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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Wellness: The Well - Rebecca Parekh

With everything from a personal trainer gym to a ten room spa, a new type of wellness model has arrived. The Well, a modern membership-based wellness club, has opened in the heart of New York City

Published in Health Club Management 2019 issue 11
Rebecca Parekh
Rebecca Parekh
The Well is the first modern membership-based wellness club of its kind

Like many destination spas, The Well NYC offers the benefits of western medicine with the wisdom of eastern healing.

It has a science-backed ecosystem of wellness where people have access to health coaches, doctors and 50 practitioners specialising in a range of modalities, from fitness and bodywork to food as medicine and mindful movement. Also on offer are Chinese medicine, Ayurveda, vibrational energy healing and emotional wellbeing.

Unlike destination wellness offerings, however, this is all available in the middle of one of the busiest cities in the world – New York.

The Well is a first of its kind, says co-founder and CEO Rebecca Parekh. “Consumers are becoming more conscientious about their health,” she explains, “but with so many different offerings in the health and wellness space, they find themselves running around town and often receiving conflicting advice.” Instead, staff at The Well “work together under one roof to build customised plans to suit each member”.

Parekh is no stranger to the wellness world. For the past five years, she’s been a COO for Deepak Chopra, working to secure federal funding for integrative health research. As a former Deutsche Bank executive, she’s also a shrewd businesswoman.

The idea behind The Well is to help “busy New Yorkers to live healthier, happier, more balanced lives,” she says. And demand is clearly there. Although it’s only been open a few weeks, there are already 400 members and the goal is to ramp this up to 2,000. Each of them pays a US$375 (€334, £302) a month, plus a one-time registration fee of US$500 (€446, £403).

For this, they get a monthly, personalised session with a dedicated health coach, plus support between visits, unlimited yoga and meditation classes and are privy to a variety of classroom programmes. They also have access to the skilled practitioners, but will pay for sessions – a 60 minute, Swedish massage starts at US$180 (€161, £145) for example.

In addition, they can enjoy amenities at the 13,000sq ft club, which include a private training gym, 10-treatment room spa with steam and sauna rooms, an organic restaurant and vitamin bar, reflexology lounge, yoga and meditation studios. “We have something for everyone,” concludes Parekh.


Consumers are becoming more conscientious about their health, but with so many different offerings in the health and wellness space, they often find themselves receiving conflicting advice

The Well’s organic restaurant and vitamin bar.

The idea behind The Well is to help busy New Yorkers to live healthier, happier, more balanced lives


We offer both the benefits of western medicine and the wisdom of eastern healing, within a science-backed ecosystem of wellness


Customers have access to doctors, health coaches and 50 best-in-class practitioners specialising in a range of modalities, from fitness and bodywork to food-as-medicine and mindful movement. Also on offer are Chinese medicine, ayurveda, vibrational energy and emotional wellbeing support

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
The Well offers a range of fitness and wellbeing services to members 
for £302 a month
The Well offers a range of fitness and wellbeing services to members for £302 a month
The Well includes a private training gym in its offering
The Well includes a private training gym in its offering
The reflexology lounge / PHOTO: Grant Legan
The reflexology lounge / PHOTO: Grant Legan
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Members pay US$375 a month to access the luxurious club
Members pay US$375 a month to access the luxurious club
https://www.leisureopportunities.co.uk/images/imagesX/40145_429968.jpg
Co-founder and CEO Rebecca Parekh explains The Well, a new membership-based wellness club that’s opened in the heart of New York City, giving access to fitness, health coaches and more
The Well, Rebecca Parekh,wellness centre, The Well, Rebecca Parekh
People
HCM people

