GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
Technogym
Technogym
Technogym
Health Club Management

Health Club Management

Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Get the latest news, jobs and features in your inbox
Health Club Management

Health Club Management

features

HCM People: Elodie GaramondLe Tigre: founder

We now have eight sites and offer retreats, such as a retreat in a Moroccan palace and a French chateaux-based yin yoga and writing retreat

Published in Health Club Management 2019 issue 9
Elodie Garamond founded Le Tigre in 2013 and now has eight sites
Elodie Garamond founded Le Tigre in 2013 and now has eight sites

What is Le Tigre’s concept?
Le Tigre is dedicated to the yoga lifestyle: aiming to offer a quiet and cosy space to anyone wishing to take a break and connect to themselves.

I wanted to create a tribe of men and women who share a healthy, soothing, happy and aesthetic way of living, and offer them a path where they can connect with their body, spirit and breath and discover their true being.

How has the concept evolved?
Le Tigre has evolved by steps: meeting new people and making it grow like a family. We now have eight sites: six in Paris, one in Monaco and one in Deauville and offer a variety of retreats, such as a French chateau-based yin yoga, meditation and writing retreat and a holistic yoga retreat at a Moroccan palace.

When did you get the idea?
The idea had been in my mind for a while before I eventually reached the point, in 2013, of being obsessed – and crazy enough – to give it a go, while I was just pregnant with my number two. Now keeping “L’Esprit du Tigre” is why I wake up every morning and so far it seems to keep me happy!

How did you go about making the vision a reality?
I created a large and rich network of friends and family to advise and help and recommend the best teachers and practitioners. Then I tried one class after the other while I was expecting. I was so enthusiastic that nothing could stop me. During the day I worked at an advertising agency, testing classes in every break, and filled my Excel spreadsheet of my future class schedule at night. Little by little, it came together.

What were the main challenges with getting it up and running?
Accounting! It has never been my cup of tea and understanding the business model of my future company was a serious brain killer for me!

Do the clubs vary?
They are all the same, but different! The basic offer of products and services is the same in every Tigre, but we try to match the market we are settled in, by proposing more classes, depending on what we feel will be popular.

Who are your members?
Everyone! There really is no prototype for the Le Tigre member, we have men and women of every age and profile who attend our classes.

How much is a class?
A Discovery class is €18 (£16.50, $20), and €280 (£256.88, $312) for 10 classes. The more you buy, the less you pay. But the best deal we offer is the unlimited year pass, giving access to all classes (there are more than 600 class options per week in Paris) with no limitation, which costs €2500 (£2293, $2788).

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Le Tigre aims to provide a quiet and cosy space for members
Le Tigre aims to provide a quiet and cosy space for members
http://www.leisureopportunities.com/images/imagesX/189856_741729.jpg
We speak to Elodie Garamond on making her vision for Le Tigre into a reality and how the company has evolved since its start in 2013. Garamond says, 'Le Tigre is dedicated to the yoga lifestyle: aiming to offer a quiet and cosy space to anyone wishing to take a break and connect to themselves'.
Elodie Garamond, Le Tigre Founder,Elodie Garamond, Le Tigre, Yoga, Yoga retreat, Wellness
People
HCM people

Debra Wein

founder and CEO, Wellness Workdays
I’ve always felt that if individuals had more education and understanding of nutrition and healthy lifestyle principles, we could literally change lives
People
HCM people

