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promotion: Speedflex (UK & Ireland) Limited

Speedflex strengthens client list with four new installs

04 Oct 2023
The upgraded gym at Freedom Leisure Stafford / Speedflex Europe
Speedflex, the fitness concept known for delivering HIIT Without The Hurt, has announced a number of new clients.

The brand is excited to announce Freedom Leisure, Lifestyle Fitness, Jubilee Hall and Sport Aberdeen have all chosen to add Speedflex Blades to their gym floor offering.

Following a recent install of Blades at Freedom Leisure’s Stafford Leisure Centre, business development director, Mark Learnihan, said:

“The Speedflex Blade is a fantastic offering for our members, enabling them to enjoy on-demand high-intensity workouts with low impact. We’ve been talking to Speedflex for a few months now to integrate this wonderful new and innovative product onto our gym floor.

“The initial interest at our Stafford facility where the first Blades have been delivered has been overwhelming, both from instructors and customers. Feedback has been that it gives a really fun and interactive workout with perfect instructor-led guidance on screen making it simple to follow.

“We’re rolling out the Blade to a number of sites across England and Wales over the coming months to develop our offering across the group.”

Operators are also sold on the accessibility of the workout. Speedflex uses innovative piston technology which means it responds to the force you apply.

By moving the free motion bar slowly it is light and easy to move, and as you move the bar faster and with more force, it offers increasing resistance and is more difficult to move.

Speedflex UK sales director James Smith, believes the popularity of the Blade is down to its inclusivity.

“The Speedflex concept caters for all levels of fitness and the majority of pre-existing health conditions making it perfect for the gym floor.

“The equipment responds to the force applied by the user making it suitable for everyone. Members of all ages and fitness levels can jump on and get a personalised workout, with no need to adjust any settings.”

In addition, Speedflex only uses concentric movements, completely eliminating the DOMS which can be so off-putting for beginners, deconditioned individuals and even those in training for a sporting event or competition. When you train on Speedflex, you know you will experience no aches and pains the following day.
More press releases and updates from Speedflex (UK & Ireland) Limited:
The Fortis Championships, the interclub fitness competition at Everyone Active, enjoyed a second successful year in 2023.
Speedflex, pioneer of the revolutionary HIIT Without The Hurt training method, has expanded its collection into the hotel market, with its recent installation at DoubleTree by Hilton Glasgow Westerwood Spa & Golf Resort, part of the QHotels Collection.
Speedflex – famous for its HIIT Without The Hurt approach to training – has recruited a number of new trainers to meet demand for its on-demand workouts.
Speedflex (UK & Ireland) Limited: news from HCMmag.com and FitTechGlobal.com
Speedflex has introduced at-home workout machine Speedflex Blade. The product was launched with the support of former footballers Alan Shearer – who is also a co-founder of the company – and Dion Dublin.
Speedflex (UK & Ireland) Limited
Tel: 01916 498696
Address: Nelson House, Fleming Business Centre, Burdon Terrace, Jesmond, Newcastle, NE2 3AE, United Kingdom
James Smith, director of sales UK
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Speedflex (Europe) Ltd. press release: Speedflex strengthens client list with four new installs
Speedflex, the fitness concept known for delivering HIIT Without The Hurt, has announced a number of new clients.
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promotion: Speedflex (UK & Ireland) Limited

Speedflex strengthens client list with four new installs

04 Oct 2023
The upgraded gym at Freedom Leisure Stafford / Speedflex Europe
Speedflex, the fitness concept known for delivering HIIT Without The Hurt, has announced a number of new clients.

The brand is excited to announce Freedom Leisure, Lifestyle Fitness, Jubilee Hall and Sport Aberdeen have all chosen to add Speedflex Blades to their gym floor offering.

Following a recent install of Blades at Freedom Leisure’s Stafford Leisure Centre, business development director, Mark Learnihan, said:

“The Speedflex Blade is a fantastic offering for our members, enabling them to enjoy on-demand high-intensity workouts with low impact. We’ve been talking to Speedflex for a few months now to integrate this wonderful new and innovative product onto our gym floor.

“The initial interest at our Stafford facility where the first Blades have been delivered has been overwhelming, both from instructors and customers. Feedback has been that it gives a really fun and interactive workout with perfect instructor-led guidance on screen making it simple to follow.

“We’re rolling out the Blade to a number of sites across England and Wales over the coming months to develop our offering across the group.”

Operators are also sold on the accessibility of the workout. Speedflex uses innovative piston technology which means it responds to the force you apply.

