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FITNESS, HEALTH, WELLNESS

features

HCM People: Ryan and Brittany BrownCo-founders: Higher Order

If you really want to rewrite a chronic disease or diagnosis, it’s about going back to basics and focusing on the building blocks of health

Published in Health Club Management 2025 issue 10
Ryan’s quest began after being diagnosed with Type 1 diabetes / Higher Order / Michael O’Malley
Ryan’s quest began after being diagnosed with Type 1 diabetes / Higher Order / Michael O’Malley
We firmly believe that the solution to the health crisis in America and other markets doesn’t come in a pill

What is Higher Order?
Brittany: It’s a 3,500sq ft social wellness concept in West Palm Beach, Florida, offering movement, mindfulness classes and sound baths, alongside contrast therapy and social spaces.

The Alchemy bar and lounge has a coffee shop vibe and is the beating heart of the facility, where we offer zero-proof cocktails, mushroom tinctures and herbal teas made by our alchemist.

The membership also includes four annual consultations with our advanced care provider team, which includes nutritionists, meditation experts and medical professionals.

We believe many are craving in-person experiences, less screen time and the opportunity to come together with like-minded people. We’ve set out to create a space where people can do just that – turn off the phone, unplug, activate the parasympathetic nervous system and create actual bonds.

How did it come about?
Ryan: In 2022 I was diagnosed with Type 1 diabetes which came out of nowhere. It doesn’t run in our family and I work out five days a week, so it wasn’t a lifestyle thing, it was an immune response.

As a result I saw dozens of doctors and went down every rabbit hole around testing. It’s kind of underwhelming that at the bottom of that traditional medical allopathic funnel, good health comes down to sleep, exercise, nourishment, community and managing stress.

Focusing on those pillars has allowed me to put my autoimmune disorder into remission and now my blood sugar is under control.

We were so inspired by this that we wanted to bring that experience to everyone else in our community. We firmly believe that the solution to the health crisis in America and other markets doesn’t come in a pill. If you really want to rewrite a chronic disease or diagnosis, it’s about going back to basics and focusing on the building blocks of health.

Stress has such a big impact on health that at Higher Order we make mindfulness as important as our movement offerings and treat food and community as medicine.

What are you doing to promote community?
Brittany: We offer guide-led experiences. All the modalities are set up for small- to medium-sized groups, where an expert walks our members through the experience and facilitates connections between people. We also host a gathering every week and workshops discussing topical issues such as peptides or nutritional programming.

Who are your members?
Ryan: We’ve found an amazing community in West Palm Beach with a lot of minded individuals. It feels like a wellness gold rush in a lot of ways. Many people are moving here from New York and Chicago to get respite from crazy, busy lifestyles. Palm Beach County is the sixth largest fitness community in America based on unique monthly Mindbody bookings and the West Palm Beach community is one of the top five fastest growing markets by millionaires per capita in the world.

People are flocking towards functional, holistic and preventive medicine because they are sick and tired of doing antibiotics, steroids and statins. As a doctor you’re almost not allowed to recommend diet and exercise – it’s not taught in med school – but they will lose their license if they don’t prescribe a pill based on a symptom.

What is the price point and what are the membership options?
Brittany: It’s currently sitting at between US$400 and US$500 per month, depending if you join under a couple’s membership or take a single membership.

Although we’re looking at offering day passes, for people who don’t live in the area or corporate events, we really are all about membership.

If you want to drive positive health outcomes through holistic lifestyle changes you have to be part of a wellness movement, embrace it and be part of it. We want people who are committed for both themselves and the community, and who will raise the vibrational frequency of the community that we’re creating.

The Alchemy bar and lounge has a coffee shop vibe / Higher Order / Michael O’Malley
The Alchemy bar and lounge has a coffee shop vibe / Higher Order / Michael O’Malley
Membership costs up to US$500 per month and includes four consultations per year / Higher Order / Michael O’Malley
Membership costs up to US$500 per month and includes four consultations per year / Higher Order / Michael O’Malley
/ Higher Order / Michael O’Malley
/ Higher Order / Michael O’Malley
https://www.leisureopportunities.co.uk/images/2025/558325_613950.png
The Higher Order founders talk to HCM about their new social wellness concept in West Palm Beach, Florida
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features

HCM People: Ryan and Brittany BrownCo-founders: Higher Order

If you really want to rewrite a chronic disease or diagnosis, it’s about going back to basics and focusing on the building blocks of health

Published in Health Club Management 2025 issue 10
Ryan’s quest began after being diagnosed with Type 1 diabetes / Higher Order / Michael O’Malley
Ryan’s quest began after being diagnosed with Type 1 diabetes / Higher Order / Michael O’Malley
We firmly believe that the solution to the health crisis in America and other markets doesn’t come in a pill

What is Higher Order?
Brittany: It’s a 3,500sq ft social wellness concept in West Palm Beach, Florida, offering movement, mindfulness classes and sound baths, alongside contrast therapy and social spaces.

The Alchemy bar and lounge has a coffee shop vibe and is the beating heart of the facility, where we offer zero-proof cocktails, mushroom tinctures and herbal teas made by our alchemist.

