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Sponsored: Attract new members with Epassi UK
Epassi UK enables health club operators to gain new members via its corporate wellness packages that tap growing consumer demand
In today’s competitive fitness industry, attracting and retaining members is a constant challenge. The need for innovative strategies to drive membership growth and revenue is more pressing than ever and this is where Epassi UK can help!
Epassi UK is a leader in the delivery of employee wellbeing benefits and by joining its network, you can connect with a vast pool of potential members, drawn from a wide range of corporate clients and their employees. Epassi UK enables your health club to seamlessly integrate with the corporate wellness ecosystem, providing you with a competitive edge.
Drive more customers
Epassi UK connects health club operators with thousands of corporate clients and millions of employees across the UK and Ireland through its two fitness schemes, MyGymDiscounts and GymFlex.
Epassi UK already partners with over 4,000 health and fitness facilities, providing them with 12-month company-funded memberships, direct debit paying members and hot leads every month.
One of the most significant benefits of joining the Epassi UK network is gaining access to this large pool of potential members, as its corporate reach boosts brand exposure, drives footfall, increases membership sign-ups, and ultimately, revenue.
As corporate wellness programmes gain popularity and businesses increasingly prioritise employee health and wellbeing, your health club stands to benefit significantly.
Promote employee wellbeing with proven results
Employee wellbeing is increasingly recognised as a critical factor for business success, with employee wellbeing schemes helping to reduce absenteeism, increase productivity and improve employee satisfaction with their work and employer.
According to a 2023 survey by the CIPD, demand for employee wellbeing schemes has risen, with 79 per cent of UK employers having introduced some form of employee wellbeing programme. The study found 65 per cent specifically offer discounted health club memberships or similar fitness-related benefits.
The rise in employee wellbeing programmes – specifically the demand for fitness options – represents a significant opportunity for the fitness industry. Now is a great time for fitness providers to capitalise on this demand by joining forces with Epassi UK to stay ahead of the trend, because as more companies invest in employee wellness, the number of employees engaging with these programmes – and subsequently joining health clubs – will continue to increase.
Drive revenue with loyal customers
More customers mean more revenue. Epassi UK’s network not only drives new members, but also supports loyal, long-term customers. The average Epassi UK customer spends approximately £604 per year on fitness memberships and related services – a testament to the value these customers place on their fitness journey.
Additionally, 96 per cent of health clubs in the Epassi UK network report receiving new members directly from corporate clients. This impressive statistic underscores the effectiveness of the platform in generating consistent and sustainable revenue streams for partner health clubs.
Boost brand visibility across the UK and Ireland
Promoting your brand to millions of employees has never been easier. Epassi UK offers health club operators a unique platform to enhance visibility through its schemes, giving health clubs a competitive edge in attracting new members.
With thousands of website log-ins every month, Epassi UK ensures each health club is prominently featured and promoted to a dedicated and health and fitness-focused audience. This increased brand visibility can significantly boost a club’s profile, making it a go-to destination for fitness enthusiasts. Additionally, joining the Epassi UK network provides clubs with free marketing to millions of employees across the UK and Ireland, further enhancing visibility and positioning health clubs at the forefront of this growing trend.
Join a growing community of successful clubs
Epassi UK is already trusted by over 4,000 fitness facilities, a number that continues to grow as more health club operators recognise the benefits of the platform. Over the last three years, there’s been a 40 per cent increase in employees becoming physically active – a clear indicator of the positive impact Epassi UK has on member engagement and activity levels. By joining our network, your health club can leverage this success and become part of a community dedicated to promoting health and wellness.
Get in Touch with Epassi UK Today
Epassi UK is committed to fostering a fitter, healthier, and more productive workforce. Whether you operate a boutique studio or a large fitness chain, Epassi UK can help you attract new members and boost revenue.
Contact us today to discover how Epassi UK can support the success of your health club. For more information, visit our website at the address below.
• More: www.epassi.co.uk
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