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Les Mills International
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Supplier showcase: Pulse: The premium touch

Premier Gym + Fitness, based in Newton Abbot, Devon, has opened its doors to the public thanks to the help and support of Pulse Fitness

Published in Health Club Management 2021 issue 11
Pulse Fitness created the new club’s branding and its gym layout / photo: Pulse Fitness/PREMIER GYM + FITNESS
Pulse Fitness created the new club’s branding and its gym layout / photo: Pulse Fitness/PREMIER GYM + FITNESS

After spotting a gap in the local market, Stuart McDowell and his investors had a vision to create a premium, high-end club for the area.

They turned to Pulse Fitness for support and were highly impressed by the design skills and technologically advanced equipment on offer.

The facility has been designed by Pulse Fitness to the highest standards, with a striking black and green aesthetic. Pulse Fitness was responsible for branding and creating 3D designs of the facilities, as well as the layout of the gym.

The club has been kitted out with equipment from Pulse’s premium cardio and strength lines in sand black. These come with 18-inch touch-screen consoles. The club is also home to a dedicated functional training space with a bespoke rig.

Members are able to enjoy the atmospheric, nightclub-like spinning studio, complete with state-of-the-art Pulse Fitness spin bikes and fluorescent green lighting in keeping with the space.

A connected solution
Part of the reason Pulse Fitness was awarded the contract was due to its fully connected fitness offering. McDowell and his team were impressed to see that members are able to log and track their activity in the gym, as well as being able to use the internet, watch Netflix, stream online workouts and log into social media while exercising.

They also now have access to Trakk, the new Pulse Fitness app, which enables them to monitor their progress and devise their own workout plans in pursuit of their fitness goals.

Trakk also enables the team to improve interaction on the gym floor, thanks to its simple colour-coded system that identifies at-risk members and provides a summary of previous contact.

Through Trakk, the Premier Gym + Fitness team can also send personal or automated messages, to help engage members.

“The team at Premier Gym + Fitness share our passion for quality and innovation and it has been a privilege to supply them with our market-leading equipment,” says Richard Sheen, commercial sales director for Pulse Fitness. “Our team has worked hard to bring Stuart’s vision to life which has resulted in a fantastic high-end club for the local community.”

More: www.pulsefitness.com

"The team at Premier Gym + Fitness share our passion for quality and innovation," –  Richard Sheen, Pulse Fitness

https://www.leisureopportunities.co.uk/images/2021/234118_36166.jpg
Premier Gym + Fitness, based in Newton Abbot, Devon, has opened its doors to the public thanks to the help and support of Pulse Fitness
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features

Supplier showcase: Pulse: The premium touch

Premier Gym + Fitness, based in Newton Abbot, Devon, has opened its doors to the public thanks to the help and support of Pulse Fitness

Published in Health Club Management 2021 issue 11
Pulse Fitness created the new club’s branding and its gym layout / photo: Pulse Fitness/PREMIER GYM + FITNESS
Pulse Fitness created the new club’s branding and its gym layout / photo: Pulse Fitness/PREMIER GYM + FITNESS

After spotting a gap in the local market, Stuart McDowell and his investors had a vision to create a premium, high-end club for the area.

They turned to Pulse Fitness for support and were highly impressed by the design skills and technologically advanced equipment on offer.

The facility has been designed by Pulse Fitness to the highest standards, with a striking black and green aesthetic. Pulse Fitness was responsible for branding and creating 3D designs of the facilities, as well as the layout of the gym.

The club has been kitted out with equipment from Pulse’s premium cardio and strength lines in sand black. These come with 18-inch touch-screen consoles. The club is also home to a dedicated functional training space with a bespoke rig.

Members are able to enjoy the atmospheric, nightclub-like spinning studio, complete with state-of-the-art Pulse Fitness spin bikes and fluorescent green lighting in keeping with the space.

A connected solution
Part of the reason Pulse Fitness was awarded the contract was due to its fully connected fitness offering. McDowell and his team were impressed to see that members are able to log and track their activity in the gym, as well as being able to use the internet, watch Netflix, stream online workouts and log into social media while exercising.

They also now have access to Trakk, the new Pulse Fitness app, which enables them to monitor their progress and devise their own workout plans in pursuit of their fitness goals.

Trakk also enables the team to improve interaction on the gym floor, thanks to its simple colour-coded system that identifies at-risk members and provides a summary of previous contact.

Through Trakk, the Premier Gym + Fitness team can also send personal or automated messages, to help engage members.

“The team at Premier Gym + Fitness share our passion for quality and innovation and it has been a privilege to supply them with our market-leading equipment,” says Richard Sheen, commercial sales director for Pulse Fitness. “Our team has worked hard to bring Stuart’s vision to life which has resulted in a fantastic high-end club for the local community.”

More: www.pulsefitness.com

"The team at Premier Gym + Fitness share our passion for quality and innovation," –  Richard Sheen, Pulse Fitness

https://www.leisureopportunities.co.uk/images/2021/234118_36166.jpg
Premier Gym + Fitness, based in Newton Abbot, Devon, has opened its doors to the public thanks to the help and support of Pulse Fitness
Latest News
Younger men at independent gyms are more likely than any other consumer group to accept ...
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Peloton is set to axe around 800 jobs, increase the price of its equipment and ...
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Pure Gym has opened its latest location in the Middle East as part of a ...
Latest News
World Gym International has launched a strength-only gym concept, which it says will cater for ...
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A new open water swimming venue will has been launched in the heart of Canary ...
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Peter Roberts, former CEO and founder of Pure Gym, has invested in Another Round, a ...
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EGYM has been pioneering the connected gym floor for more than a decade, partnering with operators and other third-party integrations, to create a free-flowing training environment that places the member at the very centre of the experience.
Featured supplier news
Featured supplier news: EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
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Everyone Active will open Moorways Sports Village to the public on Saturday 21 May with a grand opening weekend – in time for the half term holidays.
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Featured operator news: Parkwood Leisure celebrates four award wins and named Outstanding Organisation of the Year at the 2022 ukactive Awards
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Sport Alliance GmbH
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
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Company profile: Active IQ
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Click on a catalogue to view it online
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Featured press releases: Serco Leisure retains key energy management accreditation
Serco’s leisure business has announced the successful retention of its ISO50001:2018 Energy Management Standard certification, following a recent two-day assessment by independent auditors BSI.
Featured press releases
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Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Skincare
Comfort Zone - Davines S.p.A: Skincare
trade associations
International SPA Association - iSPA: trade associations
Fitness equipment
A Panatta Sport Srl: Fitness equipment
On demand
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Salt therapy products
Himalayan Source: Salt therapy products
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
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Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
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Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
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Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
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Diary dates
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Diary dates
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Diary dates
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