Latest
issue
Technogym
Technogym
Technogym
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

features

Insight: Global fitness report

Research firm Qualtrics surveyed 12,157 consumers across 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report, highlighting the ways consumers are choosing to work out as we emerge from the pandemic. Jak Phillips reports

By Jak Phillips | Published in Health Club Management 2021 issue 9
After ‘enforced’ workouts at home, live classes are booming again / photo: les mills
After ‘enforced’ workouts at home, live classes are booming again / photo: les mills
Class occupancy has reached 120% of pre-pandemic levels in markets where capacity restrictions have been lifted

The Les Mills 2021 Global Fitness Report explores how the pandemic has changed fitness habits and spotlights the trends that will shape workouts in the years to come.

The study reached consumers in the USA, Brazil, the UK, Germany, Norway, Sweden, Finland, Denmark, Saudi Arabia, the UAE, China, Japan, Russia, Australia and India.

It found gyms around the world are experiencing a ‘live revival’, with fitness fans eager to get back to working out with friends for motivation and social connection after months of solitary home workouts.

As well as the return of live workouts, the report explores how digital offerings are likely to evolve beyond the pandemic and what strategies fitness operators can deploy to provide the optimal mix between live and digital offerings to meet the increasingly sophisticated needs of members.

“As the fitness industry continues its rapid expansion, the margin between success and failure becomes ever finer,” notes Les Mills founder and executive director, Phillip Mills, in the report’s foreword.

“Against a backdrop of fierce competition and fast-changing trends, razor-sharp insight and excellent execution are the keys to stealing a march on your rivals.”

Below is a snapshot of seven key trends highlighted by the report.

More: www.HCMmag.com/LMGFR

1. The new fitness industry landscape
Gyms worldwide are making strong recoveries in terms of member returns and financials

COVID-19 has forced all businesses to re-think their go-to-market strategies. For fitness providers, this has meant using the pandemic as a catalyst for a completely new approach to meeting people’s fitness needs.

The pandemic has prompted consumers to prioritise their health, with 50 per cent of the sample focusing more on their wellbeing in 2021 than previously, while 82 per cent regularly exercise (or soon plan to).

Of those who exercise, 75 per cent do gym-related activities, making fitness the world’s biggest sport. This presents growth opportunities for fitness providers as COVID-19 restrictions are lifted and their clubs return to full capacity.

The report finds clubs worldwide making strong recoveries since reopening and in markets where restrictions have lifted, operators are reporting increased member activity compared to pre-COVID levels, and decisive eagerness among new joiners.

Major players such as David Lloyd Leisure in the UK (see www.HCMmag.com/RussellBarnes) have already surpassed pre-COVID membership levels, while Planet Fitness, Pure Gym, and The Gym Group have all released strong earnings reports in recent weeks, demonstrating resurgence among club operators in some world regions.

2. Live revival
Class attendances are at 120 per cent of pre-COVID levels in markets where restrictions have been lifted

Despite fears the COVID-inspired home fitness boom would spell the end for fitness facilities, research suggests social live fitness experiences are driving the club recovery, with 85 per cent of gymgoers stating they’re interested in trying live classes in their health club. Meanwhile, class occupancy has reached 120 per cent of pre-COVID levels in markets where capacity restrictions have been lifted.

After a year of enforced home workouts, appetite for live fitness experiences in groups is soaring. Two-thirds of gym members (67 per cent) say they prefer working out in groups, while live classes in club are nearly twice as popular as doing livestream classes at home (favoured by 44 per cent of members vs 23 per cent).

“After months of being stuck at home, people can’t wait to get back to fitness facilities and enjoy their favourite workouts with familiar faces,” says Phillip Mills, Les Mills founder and executive director. “Much like bars, restaurants and sports events, fitness is experiencing a real ‘live revival’, as people make up for lost time with a renewed appreciation for real-world social settings.

“Many people have missed the thrill of a busy class and the extra motivation you get from working out with others while being led by a rockstar instructor.”

3. The human factor
Two-thirds of gym members prefer working out with others as opposed to alone, with live fitness classes cited as the most popular offering at the gym

With strong consumer demand for social connection driving the live revival, it’s inevitable the people working in clubs will have a vital role to play.

