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Miha Bodytec GmbH
Miha Bodytec GmbH
Miha Bodytec GmbH
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Editor's letter: Opportunity abounds

In this issue, we’re focusing on sharing insights and thought leadership to highlight opportunities for the development of the sector in terms of both markets and offerings, says Liz Terry, HCM editor

Published in Health Club Management 2021 issue 9
The health club market is growing fast in Nairobi / shutterstock/ Kawin Ounprasertsuk
The health club market is growing fast in Nairobi / shutterstock/ Kawin Ounprasertsuk
It’s another sign that the health club sector globally is still in its infancy, with untrodden territory still to be had

Some stunning insights have been shared in this issue when it comes to the opportunities available for the development of the health club sector on a wide range of fronts.

On page 50, David Minton expands on his views around the potential presented by the ageing population, saying that if the fitness industry grew its membership base of people aged over 65 from the current 1 per cent up to 15 per cent, it would double in value and size.

Elsewhere, research firm Qualtronics surveyed 12,157 consumers across 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report, highlighting the ways consumers are choosing to exercise (page 56).

They found 50 per cent of the sample focusing more on their wellbeing in 2021 than previously, while 82 per cent ‘regularly exercise or soon plan to’.

Of those who exercise, 75 per cent do gym-related activities, making fitness the world’s biggest sport and presenting growth opportunities for fitness providers as COVID-19 restrictions are lifted.

The industry has a new entrant this month in the form of MDL Fitness, an offshoot of MDL Marinas the European marina operator (page 20).

The project is being driven by Tim Mayer – formerly with Everyone Active – and is a property play, with the company looking to leverage its facility assets while providing new and improved services to existing customers and building new income streams.

The arrival of MDL gives a hint of things to come, as any leisure-based business with a good spread of locations could pivot straightforwardly to launch a fitness offering, with a low barrier to entry due to its existing landholdings.

In Africa, Yves Preissler is working to launch one of the first budget gym chains in the form of his AfroFit concept (page 16) which will combine quality facilities with keen prices.

Preissler says Africa is the next frontier for the sector and presents huge opportunities to those with an appetite for adventure and the skills to navigate the complexities of the market. It’s another sign that the health club sector globally is still in its infancy, with significant untrodden territory still to be had.

We investigate the opportunities presented by social prescribing in our interview with James Sanderson (page 66) and briefing by Kenny Butler (page 70). It’s clear social prescribing has the potential to massively extend the reach and reputation of the sector and will play a significant role in the next stage of our development as we move to contribute to this extremely valuable and worthwhile work.

