Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
We Work Well Events
We Work Well Events
We Work Well Events
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
FITNESS, HEALTH, WELLNESS

features

Interview: Levison Wood

He recently walked the length of the Himalayas for a TV series, and he’s now working with Virgin Active to add a sense of adventure to the gym. Kate Cracknell finds out why

By Kate Cracknell | Published in Health Club Management 2016 issue 3
Wood wants to inspire others through his expeditions / PHOTOS: TOM McSHANE
Wood wants to inspire others through his expeditions / PHOTOS: TOM McSHANE
Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal

Your background is as a journalist. How has that morphed into becoming an explorer?
Actually I don’t think anything has fundamentally changed. I’m still doing the same thing I was when I was in the army and indeed after I left: undertaking expeditions in remote places as an expedition leader, guide or photographer. The only real difference is that now I’m writing about it and it’s documented on TV – first with my Walking the Nile series, and most recently with Walking the Himalayas.

I’m still not entirely comfortable with the term ‘explorer’ if I’m honest. I generally call myself a writer or a photographer over and above anything else.

What led you into this career path?
As much as anything, I think my motivation was an anti-motivation: I really wanted to avoid having to sit in front of a computer at a desk all day long. In the process, I’ve found myself in the very privileged position of having a vocation that allows me to travel and see the world.

What were the highlights and low points of your latest adventure in the Himalayas?
The highlights included spending time with nomads in Afghanistan – that was really incredible. Meeting the Dalai Lama. Seeing the Tigers Nest Monastery in Bhutan and going to Everest Base Camp.

But there were some low points as well. For starters, I was involved in a major car crash. But it was also things like seeing Nepal in such a state of turmoil in the aftermath of the earthquake, with riots and border closures and fuel strikes and all the rest of it – seeing places in trouble. That casts a shadow.

You’re now part of Virgin Active’s Discovery Lab. Tell us about that.
The focus has been coming up with ideas to appeal to those who wouldn’t ordinarily go to the gym for the sake of it. Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal.

We’ve therefore been looking at how we can get people interested in taking up a new activity: they might want to do an ultra-marathon or a Tough Mudder, for instance. But if they look at that finishing line from the outset, it will seem too hard and they’ll be put off.

My suggestions to Virgin Active have been the same principles I use when I plan and train for my expeditions: you have to break the task down into bite-sized chunks, with achievable goals along the way.

We’re also taking those principles and looking at how we bring them to life in the clubs. For example, Virgin Active now offers Muddermaker classes to prepare people for a Tough Mudder. We’ll be creating more courses and programming for people who want to train towards other events, and Virgin Active is also looking to develop altitude studios, which I’ll work with them on.

This all sounds quite niche – suitable for already fit people?
Actually I think what I’m doing is quite accessible to most people. First and foremost, it’s about encouraging them to try something new. I’m not going to try and drag anyone off the sofa, but if people have that internal motivation, if they’re willing to get up and try something new… Those are the people I want to try and motivate.

After all, anyone can go for a walk. Even in my TV expeditions, I’m not doing anything that requires technical skills. Anyone who wants to be fit and healthy can aspire to do what I do. You just have to be willing to get started and to train until you reach a certain level.

And that’s my ultimate aim: to inspire people through my expeditions to show that anyone, whoever they are, can train and prepare for even the highest goals. The hardest thing is getting to the starting point. You have to prepare and you have to work hard to get there, but it is achievable – and it’s achievable for anyone.

Will you try anything new yourself this year?
Yes. Normally my fitness regime is pretty basic – jogging, circuits and the occasional swim. But I’ve never been a great swimmer and that’s something I want to change, so I’ll definitely be doing more swimming. Also, while I obviously do a lot of walking, I don’t stretch off as much as I should. I know I need to be more flexible, so I’m going to take up yoga. It’s not something I’d ever considered, but I did it in the Himalayas and being in places like India and Nepal where people do yoga was fascinating.

So I’m going to try a few new things this year and see where that leads me. I’d encourage others to do the same.

How do you think gyms can broaden their appeal?
I think people who don’t go to the gym are scared of the concept. They’re overawed by the idea of walking into a big building full of machines they don’t recognise and don’t know how to use. People don’t like to seem ignorant.

But when you go to a gym, nobody’s actually looking at you or what you’re doing – they’re concentrating on their own regimes. So just go in there, ask questions if you need to, but don’t be scared of doing what you need to do. If you’re overweight, get on the machines and lose a few pounds. If you need to build muscle, pick up some weights and do just that. Don’t be intimidated by the gym as a concept. Look at it simply as a vehicle to allow you to achieve whatever your personal goals are.

I think gyms also need to make themselves more welcoming and friendly – places people can go with friends, hang out afterwards, where there’s a community atmosphere and loads of fun things going on.