Great instructors are identified as the single most important factor for gym-goers when choosing a live class, favoured by 28 per cent, ahead of the quality of music (24 per cent) and type of class (21 per cent).

Quality instructors are cited as a key component of the live revival, meeting strong consumer demand for added motivation and deeper connection in their workouts.

Having great people is particularly important for winning new members – 30 per cent of club prospects say “a good atmosphere” is a key factor in choosing a gym to join, while 59 per cent say staff are also a consideration.

“Despite the digital advances made during the pandemic, it’s our people who drove members to join clubs in the first place, and as you’ll see in this report, it’s our people who are proving the key to bringing them back,” says Phillip Mills.

4. The secret sauce
Live classes are more than twice as appealing as livestream options at home, although 80 per cent of gym members plan to continue using digital workouts in addition to live workouts

What’s the perfect blend of live and digital workouts in the new age of fitness? It’s a question taxing many club operators and one which the report sets out to answer through the latest data and examples of success from various markets.

Omnichannel fitness – a blend of in-gym and digital home workouts – is tipped to gain traction as we emerge from the pandemic, with the majority of exercisers (59 per cent) favouring a 60:40 split between gym and home workouts. Far from being simple stop-gaps to tide the industry over during the COVID pandemic, livestream and on-demand have become vital additions to clubs’ long-term digital offerings, with 80 per cent of members planning to continue using them post-pandemic.

And though live fitness experiences remain the pinnacle, the digital fitness boom and the growth of home working mean today’s fitness consumers demand a connected fitness experience that offers convenience and enables them to maintain a more active lifestyle.

Seamlessly linking live and digital will be key to club success. High-class digital offerings can help clubs win new fans online, build brand affinity, and then eventually convert them to becoming full members of the club.

5. HIIT is still hot
HIIT is the most popular fitness class, favoured by 32 per cent of participants, closely followed by indoor cycling at 30 per cent and dance classes at 29 per cent.

In an industry as notoriously trend-driven as fitness, HIIT is proving the exception to rule. Having dominated most of the last decade, HIIT is hotter than ever, with 32 per cent of consumers listing it as their favourite class format.

But it’s not just HIIT-heads who are loyal – 58 per cent of members say they would likely cancel their membership if their gym took away their favourite class, regardless of the genre.

Participants are also highly discerning, with 86 per cent choosing to do branded classes, and 62 per cent stating the presence of quality elements (the quality of music, instructors, equipment, choreography) are key to deciding which classes they attend.

In a world of endless quantity, it’s never been more vital to focus on quality, particularly from a digital perspective. With Youtube chock-full of free, average fitness content, clubs need to ensure they’re providing world-class content to keep members engaged and willing to pay.

6. Beginners are embracing fitness
Lockdowns have also spawned a new generation of fitness fans, with 27 per cent of regular exercisers describing themselves as ‘absolute beginners’

Lockdown saw a new segment of fans who have taken tentative first steps into health and fitness and are now deciding what comes next, with 27 per cent of regular exercisers describing themselves as ‘absolute beginners’.But who are these new market entrants? And what do they want from a fitness experience?

Opportunities abound for the health and fitness operators who can appeal to these groups and understand the unique barriers to exercise they face. Although 81 per cent of beginners are interested in group activities, 66 per cent say they currently prefer to exercise alone, suggesting a confidence chasm that needs to be bridged before beginners feel fully comfortable.

Instructors and wider staff have a key role to play in ensuring they feel welcome, while helping beginners find intrinsic motivation to exercise will be key to their long-term adherence.

7. Total fitness transcendence
The workplace wellness market is opening up new opportunities for health club operators

As home working becomes more prevalent and the boundaries between work and play are blurred, so too are the distinctions around the provision of fitness services, creating significant opportunities for clubs.

Employers are increasingly recognising the benefits of an active workforce and their responsibility to support this, while employees are gravitating towards companies that care, so the offer of quality fitness services is becoming a key differentiator.

The impact that wellness offerings can have on both work performance and employee health is also accelerating their prevalence, creating lucrative opportunities for omnichannel fitness providers to reach lucrative new audiences.