By moving the free motion bar slowly it is light and easy to move, and as you move the bar faster and with more force, it offers increasing resistance and is more difficult to move.

Speedflex UK sales director James Smith, believes the popularity of the Blade is down to its inclusivity.

“The Speedflex concept caters for all levels of fitness and the majority of pre-existing health conditions making it perfect for the gym floor.

“The equipment responds to the force applied by the user making it suitable for everyone. Members of all ages and fitness levels can jump on and get a personalised workout, with no need to adjust any settings.”

In addition, Speedflex only uses concentric movements, completely eliminating the DOMS which can be so off-putting for beginners, deconditioned individuals and even those in training for a sporting event or competition. When you train on Speedflex, you know you will experience no aches and pains the following day.
More press releases and updates from Speedflex (UK & Ireland) Limited:
The Fortis Championships, the interclub fitness competition at Everyone Active, enjoyed a second successful year in 2023.
Speedflex, pioneer of the revolutionary HIIT Without The Hurt training method, has expanded its collection into the hotel market, with its recent installation at DoubleTree by Hilton Glasgow Westerwood Spa & Golf Resort, part of the QHotels Collection.
Speedflex – famous for its HIIT Without The Hurt approach to training – has recruited a number of new trainers to meet demand for its on-demand workouts.
Speedflex (UK & Ireland) Limited: news from HCMmag.com and FitTechGlobal.com
Speedflex has introduced at-home workout machine Speedflex Blade. The product was launched with the support of former footballers Alan Shearer – who is also a co-founder of the company – and Dion Dublin.
Speedflex (UK & Ireland) Limited
Tel: 01916 498696
Address: Nelson House, Fleming Business Centre, Burdon Terrace, Jesmond, Newcastle, NE2 3AE, United Kingdom
James Smith, director of sales UK
Speedflex (UK & Ireland) Limited video gallery:
Key personnel
Paul Ferris, chief executive officer
Mark Simpson, chief operating officer
James Smith, director of sales UK
Austen Wilson, sales director Ireland
Matt Bolam, master trainer
Key customers
Speedflex primarily caters to the gym and leisure centre industry, with a recent expansion into the hotel market, and the home market.

The introduction of the Speedflex Blade has enabled gyms and operators place Speedflex on the gym floor, allowing members to workout on-demand.
Plans for the next 12 months
In 2024 Speedflex aims to continue expanding into gyms, leisure centres, hotels and beyond. Speedflex will be hosting multiple events for key industry professionals and clients, helping to expand client base and reach bigger markets.

Speedflex will also be attending a host of Industry events, with FIBO, Elevate and W3Fit already planned, but more to be added over the year. 2024 will also see the return of the FORTIS Championships for its third year in a row, which is hosted by Everyone Active across the country.
Testimonial
“Fortis Powered by Speedflex is one of our most popular classes and the Championships have already become a much-anticipated annual highlight.
Members of all ages and fitness levels take part and thanks to the unique Speedflex concept it’s a real level playing field, rewarding effort over ability.
We’re proud to have such an inclusive fitness competition which represents our whole member demographic and fitness ethos.”

– Matt Hague, regional fitness business manager, Everyone Active
Testimonial
"We’re constantly striving to enhance our guests' experience and partnering with Speedflex allows us to provide the very latest in connected fitness for our guests and members.
The workout is both safe and inclusive which makes it the perfect fit for our diverse range of customers. Our guests can now enjoy a revolutionary fitness experience during their stay, reaffirming our commitment to offering the best amenities and services at The QHotels Collection."

– Keith Pickard, group director of golf, health club and spa, The QHotels Collection
Testimonial
"Jubilee Hall Trust has been pleasantly surprised with the Speedflex units. Not because of how good they are, the ease of use and the smoothness of movement - we knew they were good! We were surprised by how many of our senior customers used it, intuitively and without prompt.
Many operators have machines which are challenging for certain demographics of our community to use, least of all our seniors! But Speedflex is different. I have seen customers approach it for the first time, play on the screen and easily start a workout, and better still, they say their joints didn't hurt either.
Whilst many operators would put two units next to a rig, we have one in an open space and another in a quiet space; more private, less on show. It’s this unit the majority of individual users go to. Yes, the studio classes are better for having one but don’t rule out having one as part of your special populations area too.
I was surprised how well Speedflex sits in both camps. HIIT Without the HURT, perfect for classes and studio but equally as good for seniors to do those all-important compound movements; Osteoporosis fighting, strength training. Riskfree."

– Jon Giles, chief executive, Jubilee Hall Trust
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