Liz Terry, HCM editor
[email protected]
@elizterry
https://www.leisureopportunities.co.uk/images/2021/908898_666164.jpg
There are big opportunities emerging globally for the fitness sector, says Liz Terry
HCM magazine
With their dark vibe, pumping music and kit that needs adjusting, indoor cycling classes can be intimidating to the uninitiated. Steph Eaves asks suppliers for their tips on how to encourage beginners into the cycling studio – and keep them coming back
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Armah Sports has revealed the first B_fit health club – a smart club concept that’s gearing up for the Metaverse with AI, VR, Amazon Alexa and the Internet of Things, as Tom Walker reports
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NICE has done a U-turn on its controversial guidelines for treating Chronic Fatigue Syndrome, saying that physical activity or therapy should not now be routinely prescribed for patients
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Promotion
A new app called Trakk, from Pulse Fitness, promises triple benefits to operators, says Chris Johnson
HCM Magazine
Interview
The CEO of Total Fitness has been in-post for just over three years – a true tale of two halves, with dramatic growth in the first half of her tenure, followed by a second half dominated by the pandemic and a CVA. She talks to Kate Cracknell
HCM Magazine
Sponsored
Life Fitness is introducing a new range of Hammer Strength anaerobic equipment to complement its legendary strength training range
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Sponsored
Technogym’s Biocircuit offers a range of time-controlled and time-free circuits using the Biostrength line, with its Biodrive AI technology, delivering customised workouts
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Insight
Which messaging is most effective at inspiring people to get active and why? Researchers at the University of Waterloo in Canada set out to find out, as Tom Walker reports
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HCM People
There’s still no ‘stress resilience’ profession. We believe fitness professionals can fill that gap
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Research
A US study investigating consumer attitudes to gyms, health clubs and studios reveals a new focus on wellness, as well as opportunities for operators to grow their businesses
HCM Magazine
Latest News
Denmark has been identified as the cheapest country in the world to live a healthy ...
Latest News
Boxx has launched a new generation punch bag and smart punch trackers that work with ...
Latest News
The Global Wellness Institute (GWI) and BBC Storyworks have struck up a partnership to create ...
Latest News
The global wellness economy will grow by 9.9 per cent annually and reach US$7trn by ...
Latest News
Inclusive Fitness Boston, a health club created specifically for those with disabilities and their families, ...
Latest News
The Women in Fitness Association (WIFA), is partnering with Sport Alliance to undertake a survey ...
Latest News
Location and cost are the top considerations for consumers when it comes to choosing a ...
Latest News
Increases in COVID-19 cases across Europe are forcing governments to introduce restrictions, which is having ...
Opinion
promotion
FitnessOnDemand’s divisional vice president Uday Anumalachetty discusses what live fitness really means for clubs and their members today
Opinion: Why we need to reimagine what live fitness really means
Featured supplier news
Featured supplier news: Greenvale Leisure Centre reveals brand new gym equipped with Core Health & Fitness products
Greenvale Leisure Centre in Northern Ireland last month revealed its brand new 800sq m gym completely transformed with Core Health & Fitness products.
Featured supplier news
Featured supplier news: Tanita Body Composition Analysers help attract a more diverse customer base
Code Fitness is co-owned by Steve McClory and Luke Watson and was launched in 2013 to help more people achieve tangible fitness results.
Featured operator news
Featured operator news: Everyone Active successfully reopens exercise referral scheme thanks to EXi partnership
Local authority leisure provider Everyone Active has reopened its essential exercise referral scheme, by joining forces with EXi, the NHS-approved exercise prescription app and data portal.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Video Gallery
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Physical Company Ltd
Company profiles
Company profile: Octane Fitness UK
A global innovator of innovation and variety in fitness equipment, Octane Fitness, a True Fitness ...
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Management software
Premier Software Solutions: Management software
Spa software
SpaBooker: Spa software
Red Light Therapy
 Red Light Rising: Red Light Therapy
Exercise equipment
Power Plate: Exercise equipment
trade associations
International SPA Association - iSPA: trade associations
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Fitness equipment
Precor: Fitness equipment
Skincare
Comfort Zone - Davines S.p.A: Skincare
Salt therapy products
Saltability: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Editor's letter: Opportunity abounds

In this issue, we’re focusing on sharing insights and thought leadership to highlight opportunities for the development of the sector in terms of both markets and offerings, says Liz Terry, HCM editor

Published in Health Club Management 2021 issue 9
The health club market is growing fast in Nairobi / shutterstock/ Kawin Ounprasertsuk
The health club market is growing fast in Nairobi / shutterstock/ Kawin Ounprasertsuk
It’s another sign that the health club sector globally is still in its infancy, with untrodden territory still to be had

Some stunning insights have been shared in this issue when it comes to the opportunities available for the development of the health club sector on a wide range of fronts.

On page 50, David Minton expands on his views around the potential presented by the ageing population, saying that if the fitness industry grew its membership base of people aged over 65 from the current 1 per cent up to 15 per cent, it would double in value and size.

Elsewhere, research firm Qualtronics surveyed 12,157 consumers across 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report, highlighting the ways consumers are choosing to exercise (page 56).

They found 50 per cent of the sample focusing more on their wellbeing in 2021 than previously, while 82 per cent ‘regularly exercise or soon plan to’.

Of those who exercise, 75 per cent do gym-related activities, making fitness the world’s biggest sport and presenting growth opportunities for fitness providers as COVID-19 restrictions are lifted.