The membership also includes four annual consultations with our advanced care provider team, which includes nutritionists, meditation experts and medical professionals.

We believe many are craving in-person experiences, less screen time and the opportunity to come together with like-minded people. We’ve set out to create a space where people can do just that – turn off the phone, unplug, activate the parasympathetic nervous system and create actual bonds.

How did it come about?
Ryan: In 2022 I was diagnosed with Type 1 diabetes which came out of nowhere. It doesn’t run in our family and I work out five days a week, so it wasn’t a lifestyle thing, it was an immune response.

As a result I saw dozens of doctors and went down every rabbit hole around testing. It’s kind of underwhelming that at the bottom of that traditional medical allopathic funnel, good health comes down to sleep, exercise, nourishment, community and managing stress.

Focusing on those pillars has allowed me to put my autoimmune disorder into remission and now my blood sugar is under control.

We were so inspired by this that we wanted to bring that experience to everyone else in our community. We firmly believe that the solution to the health crisis in America and other markets doesn’t come in a pill. If you really want to rewrite a chronic disease or diagnosis, it’s about going back to basics and focusing on the building blocks of health.

Stress has such a big impact on health that at Higher Order we make mindfulness as important as our movement offerings and treat food and community as medicine.

What are you doing to promote community?
Brittany: We offer guide-led experiences. All the modalities are set up for small- to medium-sized groups, where an expert walks our members through the experience and facilitates connections between people. We also host a gathering every week and workshops discussing topical issues such as peptides or nutritional programming.

Who are your members?
Ryan: We’ve found an amazing community in West Palm Beach with a lot of minded individuals. It feels like a wellness gold rush in a lot of ways. Many people are moving here from New York and Chicago to get respite from crazy, busy lifestyles. Palm Beach County is the sixth largest fitness community in America based on unique monthly Mindbody bookings and the West Palm Beach community is one of the top five fastest growing markets by millionaires per capita in the world.

People are flocking towards functional, holistic and preventive medicine because they are sick and tired of doing antibiotics, steroids and statins. As a doctor you’re almost not allowed to recommend diet and exercise – it’s not taught in med school – but they will lose their license if they don’t prescribe a pill based on a symptom.

What is the price point and what are the membership options?
Brittany: It’s currently sitting at between US$400 and US$500 per month, depending if you join under a couple’s membership or take a single membership.

Although we’re looking at offering day passes, for people who don’t live in the area or corporate events, we really are all about membership.

If you want to drive positive health outcomes through holistic lifestyle changes you have to be part of a wellness movement, embrace it and be part of it. We want people who are committed for both themselves and the community, and who will raise the vibrational frequency of the community that we’re creating.

The Alchemy bar and lounge has a coffee shop vibe / Higher Order / Michael O’Malley
The Alchemy bar and lounge has a coffee shop vibe / Higher Order / Michael O’Malley
Membership costs up to US$500 per month and includes four consultations per year / Higher Order / Michael O’Malley
Membership costs up to US$500 per month and includes four consultations per year / Higher Order / Michael O’Malley
/ Higher Order / Michael O’Malley
/ Higher Order / Michael O’Malley
https://www.leisureopportunities.co.uk/images/2025/558325_613950.png
The Higher Order founders talk to HCM about their new social wellness concept in West Palm Beach, Florida
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Until has opened its fourth club at Canary Wharf, in the iconic YY London building. ...
Latest News
Ben Allen has been appointed managing director at Common Bond. Having set the company up ...
Latest News
Les Mills, whose name became synonymous with one of the world's leading fitness brands, has ...
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People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be ...
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Low-cost gym operator, PureGym, is trialling recovery zones at two of its UK sites, democratising ...
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Featured supplier news
Featured supplier news: CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds.
Featured supplier news
Featured supplier news: Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
Company profiles
Company profile: Wellhub
Wellhub acts as a corporate sales channel, bringing new, highquality members to your business, by ...
Company profiles
Company profile: FIBO
FIBO pursues the vision of a strong and healthy society and as a global network ...
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Swimming Teachers' Association (STA) press release: STA Safeguarding programme for aquatic professionals awarded CIMSPA endorsement and CPD points
STA is pleased to announce that its Safeguarding Children and Adults at Risk CPD has been endorsed by the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) against both the Safeguarding and Protecting Children and Safeguarding Adults technical specialism professional standards.
Featured press releases
CoverMe Ltd press release: CoverMe and Jobs In. Fitness partner to create end-to-end talent solution
CoverMe, the UK’s leading fitness workforce management and recruitment platform, has partnered with Jobs In. Fitness, the specialist executive search and advisory firm for the fitness and wellbeing sector, to give operators a single route to talent at every level – from frontline staffing to C-suite.
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Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Lockers
Crown Sports Lockers: Lockers
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Hot tubs
MSpa International Ltd: Hot tubs
Fitness tracking platform
SpiviTech: Fitness tracking platform
Industrial washing machines
Miele Company Limited: Industrial washing machines
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Stratford, East London.
Lee Valley Regional Park Authority
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Y Felinheli, LL56 4QN
Newmark
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Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
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Diary dates
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Koelnmesse Exhibition Centre, Cologne, Germany
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