For clubs, the ability to demonstrate the scientifically proven impact of workouts will place you in a strong position to succeed in the workplace wellness market, where return on investment (ROI) carries great weight among decision-makers.

Key findings

• 84% of gym members also work out at home

• Gym members are more than twice as likely to use at-home fitness options when compared to non-gym goers

• 86% of group fitness participants are doing a branded class

• On average, 27% of fitness consumers consider themselves absolute beginners. This ranges from 69% in Japan to 14% in the Middle East

• 67% of beginners say they prefer to work out alone

• 35% of the sample exercise to reduce stress

• 59% of those who have access to fitness and wellness services through their employer make use of them

• 59% of people surveyed favour a split of 60:40 between gym and at-home workouts

59 per cent of people surveyed favour a 60:40 split between gym and at-home workouts / photo: les mills
The pandemic has prompted consumers to prioritise their health / photo: les mills
The pandemic has prompted consumers to prioritise their health / photo: les mills
Great instructors are cited as the single most important draw / photo: les mills
Great instructors are cited as the single most important draw / photo: les mills
Members will continue to blend live classes with digital classes / photo: les mills
Members will continue to blend live classes with digital classes / photo: les mills
https://www.leisureopportunities.co.uk/images/2021/796542_196273.jpg
Qualtrics surveyed 12,157 consumers in 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report
HCM magazine
With the industry experiencing a huge swing towards strength training, researchers recommend continuing to make the case for cardio
HCM magazine
When a hefty round of investment coincided with the pandemic, the CEO of Midtown Athletic Clubs feared the company – founded by his grandfather – would go down on his watch. He talks to Kath Hudson about the pressure to keep the business afloat
HCM magazine
Speaking on the LIFTS podcast recently, Xponential Fitness CEO Anthony Geisler said participation in studio cycling is down globally. Kath Hudson decided to investigate
HCM magazine
Consumers’ growing love of strength training is to be welcomed, as this long-neglected modality has a renaissance, however, it’s vital we continue to make the case for cardio
HCM magazine
HCM People

Jen Holland

CEO: Edinburgh Leisure
Edinburgh Council will have a £143m budget shortfall by 2028/29 and so must find ways to become more efficient
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Latest News
New research shows that following social media health influencers motivates young people to exercise more ...
Latest News
The JD Gyms Group has completed a deal to acquire Simply Gym from Bay Leisure. ...
Latest News
Women’s health specialist, The Well HQ, has secured 'sweat equity' backing from Priya Oberoi, founder ...
Latest News
Peloton has secured a critical US$1bn five-year loan to shore up its finances. The loan ...
Latest News
Leisure Media has added another heavyweight to its line-up of CEOs for its inaugural HCM ...
Latest News
Empowered Brands has signed a deal with European staffless gym chain, Fit+, to be the ...
Latest News
Speaking to HCM for its 2024-2025 Handbook, which will be out next month, PureGym managing ...
Latest News
Leisure, lifestyle, wellness and entertainment growth investor, Imbiba, has invested in boutique gym brand, 1Rebel's ...
Featured supplier news
Featured supplier news: Places Leisure successfully launches myFitApp to enhance member experience
Places Leisure is a leading leisure centre operator with a mission to create active places and healthy people for communities to thrive.
Featured supplier news
Featured supplier news: Sue Anstiss' Game Changers podcast headed for Elevate 2024
Join us at Elevate from 12-13 June in London for a special one-off live recording of The Game Changers Podcast with Sue Anstiss, CEO of Fearless Women.
Company profiles
Company profile: Safe Space Lockers
We provide a full turn-key solution for clients from design and consultation, through to bespoke ...
Company profiles
Company profile: Balanced Body®
Balanced Body is the global leader in Pilates equipment and education. Founded over 47 years ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Speedflex (Europe) Ltd. press release: Speedflex hosts networking golf day at Close House
Speedflex, renowned for its innovative approach to fitness, recently ventured into new territory by hosting its first-ever networking golf day at Close House, one of the most renowned golfing destinations in the UK.
Featured press releases
Wattbike Ltd press release: EXOS adds Wattbike to its supplier list
Wattbike, leaders in indoor cycling, is proud to announce that wattbike is now included as an official supplier with Exos, global experts in human performance and corporate wellbeing solutions.
Directory
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
06-06 Jun 2024
Drayton Manor Theme Park & Resort, Tamworth, United Kingdom
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

features

Insight: Global fitness report

Research firm Qualtrics surveyed 12,157 consumers across 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report, highlighting the ways consumers are choosing to work out as we emerge from the pandemic. Jak Phillips reports

