser Connect diffuser, Aromatherapy Associates delivers innovative solutions with exceptional results. Trusted by spas globally, the brand provides bespoke treatments, expert training, and tailored business support to address wellbeing needs like sleep, stress relief, and emotional balance.
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Aromatherapy Associates has entered the Saudi Arabian market and partnered with four spas
across the EMEA region.
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