Dave Courteen

MD and co-founder of Mosaic Spa and Health Clubs
I set myself the goal that if I found someone famous to write the foreword and a publisher, then I would write the book
People
We offer career progression and decent pay and retain 85–90% of staff each year
Features
The way I see it
As Technogym launches its new virtual and on-demand services, Francesco Arlotti, head of digital solutions, shares his thoughts with HCM
Features
Sponsored briefing
Active IQ has partnered with leading experts at Nuffield Health who, alongside its chief medical advisor, Dr Dane Vishnubala, have created a new Level 3 Diploma in Working with People with Long-term Conditions
Features
Insight
As some of the UK’s top gym operators unveil their reopening videos, insight specialists, Paul Roberts and Mike Evans, analyse members’ reactions on social media
Features
Finance
Change is coming, with consolidation likely in the market – especially in the boutique sector. Nadim Meer advises operators how to position themselves for investment
Features
US stats
New research from the US shows Millennials and Gen Z may be slow to return to gyms, while women are more hesitant than men. Club Intel’s Steve Tharrett reports
Features
Supplier showcase
Speedflex has created a synergistic partnership with Everyone Active to deliver a new boutique concept – FORTIS Powered by Speedflex
Features
Statistics
IHRSA’s Kristen Walsh gets a briefing from Blair McHaney on how operators can use gym member insight to inform reopening decisions and practices
Features
Latest News
A member of SAGE, the government’s independent group of scientific advisers, has said gyms, pubs ...
Latest News
Following approval to build a £250mn wellbeing resort in Manchester, Therme Group has revealed plans ...
Latest News
Europe's largest gym chain, Basic-Fit, has provided the European fitness sector with some optimism, after ...
Latest News
DW Sports is going into administration saying it's working to save its 73-strong gym portfolio. ...
Latest News
The American Council on Exercise (ACE) is urging US Congress to pass a new law ...
Latest News
Equipment giant Technogym has introduced its new Excite line of fully-connected cardio kit that has ...
Latest News
Global spa consultancy and contract management company, Resense, is set to unveil Asia’s first boutique ...
Latest News
Gyms, health clubs and swimming pools in Scotland have finally been given an "indicative" time ...
Opinion
promotion
Data-driven businesses are some of today’s greatest global success stories, providing blueprints for success.
Opinion: Up your ‘data game’ to successfully relaunch your fitness business
Featured supplier news
Featured supplier: Digital education: TRX trains more than 14,000 professionals for free using live virtual training
In response to the pandemic, TRX, the global leader in functional training equipment, world- class training content, and app-based training technology, transformed its TRX Suspension Training Course into a free, live virtual edition via Zoom.
Featured supplier news
Featured supplier: The rise of the training pod
Belfast based gym equipment manufacturer BLK BOX designs, engineers and fabricates a range of rigs for the most elite, performance-driven organisations globally.
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Company profiles
Company profile: fibodo Limited
fibodo is the digital solution helping people lead healthier and happier lives. From grassroots individual ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Locking solutions
Monster Padlocks: Locking solutions
Fitness equipment
TRX Training: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Trade associations
International SPA Association - iSPA: Trade associations
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Exercise equipment
Star Trac / Core Health & Fitness: Exercise equipment
Skincare
Sothys: Skincare
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Management software
Fisikal: Management software
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
21-24 Sep 2020
Messe Stuttgart, Germany
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates

features

HCM People: Elodie GaramondLe Tigre: founder

We now have eight sites and offer retreats, such as a retreat in a Moroccan palace and a French chateaux-based yin yoga and writing retreat

Published in Health Club Management 2019 issue 9
Elodie Garamond founded Le Tigre in 2013 and now has eight sites
Elodie Garamond founded Le Tigre in 2013 and now has eight sites

What is Le Tigre’s concept?
Le Tigre is dedicated to the yoga lifestyle: aiming to offer a quiet and cosy space to anyone wishing to take a break and connect to themselves.

I wanted to create a tribe of men and women who share a healthy, soothing, happy and aesthetic way of living, and offer them a path where they can connect with their body, spirit and breath and discover their true being.

How has the concept evolved?
Le Tigre has evolved by steps: meeting new people and making it grow like a family. We now have eight sites: six in Paris, one in Monaco and one in Deauville and offer a variety of retreats, such as a French chateau-based yin yoga, meditation and writing retreat and a holistic yoga retreat at a Moroccan palace.

When did you get the idea?
The idea had been in my mind for a while before I eventually reached the point, in 2013, of being obsessed – and crazy enough – to give it a go, while I was just pregnant with my number two. Now keeping “L’Esprit du Tigre” is why I wake up every morning and so far it seems to keep me happy!