By Jak Phillips | Published in Health Club Management 2021 issue 9
After ‘enforced’ workouts at home, live classes are booming again / photo: les mills
After ‘enforced’ workouts at home, live classes are booming again / photo: les mills
Class occupancy has reached 120% of pre-pandemic levels in markets where capacity restrictions have been lifted

The Les Mills 2021 Global Fitness Report explores how the pandemic has changed fitness habits and spotlights the trends that will shape workouts in the years to come.

The study reached consumers in the USA, Brazil, the UK, Germany, Norway, Sweden, Finland, Denmark, Saudi Arabia, the UAE, China, Japan, Russia, Australia and India.

It found gyms around the world are experiencing a ‘live revival’, with fitness fans eager to get back to working out with friends for motivation and social connection after months of solitary home workouts.

As well as the return of live workouts, the report explores how digital offerings are likely to evolve beyond the pandemic and what strategies fitness operators can deploy to provide the optimal mix between live and digital offerings to meet the increasingly sophisticated needs of members.

“As the fitness industry continues its rapid expansion, the margin between success and failure becomes ever finer,” notes Les Mills founder and executive director, Phillip Mills, in the report’s foreword.

“Against a backdrop of fierce competition and fast-changing trends, razor-sharp insight and excellent execution are the keys to stealing a march on your rivals.”

Below is a snapshot of seven key trends highlighted by the report.

More: www.HCMmag.com/LMGFR

1. The new fitness industry landscape
Gyms worldwide are making strong recoveries in terms of member returns and financials

COVID-19 has forced all businesses to re-think their go-to-market strategies. For fitness providers, this has meant using the pandemic as a catalyst for a completely new approach to meeting people’s fitness needs.

The pandemic has prompted consumers to prioritise their health, with 50 per cent of the sample focusing more on their wellbeing in 2021 than previously, while 82 per cent regularly exercise (or soon plan to).

Of those who exercise, 75 per cent do gym-related activities, making fitness the world’s biggest sport. This presents growth opportunities for fitness providers as COVID-19 restrictions are lifted and their clubs return to full capacity.

The report finds clubs worldwide making strong recoveries since reopening and in markets where restrictions have lifted, operators are reporting increased member activity compared to pre-COVID levels, and decisive eagerness among new joiners.

Major players such as David Lloyd Leisure in the UK (see www.HCMmag.com/RussellBarnes) have already surpassed pre-COVID membership levels, while Planet Fitness, Pure Gym, and The Gym Group have all released strong earnings reports in recent weeks, demonstrating resurgence among club operators in some world regions.

2. Live revival
Class attendances are at 120 per cent of pre-COVID levels in markets where restrictions have been lifted

Despite fears the COVID-inspired home fitness boom would spell the end for fitness facilities, research suggests social live fitness experiences are driving the club recovery, with 85 per cent of gymgoers stating they’re interested in trying live classes in their health club. Meanwhile, class occupancy has reached 120 per cent of pre-COVID levels in markets where capacity restrictions have been lifted.

After a year of enforced home workouts, appetite for live fitness experiences in groups is soaring. Two-thirds of gym members (67 per cent) say they prefer working out in groups, while live classes in club are nearly twice as popular as doing livestream classes at home (favoured by 44 per cent of members vs 23 per cent).

“After months of being stuck at home, people can’t wait to get back to fitness facilities and enjoy their favourite workouts with familiar faces,” says Phillip Mills, Les Mills founder and executive director. “Much like bars, restaurants and sports events, fitness is experiencing a real ‘live revival’, as people make up for lost time with a renewed appreciation for real-world social settings.

“Many people have missed the thrill of a busy class and the extra motivation you get from working out with others while being led by a rockstar instructor.”