The industry has a new entrant this month in the form of MDL Fitness, an offshoot of MDL Marinas the European marina operator (page 20).

The project is being driven by Tim Mayer – formerly with Everyone Active – and is a property play, with the company looking to leverage its facility assets while providing new and improved services to existing customers and building new income streams.

The arrival of MDL gives a hint of things to come, as any leisure-based business with a good spread of locations could pivot straightforwardly to launch a fitness offering, with a low barrier to entry due to its existing landholdings.

In Africa, Yves Preissler is working to launch one of the first budget gym chains in the form of his AfroFit concept (page 16) which will combine quality facilities with keen prices.

Preissler says Africa is the next frontier for the sector and presents huge opportunities to those with an appetite for adventure and the skills to navigate the complexities of the market. It’s another sign that the health club sector globally is still in its infancy, with significant untrodden territory still to be had.

We investigate the opportunities presented by social prescribing in our interview with James Sanderson (page 66) and briefing by Kenny Butler (page 70). It’s clear social prescribing has the potential to massively extend the reach and reputation of the sector and will play a significant role in the next stage of our development as we move to contribute to this extremely valuable and worthwhile work.

Liz Terry, HCM editor
[email protected]
@elizterry
https://www.leisureopportunities.co.uk/images/2021/908898_666164.jpg
There are big opportunities emerging globally for the fitness sector, says Liz Terry
Latest News
Denmark has been identified as the cheapest country in the world to live a healthy ...
Latest News
Boxx has launched a new generation punch bag and smart punch trackers that work with ...
Latest News
The Global Wellness Institute (GWI) and BBC Storyworks have struck up a partnership to create ...
Latest News
The global wellness economy will grow by 9.9 per cent annually and reach US$7trn by ...
Latest News
Inclusive Fitness Boston, a health club created specifically for those with disabilities and their families, ...
Latest News
The Women in Fitness Association (WIFA), is partnering with Sport Alliance to undertake a survey ...
Latest News
Location and cost are the top considerations for consumers when it comes to choosing a ...
Latest News
Increases in COVID-19 cases across Europe are forcing governments to introduce restrictions, which is having ...
Latest News
Exercise has been found to increase levels of endocannabinoids – cannabis-like substances produced by the ...
Latest News
People suffering from mild depression should be offered exercise, mindfulness, therapy or meditation before medication, ...
Latest News
Total Fitness plans to launch a new-style health club model, with plans already in the ...
Opinion
promotion
FitnessOnDemand’s divisional vice president Uday Anumalachetty discusses what live fitness really means for clubs and their members today
Opinion: Why we need to reimagine what live fitness really means
Featured supplier news
Featured supplier news: Greenvale Leisure Centre reveals brand new gym equipped with Core Health & Fitness products
Greenvale Leisure Centre in Northern Ireland last month revealed its brand new 800sq m gym completely transformed with Core Health & Fitness products.
Featured supplier news
Featured supplier news: Tanita Body Composition Analysers help attract a more diverse customer base
Code Fitness is co-owned by Steve McClory and Luke Watson and was launched in 2013 to help more people achieve tangible fitness results.
Featured operator news
Featured operator news: Everyone Active successfully reopens exercise referral scheme thanks to EXi partnership
Local authority leisure provider Everyone Active has reopened its essential exercise referral scheme, by joining forces with EXi, the NHS-approved exercise prescription app and data portal.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Video Gallery
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Physical Company Ltd
Company profiles
Company profile: Octane Fitness UK
A global innovator of innovation and variety in fitness equipment, Octane Fitness, a True Fitness ...
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Management software
Premier Software Solutions: Management software
Spa software
SpaBooker: Spa software
Red Light Therapy
 Red Light Rising: Red Light Therapy
Exercise equipment
Power Plate: Exercise equipment
trade associations
International SPA Association - iSPA: trade associations
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Fitness equipment
Precor: Fitness equipment
Skincare
Comfort Zone - Davines S.p.A: Skincare
Salt therapy products
Saltability: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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