What’s next for you?
There are a few ideas up in the air, but nothing’s fixed yet. I’ll always want to travel and be in wild, remote places. I won’t necessarily walk everywhere, but I don’t think I’ll ever stay still in one place and not travel.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal / PHOTOS: TOM McSHANE
Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal / PHOTOS: TOM McSHANE
Don’t be intimidated by the gym as a concept. Look at it simply as a vehicle to achieve whatever your personal goals are / PHOTO: TOM McSHANE
Don’t be intimidated by the gym as a concept. Look at it simply as a vehicle to achieve whatever your personal goals are / PHOTO: TOM McSHANE
Muddermaker classes at Virgin Active prepare people for Tough Mudder
Muddermaker classes at Virgin Active prepare people for Tough Mudder
https://www.leisureopportunities.co.uk/images/920813_335553.jpg
Find out how explorer Levison Wood is working with Virgin Active to motivate members
Levison Wood,Levison Wood, Himalayas, Virgin Active
HCM magazine
HCM People

Dr Jonathan Leary

Founder, Remedy Place
It was as though the whole world woke up at the same time
HCM magazine
New research has found BMI to be a highly inaccurate measure of childhood obesity, leading current thinking and policy based on it into question
HCM magazine
Now mental health is the number one reason for people to join a health club, do fitness professionals need a grounding in counselling to offer a more holistic service? Kath Hudson asks the experts
HCM magazine
We are the new youth club, a social space for young people to connect
HCM magazine
As health club operators move to incorporate recovery into their offerings to meet growing consumer demand, Steph Eaves takes a look at what cryotherapy and ice bathing can add to the equation
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Latest News
With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
Latest News
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans ...
Latest News
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to ...
Latest News
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and ...
Latest News
Community Leisure UK is helping the drive to Net Zero with the launch of a ...
Latest News
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing ...
Latest News
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness ...
Latest News
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, ...
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: ukactive
ukactive is the UK’s leading not-for-profit membership body for the physical activity sector, bringing together ...
Company profiles
Company profile: Keiser UK LTD
For more than four decades, Keiser has influenced the training of athletes, fitness enthusiasts and ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Zoom Media press release: Zoom Media launches ‘livegood' wellness channel to deliver in-club entertainment on consoles and screens
Zoom Media, a leading provider of digital media solutions for health clubs, has launched a proprietary wellness content channel called Livegood – a digital hub of health and wellness media.
Featured press releases
Power Plate UK press release: Power plate + red light therapy: life-changing ‘biostacking’
“We combine Power Plate and red light therapy in all our small group classes,” says Natt Summers, founder and owner of Accomplish Fitness in Hungerford, Berkshire.
Directory
Spa software
SpaBooker: Spa software
Cryotherapy
Art of Cryo: Cryotherapy
Lockers
Crown Sports Lockers: Lockers
Salt therapy products
Himalayan Source: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
TechnoAlpin SpA: Snowroom
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

features

Interview: Levison Wood

He recently walked the length of the Himalayas for a TV series, and he’s now working with Virgin Active to add a sense of adventure to the gym. Kate Cracknell finds out why

By Kate Cracknell | Published in Health Club Management 2016 issue 3
Wood wants to inspire others through his expeditions / PHOTOS: TOM McSHANE
Wood wants to inspire others through his expeditions / PHOTOS: TOM McSHANE
Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal

Your background is as a journalist. How has that morphed into becoming an explorer?
Actually I don’t think anything has fundamentally changed. I’m still doing the same thing I was when I was in the army and indeed after I left: undertaking expeditions in remote places as an expedition leader, guide or photographer. The only real difference is that now I’m writing about it and it’s documented on TV – first with my Walking the Nile series, and most recently with Walking the Himalayas.

I’m still not entirely comfortable with the term ‘explorer’ if I’m honest. I generally call myself a writer or a photographer over and above anything else.

What led you into this career path?
As much as anything, I think my motivation was an anti-motivation: I really wanted to avoid having to sit in front of a computer at a desk all day long. In the process, I’ve found myself in the very privileged position of having a vocation that allows me to travel and see the world.

What were the highlights and low points of your latest adventure in the Himalayas?
The highlights included spending time with nomads in Afghanistan – that was really incredible. Meeting the Dalai Lama. Seeing the Tigers Nest Monastery in Bhutan and going to Everest Base Camp.

But there were some low points as well. For starters, I was involved in a major car crash. But it was also things like seeing Nepal in such a state of turmoil in the aftermath of the earthquake, with riots and border closures and fuel strikes and all the rest of it – seeing places in trouble. That casts a shadow.

You’re now part of Virgin Active’s Discovery Lab. Tell us about that.
The focus has been coming up with ideas to appeal to those who wouldn’t ordinarily go to the gym for the sake of it. Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal.

We’ve therefore been looking at how we can get people interested in taking up a new activity: they might want to do an ultra-marathon or a Tough Mudder, for instance. But if they look at that finishing line from the outset, it will seem too hard and they’ll be put off.

My suggestions to Virgin Active have been the same principles I use when I plan and train for my expeditions: you have to break the task down into bite-sized chunks, with achievable goals along the way.