How did you go about making the vision a reality?
I created a large and rich network of friends and family to advise and help and recommend the best teachers and practitioners. Then I tried one class after the other while I was expecting. I was so enthusiastic that nothing could stop me. During the day I worked at an advertising agency, testing classes in every break, and filled my Excel spreadsheet of my future class schedule at night. Little by little, it came together.

What were the main challenges with getting it up and running?
Accounting! It has never been my cup of tea and understanding the business model of my future company was a serious brain killer for me!

Do the clubs vary?
They are all the same, but different! The basic offer of products and services is the same in every Tigre, but we try to match the market we are settled in, by proposing more classes, depending on what we feel will be popular.

Who are your members?
Everyone! There really is no prototype for the Le Tigre member, we have men and women of every age and profile who attend our classes.

How much is a class?
A Discovery class is €18 (£16.50, $20), and €280 (£256.88, $312) for 10 classes. The more you buy, the less you pay. But the best deal we offer is the unlimited year pass, giving access to all classes (there are more than 600 class options per week in Paris) with no limitation, which costs €2500 (£2293, $2788).

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Le Tigre aims to provide a quiet and cosy space for members
Le Tigre aims to provide a quiet and cosy space for members
http://www.leisureopportunities.com/images/imagesX/189856_741729.jpg
We speak to Elodie Garamond on making her vision for Le Tigre into a reality and how the company has evolved since its start in 2013. Garamond says, 'Le Tigre is dedicated to the yoga lifestyle: aiming to offer a quiet and cosy space to anyone wishing to take a break and connect to themselves'.
Elodie Garamond, Le Tigre Founder,Elodie Garamond, Le Tigre, Yoga, Yoga retreat, Wellness
Latest News
A member of SAGE, the government’s independent group of scientific advisers, has said gyms, pubs ...
Latest News
Following approval to build a £250mn wellbeing resort in Manchester, Therme Group has revealed plans ...
Latest News
Europe's largest gym chain, Basic-Fit, has provided the European fitness sector with some optimism, after ...
Latest News
DW Sports is going into administration saying it's working to save its 73-strong gym portfolio. ...
Latest News
The American Council on Exercise (ACE) is urging US Congress to pass a new law ...
Latest News
Equipment giant Technogym has introduced its new Excite line of fully-connected cardio kit that has ...
Latest News
Global spa consultancy and contract management company, Resense, is set to unveil Asia’s first boutique ...
Latest News
Gyms, health clubs and swimming pools in Scotland have finally been given an "indicative" time ...
Latest News
Gyms will be free to open on high streets across England from September 1, following ...
Latest News
Leisure operator Everyone Active has launched a new digital offering, to run alongside its bricks ...
Latest News
This year's National Fitness Day (NFD) will be the "biggest unified celebration of fitness in ...
Opinion
promotion
Data-driven businesses are some of today’s greatest global success stories, providing blueprints for success.
Opinion: Up your ‘data game’ to successfully relaunch your fitness business
Featured supplier news
Featured supplier: Digital education: TRX trains more than 14,000 professionals for free using live virtual training
In response to the pandemic, TRX, the global leader in functional training equipment, world- class training content, and app-based training technology, transformed its TRX Suspension Training Course into a free, live virtual edition via Zoom.
Featured supplier news
Featured supplier: The rise of the training pod
Belfast based gym equipment manufacturer BLK BOX designs, engineers and fabricates a range of rigs for the most elite, performance-driven organisations globally.
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Company profiles
Company profile: fibodo Limited
fibodo is the digital solution helping people lead healthier and happier lives. From grassroots individual ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Locking solutions
Monster Padlocks: Locking solutions
Fitness equipment
TRX Training: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Trade associations
International SPA Association - iSPA: Trade associations
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Exercise equipment
Star Trac / Core Health & Fitness: Exercise equipment
Skincare
Sothys: Skincare
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Management software
Fisikal: Management software
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
21-24 Sep 2020
Messe Stuttgart, Germany
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Technogym
Technogym