Luca Maggiora

Co-founder, House of Wisdom
People think making a change is easy and fast, but that isn’t true. It’s hard and it takes time
People
Member confidence is the single most important factor, and I say – without doing so lightly – that our cleanliness standards, protocols and marketing are the best I’ve seen in the industry
People
Our success in moving the date for reopening happened because there was a shift in how the fitness sector is perceived
Features
Supplier showcase
SIX3NINE opened its second London studio in August, and will continue to partner with Physical Company as it aims to open up to five studios across the city
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Write to reply
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – email: [email protected]
Features
Insight
As the physical activity and sports sector unites to fight its corner in making a case for government investment, Sport England has commissioned a research study to prove the economic value of activity, giving weight to the argument. Tom Walker reports
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Sponsored briefing
Welcome to the world of creative fitness, where exercise and fun merge to change the way we train. Technogym is here to inspire you to offer members the best workouts and experience, making sure they have a great time
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Research
A new study suggests that exercise leads to elevated galanin levels – which in turn helps the brain’s stress response, giving more resilience. Tom Walker reports
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Sporteve has enhanced its in-club digital experience by working with Funxtion to install multiscreens to power the member experience
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Editor's letter
The hard work is paying off and we’re earning a reputation for safe operations. Now it’s time to tackle the next set of challenges – increasing capacity, yield and memberships, deepening engagement and rebuilding profits says liz Terry
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The government has pledged to invest £100m in supporting public leisure centres this winter, as ...
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Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Featured supplier news
Featured supplier: Ritz Carlton co-founder joins Frontline Summit 2020 as keynote speaker
Frontline work has never been more important and frontline workers are the largest class of workers on the planet, as well as the most impactful group on the experience customers get.
Featured supplier news
Featured supplier: Annual Fitness & Active Brands Summit offering invaluable insight from over 40 leading industry speakers
Join the second Annual Fitness & Active Brands Summit and walk away with the expertise you need to transform your business model and maximise the US$59.23bn virtual fitness market opportunity.
Video Gallery
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The High-Intensity Cardio-Strength Training. Read more
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Company profiles
Company profile: Crown Sports Lockers
Crown Sports Lockers has designed, crafted and fitted bespoke timber furniture for spas, hotels and ...
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Founded in 1983, Technogym is a world-leading international supplier of technology and design-driven products and ...
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Click on a catalogue to view it online
Directory
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Property & Tenders
11 - 25 Union St, London SE1 1SD
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Diary dates
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Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
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IFEMA, Madrid, Spain
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03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
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features

Wellness: The Well - Rebecca Parekh

With everything from a personal trainer gym to a ten room spa, a new type of wellness model has arrived. The Well, a modern membership-based wellness club, has opened in the heart of New York City

Published in Health Club Management 2019 issue 11
Rebecca Parekh
Rebecca Parekh
The Well is the first modern membership-based wellness club of its kind

Like many destination spas, The Well NYC offers the benefits of western medicine with the wisdom of eastern healing.

It has a science-backed ecosystem of wellness where people have access to health coaches, doctors and 50 practitioners specialising in a range of modalities, from fitness and bodywork to food as medicine and mindful movement. Also on offer are Chinese medicine, Ayurveda, vibrational energy healing and emotional wellbeing.

Unlike destination wellness offerings, however, this is all available in the middle of one of the busiest cities in the world – New York.

The Well is a first of its kind, says co-founder and CEO Rebecca Parekh. “Consumers are becoming more conscientious about their health,” she explains, “but with so many different offerings in the health and wellness space, they find themselves running around town and often receiving conflicting advice.” Instead, staff at The Well “work together under one roof to build customised plans to suit each member”.

Parekh is no stranger to the wellness world. For the past five years, she’s been a COO for Deepak Chopra, working to secure federal funding for integrative health research. As a former Deutsche Bank executive, she’s also a shrewd businesswoman.

The idea behind The Well is to help “busy New Yorkers to live healthier, happier, more balanced lives,” she says. And demand is clearly there. Although it’s only been open a few weeks, there are already 400 members and the goal is to ramp this up to 2,000. Each of them pays a US$375 (€334, £302) a month, plus a one-time registration fee of US$500 (€446, £403).

For this, they get a monthly, personalised session with a dedicated health coach, plus support between visits, unlimited yoga and meditation classes and are privy to a variety of classroom programmes. They also have access to the skilled practitioners, but will pay for sessions – a 60 minute, Swedish massage starts at US$180 (€161, £145) for example.