We’re also taking those principles and looking at how we bring them to life in the clubs. For example, Virgin Active now offers Muddermaker classes to prepare people for a Tough Mudder. We’ll be creating more courses and programming for people who want to train towards other events, and Virgin Active is also looking to develop altitude studios, which I’ll work with them on.

This all sounds quite niche – suitable for already fit people?
Actually I think what I’m doing is quite accessible to most people. First and foremost, it’s about encouraging them to try something new. I’m not going to try and drag anyone off the sofa, but if people have that internal motivation, if they’re willing to get up and try something new… Those are the people I want to try and motivate.

After all, anyone can go for a walk. Even in my TV expeditions, I’m not doing anything that requires technical skills. Anyone who wants to be fit and healthy can aspire to do what I do. You just have to be willing to get started and to train until you reach a certain level.

And that’s my ultimate aim: to inspire people through my expeditions to show that anyone, whoever they are, can train and prepare for even the highest goals. The hardest thing is getting to the starting point. You have to prepare and you have to work hard to get there, but it is achievable – and it’s achievable for anyone.

Will you try anything new yourself this year?
Yes. Normally my fitness regime is pretty basic – jogging, circuits and the occasional swim. But I’ve never been a great swimmer and that’s something I want to change, so I’ll definitely be doing more swimming. Also, while I obviously do a lot of walking, I don’t stretch off as much as I should. I know I need to be more flexible, so I’m going to take up yoga. It’s not something I’d ever considered, but I did it in the Himalayas and being in places like India and Nepal where people do yoga was fascinating.

So I’m going to try a few new things this year and see where that leads me. I’d encourage others to do the same.

How do you think gyms can broaden their appeal?
I think people who don’t go to the gym are scared of the concept. They’re overawed by the idea of walking into a big building full of machines they don’t recognise and don’t know how to use. People don’t like to seem ignorant.

But when you go to a gym, nobody’s actually looking at you or what you’re doing – they’re concentrating on their own regimes. So just go in there, ask questions if you need to, but don’t be scared of doing what you need to do. If you’re overweight, get on the machines and lose a few pounds. If you need to build muscle, pick up some weights and do just that. Don’t be intimidated by the gym as a concept. Look at it simply as a vehicle to allow you to achieve whatever your personal goals are.

I think gyms also need to make themselves more welcoming and friendly – places people can go with friends, hang out afterwards, where there’s a community atmosphere and loads of fun things going on.

What’s next for you?
There are a few ideas up in the air, but nothing’s fixed yet. I’ll always want to travel and be in wild, remote places. I won’t necessarily walk everywhere, but I don’t think I’ll ever stay still in one place and not travel.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal / PHOTOS: TOM McSHANE
Exercise has to be about more than just going to the gym and doing weights: you need to be focused on a goal / PHOTOS: TOM McSHANE
Don’t be intimidated by the gym as a concept. Look at it simply as a vehicle to achieve whatever your personal goals are / PHOTO: TOM McSHANE
Don’t be intimidated by the gym as a concept. Look at it simply as a vehicle to achieve whatever your personal goals are / PHOTO: TOM McSHANE
Muddermaker classes at Virgin Active prepare people for Tough Mudder
Muddermaker classes at Virgin Active prepare people for Tough Mudder
https://www.leisureopportunities.co.uk/images/920813_335553.jpg
Find out how explorer Levison Wood is working with Virgin Active to motivate members
Levison Wood,Levison Wood, Himalayas, Virgin Active
Latest News
With the launch of its 49th John Reed, RSG Group is looking for more opportunities ...
Latest News
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans ...
Latest News
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to ...
Latest News
Charitable trust, Mytime Active, has removed all single-use plastic overshoes from its swimming pools and ...
Latest News
Community Leisure UK is helping the drive to Net Zero with the launch of a ...
Latest News
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing ...
Latest News
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness ...
Latest News
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, ...
Latest News
Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international ...
Latest News
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing ...
Latest News
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast, ...
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: ukactive
ukactive is the UK’s leading not-for-profit membership body for the physical activity sector, bringing together ...
Company profiles
Company profile: Keiser UK LTD
For more than four decades, Keiser has influenced the training of athletes, fitness enthusiasts and ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Zoom Media press release: Zoom Media launches ‘livegood' wellness channel to deliver in-club entertainment on consoles and screens
Zoom Media, a leading provider of digital media solutions for health clubs, has launched a proprietary wellness content channel called Livegood – a digital hub of health and wellness media.
Featured press releases
Power Plate UK press release: Power plate + red light therapy: life-changing ‘biostacking’
“We combine Power Plate and red light therapy in all our small group classes,” says Natt Summers, founder and owner of Accomplish Fitness in Hungerford, Berkshire.
Directory
Spa software
SpaBooker: Spa software
Cryotherapy
Art of Cryo: Cryotherapy
Lockers
Crown Sports Lockers: Lockers
Salt therapy products
Himalayan Source: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
TechnoAlpin SpA: Snowroom
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
We Work Well Events
We Work Well Events
Partner sites