3. The human factor
Two-thirds of gym members prefer working out with others as opposed to alone, with live fitness classes cited as the most popular offering at the gym

With strong consumer demand for social connection driving the live revival, it’s inevitable the people working in clubs will have a vital role to play.

Great instructors are identified as the single most important factor for gym-goers when choosing a live class, favoured by 28 per cent, ahead of the quality of music (24 per cent) and type of class (21 per cent).

Quality instructors are cited as a key component of the live revival, meeting strong consumer demand for added motivation and deeper connection in their workouts.

Having great people is particularly important for winning new members – 30 per cent of club prospects say “a good atmosphere” is a key factor in choosing a gym to join, while 59 per cent say staff are also a consideration.

“Despite the digital advances made during the pandemic, it’s our people who drove members to join clubs in the first place, and as you’ll see in this report, it’s our people who are proving the key to bringing them back,” says Phillip Mills.

4. The secret sauce
Live classes are more than twice as appealing as livestream options at home, although 80 per cent of gym members plan to continue using digital workouts in addition to live workouts

What’s the perfect blend of live and digital workouts in the new age of fitness? It’s a question taxing many club operators and one which the report sets out to answer through the latest data and examples of success from various markets.

Omnichannel fitness – a blend of in-gym and digital home workouts – is tipped to gain traction as we emerge from the pandemic, with the majority of exercisers (59 per cent) favouring a 60:40 split between gym and home workouts. Far from being simple stop-gaps to tide the industry over during the COVID pandemic, livestream and on-demand have become vital additions to clubs’ long-term digital offerings, with 80 per cent of members planning to continue using them post-pandemic.

And though live fitness experiences remain the pinnacle, the digital fitness boom and the growth of home working mean today’s fitness consumers demand a connected fitness experience that offers convenience and enables them to maintain a more active lifestyle.

Seamlessly linking live and digital will be key to club success. High-class digital offerings can help clubs win new fans online, build brand affinity, and then eventually convert them to becoming full members of the club.

5. HIIT is still hot
HIIT is the most popular fitness class, favoured by 32 per cent of participants, closely followed by indoor cycling at 30 per cent and dance classes at 29 per cent.

In an industry as notoriously trend-driven as fitness, HIIT is proving the exception to rule. Having dominated most of the last decade, HIIT is hotter than ever, with 32 per cent of consumers listing it as their favourite class format.

But it’s not just HIIT-heads who are loyal – 58 per cent of members say they would likely cancel their membership if their gym took away their favourite class, regardless of the genre.

Participants are also highly discerning, with 86 per cent choosing to do branded classes, and 62 per cent stating the presence of quality elements (the quality of music, instructors, equipment, choreography) are key to deciding which classes they attend.

In a world of endless quantity, it’s never been more vital to focus on quality, particularly from a digital perspective. With Youtube chock-full of free, average fitness content, clubs need to ensure they’re providing world-class content to keep members engaged and willing to pay.

6. Beginners are embracing fitness
Lockdowns have also spawned a new generation of fitness fans, with 27 per cent of regular exercisers describing themselves as ‘absolute beginners’

Lockdown saw a new segment of fans who have taken tentative first steps into health and fitness and are now deciding what comes next, with 27 per cent of regular exercisers describing themselves as ‘absolute beginners’.But who are these new market entrants? And what do they want from a fitness experience?

Opportunities abound for the health and fitness operators who can appeal to these groups and understand the unique barriers to exercise they face. Although 81 per cent of beginners are interested in group activities, 66 per cent say they currently prefer to exercise alone, suggesting a confidence chasm that needs to be bridged before beginners feel fully comfortable.

Instructors and wider staff have a key role to play in ensuring they feel welcome, while helping beginners find intrinsic motivation to exercise will be key to their long-term adherence.

7. Total fitness transcendence
The workplace wellness market is opening up new opportunities for health club operators

As home working becomes more prevalent and the boundaries between work and play are blurred, so too are the distinctions around the provision of fitness services, creating significant opportunities for clubs.

Employers are increasingly recognising the benefits of an active workforce and their responsibility to support this, while employees are gravitating towards companies that care, so the offer of quality fitness services is becoming a key differentiator.