In addition, they can enjoy amenities at the 13,000sq ft club, which include a private training gym, 10-treatment room spa with steam and sauna rooms, an organic restaurant and vitamin bar, reflexology lounge, yoga and meditation studios. “We have something for everyone,” concludes Parekh.


Consumers are becoming more conscientious about their health, but with so many different offerings in the health and wellness space, they often find themselves receiving conflicting advice

The Well’s organic restaurant and vitamin bar.

The idea behind The Well is to help busy New Yorkers to live healthier, happier, more balanced lives


We offer both the benefits of western medicine and the wisdom of eastern healing, within a science-backed ecosystem of wellness


Customers have access to doctors, health coaches and 50 best-in-class practitioners specialising in a range of modalities, from fitness and bodywork to food-as-medicine and mindful movement. Also on offer are Chinese medicine, ayurveda, vibrational energy and emotional wellbeing support

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
The Well offers a range of fitness and wellbeing services to members 
for £302 a month
The Well offers a range of fitness and wellbeing services to members for £302 a month
The Well includes a private training gym in its offering
The Well includes a private training gym in its offering
The reflexology lounge / PHOTO: Grant Legan
The reflexology lounge / PHOTO: Grant Legan
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Members pay US$375 a month to access the luxurious club
Members pay US$375 a month to access the luxurious club
https://www.leisureopportunities.co.uk/images/imagesX/40145_429968.jpg
Co-founder and CEO Rebecca Parekh explains The Well, a new membership-based wellness club that’s opened in the heart of New York City, giving access to fitness, health coaches and more
The Well, Rebecca Parekh,wellness centre, The Well, Rebecca Parekh
Latest News
The government has pledged to invest £100m in supporting public leisure centres this winter, as ...
Latest News
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of ...
Latest News
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness ...
Latest News
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed ...
Latest News
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of ...
Latest News
Customer experience software provider, AskNicely, has announced it will host a new virtual event called ...
Latest News
In breaking news, HCM understands the UK government has removed gyms and fitness facilities from ...
Latest News
Globally, gyms have, on average, seen nearly 70 per cent of their pre-lockdown members return ...
Latest News
A UK government U-turn – just announced – will see gyms and leisure centres staying open ...
Latest News
"Dozens" of gyms in Liverpool, UK, have defied the government and stayed open for business ...
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The UK government is likely to face legal challenges from gym operators following the revelation ...
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Featured supplier news
Featured supplier: Ritz Carlton co-founder joins Frontline Summit 2020 as keynote speaker
Frontline work has never been more important and frontline workers are the largest class of workers on the planet, as well as the most impactful group on the experience customers get.
Featured supplier news
Featured supplier: Annual Fitness & Active Brands Summit offering invaluable insight from over 40 leading industry speakers
Join the second Annual Fitness & Active Brands Summit and walk away with the expertise you need to transform your business model and maximise the US$59.23bn virtual fitness market opportunity.
Video Gallery
Freemotion FUSION Team Training
FreeMotion Fitness
The High-Intensity Cardio-Strength Training. Read more
More videos:
Company profiles
Company profile: Crown Sports Lockers
Crown Sports Lockers has designed, crafted and fitted bespoke timber furniture for spas, hotels and ...
Company profiles
Company profile: Technogym
Founded in 1983, Technogym is a world-leading international supplier of technology and design-driven products and ...
Supplier Showcases
Supplier showcase - Speedflex
Catalogue Gallery
Click on a catalogue to view it online
Directory
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Management software
fibodo Limited: Management software
Direct debit solutions
Harlands Group: Direct debit solutions
Locking solutions
Monster Padlocks: Locking solutions
Lockers/interior design
Fitlockers: Lockers/interior design
Trade associations
International SPA Association - iSPA: Trade associations
Fitness Software
FunXtion International BV: Fitness Software
Software
Volution.fit: Software
Exercise equipment
Matrix Fitness: Exercise equipment
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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