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FITNESS, HEALTH, WELLNESS

features

Elevate preview: People profiles

Jo Foster, Physical activity programme lead, Macmillan Cancer Support, UK

Published in Health Club Management 2016 issue 3
Jo Foster
Jo Foster
Being physically active may reduce the relative risk of disease progression, and even death for some cancers

Cancer prevalence is increasing: between 2015 and 2030, six million people will have a diagnosis of cancer in the UK. Improved treatment outcomes mean many people are living longer, but they’re not necessarily living well.

The good news is that being physically active can help improve both clinical and quality of life outcomes at every stage of a cancer journey, whether that’s at diagnosis, during or after treatment – including for those with advanced or incurable cancers.

Being physically active can help prevent or manage some of the consequences of treatment – including cancer-related fatigue, depression, heart damage and bone thinning – as well as helping prevent or manage co-morbidities including type 2 diabetes and heart disease. There’s also emerging evidence that being physically active may reduce the relative risk of disease progression, and even death for some cancers.

Macmillan’s insight research into the barriers and motivators around becoming and staying active for people living with, and beyond, cancer are four-fold. Firstly individual: whether the person believes they can do it, whether they’ve been active in the past, and their emotional wellbeing. Secondly, their social support networks: whether their family, friends and colleagues are supportive. Thirdly, whether they have physical consequences of their treatment or co-morbidities, such as loss of balance or bowel incontinence. Finally, the physical environment in which they live and work.

If people have strong personal self-efficacy, and supportive friends and family, they’re much more likely to be able to overcome physical consequences and environmental barriers than if they have low self-efficacy and unsupportive friends and family.

Interestingly, though, our insight shows a healthcare professional can cut across all of these barriers and increase the likelihood that someone will change their behaviour, no matter what their barriers.

Macmillan is therefore working in partnerships across the UK to create a 12-month behavioural change support service. This begins in clinical care settings and refers into the behaviour change support service, usually offered within the local community.

We’d welcome engagement from the health and fitness industry to help bring about a cultural and mindset change, and we’re encouraging the industry to move away from six- to 12-week exercise programmes towards a longer-term, more person-centred behaviour change approach.

In order to work with this market, fitness instructors and PTs need to have the Level 4 Cancer Rehabilitation qualification and be trained in behaviour change techniques and motivational interviewing.

Want to hear more?

Jo Foster will be among the speakers at Elevate, which takes place at London Olympia on 4–5 May 2016. Attendance is free of charge, with tickets offered on a first come, first served basis.

Register online at www.elevatearena.com where you can also see the full speaker line-up and programme.

Elevate
Elevate
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Macmillan wants to work with the fitness sector to bring about a mindset change towards exercise and cancer / PHOTO: SHUTTERSTOCK.COM
Macmillan wants to work with the fitness sector to bring about a mindset change towards exercise and cancer / PHOTO: SHUTTERSTOCK.COM
https://www.leisureopportunities.co.uk/images/780657_343054.jpg
Macmillan Cancer Support's Jo Foster will speak at Elevate 2016, discussing ways in which exercise can help cancer patients
Jo Foster, Physical activity programme lead, Macmillan Cancer Support, UK,Jo Foster, Physical activity programme lead, Macmillan Cancer Support, UK
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features

Elevate preview: People profiles

Jo Foster, Physical activity programme lead, Macmillan Cancer Support, UK

Published in Health Club Management 2016 issue 3
Jo Foster
Jo Foster
Being physically active may reduce the relative risk of disease progression, and even death for some cancers

Cancer prevalence is increasing: between 2015 and 2030, six million people will have a diagnosis of cancer in the UK. Improved treatment outcomes mean many people are living longer, but they’re not necessarily living well.

The good news is that being physically active can help improve both clinical and quality of life outcomes at every stage of a cancer journey, whether that’s at diagnosis, during or after treatment – including for those with advanced or incurable cancers.

Being physically active can help prevent or manage some of the consequences of treatment – including cancer-related fatigue, depression, heart damage and bone thinning – as well as helping prevent or manage co-morbidities including type 2 diabetes and heart disease. There’s also emerging evidence that being physically active may reduce the relative risk of disease progression, and even death for some cancers.

Macmillan’s insight research into the barriers and motivators around becoming and staying active for people living with, and beyond, cancer are four-fold. Firstly individual: whether the person believes they can do it, whether they’ve been active in the past, and their emotional wellbeing. Secondly, their social support networks: whether their family, friends and colleagues are supportive. Thirdly, whether they have physical consequences of their treatment or co-morbidities, such as loss of balance or bowel incontinence. Finally, the physical environment in which they live and work.

If people have strong personal self-efficacy, and supportive friends and family, they’re much more likely to be able to overcome physical consequences and environmental barriers than if they have low self-efficacy and unsupportive friends and family.

Interestingly, though, our insight shows a healthcare professional can cut across all of these barriers and increase the likelihood that someone will change their behaviour, no matter what their barriers.

Macmillan is therefore working in partnerships across the UK to create a 12-month behavioural change support service. This begins in clinical care settings and refers into the behaviour change support service, usually offered within the local community.

We’d welcome engagement from the health and fitness industry to help bring about a cultural and mindset change, and we’re encouraging the industry to move away from six- to 12-week exercise programmes towards a longer-term, more person-centred behaviour change approach.

In order to work with this market, fitness instructors and PTs need to have the Level 4 Cancer Rehabilitation qualification and be trained in behaviour change techniques and motivational interviewing.

Want to hear more?

Jo Foster will be among the speakers at Elevate, which takes place at London Olympia on 4–5 May 2016. Attendance is free of charge, with tickets offered on a first come, first served basis.

Register online at www.elevatearena.com where you can also see the full speaker line-up and programme.

Elevate
Elevate
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Macmillan wants to work with the fitness sector to bring about a mindset change towards exercise and cancer / PHOTO: SHUTTERSTOCK.COM
Macmillan wants to work with the fitness sector to bring about a mindset change towards exercise and cancer / PHOTO: SHUTTERSTOCK.COM
https://www.leisureopportunities.co.uk/images/780657_343054.jpg
Macmillan Cancer Support's Jo Foster will speak at Elevate 2016, discussing ways in which exercise can help cancer patients
Jo Foster, Physical activity programme lead, Macmillan Cancer Support, UK,Jo Foster, Physical activity programme lead, Macmillan Cancer Support, UK
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