The impact that wellness offerings can have on both work performance and employee health is also accelerating their prevalence, creating lucrative opportunities for omnichannel fitness providers to reach lucrative new audiences.

For clubs, the ability to demonstrate the scientifically proven impact of workouts will place you in a strong position to succeed in the workplace wellness market, where return on investment (ROI) carries great weight among decision-makers.

Key findings

• 84% of gym members also work out at home

• Gym members are more than twice as likely to use at-home fitness options when compared to non-gym goers

• 86% of group fitness participants are doing a branded class

• On average, 27% of fitness consumers consider themselves absolute beginners. This ranges from 69% in Japan to 14% in the Middle East

• 67% of beginners say they prefer to work out alone

• 35% of the sample exercise to reduce stress

• 59% of those who have access to fitness and wellness services through their employer make use of them

• 59% of people surveyed favour a split of 60:40 between gym and at-home workouts

59 per cent of people surveyed favour a 60:40 split between gym and at-home workouts / photo: les mills
The pandemic has prompted consumers to prioritise their health / photo: les mills
The pandemic has prompted consumers to prioritise their health / photo: les mills
Great instructors are cited as the single most important draw / photo: les mills
Great instructors are cited as the single most important draw / photo: les mills
Members will continue to blend live classes with digital classes / photo: les mills
Members will continue to blend live classes with digital classes / photo: les mills
https://www.leisureopportunities.co.uk/images/2021/796542_196273.jpg
Qualtrics surveyed 12,157 consumers in 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report
Latest News
New research shows that following social media health influencers motivates young people to exercise more ...
Latest News
The JD Gyms Group has completed a deal to acquire Simply Gym from Bay Leisure. ...
Latest News
Women’s health specialist, The Well HQ, has secured 'sweat equity' backing from Priya Oberoi, founder ...
Latest News
Peloton has secured a critical US$1bn five-year loan to shore up its finances. The loan ...
Latest News
Leisure Media has added another heavyweight to its line-up of CEOs for its inaugural HCM ...
Latest News
Empowered Brands has signed a deal with European staffless gym chain, Fit+, to be the ...
Latest News
Speaking to HCM for its 2024-2025 Handbook, which will be out next month, PureGym managing ...
Latest News
Leisure, lifestyle, wellness and entertainment growth investor, Imbiba, has invested in boutique gym brand, 1Rebel's ...
Latest News
Urban Gym Group will launch PILAT3S at ClubSportive in Amsterdam next month, to create a ...
Latest News
The American Council on Exercise has appointed Dr Cedric Bryant as its new CEO. Bryant ...
Latest News
Sport England’s This Girl Can team has launched a new campaign, Let’s Get Out There, ...
Featured supplier news
Featured supplier news: Places Leisure successfully launches myFitApp to enhance member experience
Places Leisure is a leading leisure centre operator with a mission to create active places and healthy people for communities to thrive.
Featured supplier news
Featured supplier news: Sue Anstiss' Game Changers podcast headed for Elevate 2024
Join us at Elevate from 12-13 June in London for a special one-off live recording of The Game Changers Podcast with Sue Anstiss, CEO of Fearless Women.
Company profiles
Company profile: Safe Space Lockers
We provide a full turn-key solution for clients from design and consultation, through to bespoke ...
Company profiles
Company profile: Balanced Body®
Balanced Body is the global leader in Pilates equipment and education. Founded over 47 years ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Speedflex (Europe) Ltd. press release: Speedflex hosts networking golf day at Close House
Speedflex, renowned for its innovative approach to fitness, recently ventured into new territory by hosting its first-ever networking golf day at Close House, one of the most renowned golfing destinations in the UK.
Featured press releases
Wattbike Ltd press release: EXOS adds Wattbike to its supplier list
Wattbike, leaders in indoor cycling, is proud to announce that wattbike is now included as an official supplier with Exos, global experts in human performance and corporate wellbeing solutions.
Directory
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
06-06 Jun 2024
Drayton Manor Theme Park & Resort, Tamworth, United Kingdom
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Technogym
Technogym
Partner sites