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Les Mills
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FITNESS, HEALTH, WELLNESS

Product innovation

moonbird unveils breathwork device to help users de-stress and improve sleep

Moonbird is designed to be an effective, manageable and discreet tool that goes with you anywhere and everywhere to nip anxiety and stress in the bud as and when it happens
– Stefanie Broes
Credit: Christine Smeyers - Soulstudio

According to Belgian tech startup, moonbird, using breathwork as a way to relax is growing in popularity. In light of this, the company has developed a tool to guide people through breathwork exercises intuitively, like a breathing coach in their hand.

The compact moonbird tool guides the user’s breathing slowly while also providing feedback on heart rate and how the body relaxes via a connected app.

The founders of moonbird – brother and sister duo, Stefanie Broes (PhD in Pharmaceutical

Sciences) and Michael Broes (Economist) – launched the company because they saw a gap in the market to make the benefits of breathing more widely accessible.

Stefanie said: "We founded moonbird after seeing many friends and family members struggling with insomnia, stress and anxiety attacks. Sadly, the truth is that these emotions are increasingly part of our daily lives, even more so amid the pressure we're facing as a result of the pandemic and its impacts felt widely all over the world.

“While medication can sometimes be the answer, it’s not always necessary and there areother proven techniques people can turn to, which is where the importance of breathwork

comes in.

“Moonbird is designed to be an effective, manageable and discreet tool that goes with you anywhere and everywhere to nip anxiety and stress in the bud as and when it happens.

“Our technology is making a big difference already, as can be seen through the many customers already benefiting from it in their daily lives.”

In a recent investment round, moonbird raised €1.5m (£1.3m US$1.5m) of growth capital that will be used for international expansion. Among others, Akiles, ScaleFund, imec.istart, the Flemish investment company PMV, Buysse & Partners and other private investors are contributing.

Company Details
Moonbird
Moonbird is a handheld device designed to work as a breathwork coach. Founded in 2019 by Stefanie Broes (PhD in Pharmaceutical Sciences) and Michael Broes (economist), the young Belgian health tech start-up wants to make the application of breathing techniques more widely accessible, to improve people's overall well-being. Moonbird is a compact device based on scientifically proven principles and helps people to relax, become calmer and fall asleep faster.
Address
Kaasrui 3/2 - 2000 Antwerpen Belgium
According to Belgian tech startup, moonbird, using breathwork as a way to relax is growing in popularity. In light of this, the company has developed a tool to guide people through breathwork exercises intuitively, like a breathing coach in their hand.
SAB
2022/THUMB350096_731053_987570.jpg

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Product innovation

moonbird unveils breathwork device to help users de-stress and improve sleep

Moonbird is designed to be an effective, manageable and discreet tool that goes with you anywhere and everywhere to nip anxiety and stress in the bud as and when it happens
– Stefanie Broes
Credit: Christine Smeyers - Soulstudio

According to Belgian tech startup, moonbird, using breathwork as a way to relax is growing in popularity. In light of this, the company has developed a tool to guide people through breathwork exercises intuitively, like a breathing coach in their hand.

The compact moonbird tool guides the user’s breathing slowly while also providing feedback on heart rate and how the body relaxes via a connected app.

The founders of moonbird – brother and sister duo, Stefanie Broes (PhD in Pharmaceutical

Sciences) and Michael Broes (Economist) – launched the company because they saw a gap in the market to make the benefits of breathing more widely accessible.

Stefanie said: "We founded moonbird after seeing many friends and family members struggling with insomnia, stress and anxiety attacks. Sadly, the truth is that these emotions are increasingly part of our daily lives, even more so amid the pressure we're facing as a result of the pandemic and its impacts felt widely all over the world.

“While medication can sometimes be the answer, it’s not always necessary and there areother proven techniques people can turn to, which is where the importance of breathwork

comes in.

“Moonbird is designed to be an effective, manageable and discreet tool that goes with you anywhere and everywhere to nip anxiety and stress in the bud as and when it happens.

“Our technology is making a big difference already, as can be seen through the many customers already benefiting from it in their daily lives.”

In a recent investment round, moonbird raised €1.5m (£1.3m US$1.5m) of growth capital that will be used for international expansion. Among others, Akiles, ScaleFund, imec.istart, the Flemish investment company PMV, Buysse & Partners and other private investors are contributing.

Company Details
Moonbird
Moonbird is a handheld device designed to work as a breathwork coach. Founded in 2019 by Stefanie Broes (PhD in Pharmaceutical Sciences) and Michael Broes (economist), the young Belgian health tech start-up wants to make the application of breathing techniques more widely accessible, to improve people's overall well-being. Moonbird is a compact device based on scientifically proven principles and helps people to relax, become calmer and fall asleep faster.
Address
Kaasrui 3/2 - 2000 Antwerpen Belgium
According to Belgian tech startup, moonbird, using breathwork as a way to relax is growing in popularity. In light of this, the company has developed a tool to guide people through breathwork exercises intuitively, like a breathing coach in their hand.
SAB
2022/THUMB350096_731053_987570.jpg

Product innovation

HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
What does a premium body composition experience actually look like? It starts with the measurement itself.
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Global Wellness Summit
Global Wellness Summit
One of the biggest mistakes operators in the fitness industry still make is advertising almost
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
Xplor Fitness & Leisure
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Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple
Gym Gear has introduced the HIITMax Training Station to help operators deliver structured high-intensity interval
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
HPO Tech has added a new model to its Zeugma hyperbaric chamber portfolio, the Zeugma
With  Elevate 2026   fast approaching, leisure and physical activity professionals are being encouraged to
Elevate Arena
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As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Across the UK, local authorities are facing the same challenge: ageing leisure facilities, restrictive layouts
The leading awarding organisation for the physical activity sector, Active IQ, is urging social media
Alliance Leisure
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Featured supplier news: CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
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Company profile: IndigoFitness
IndigoFitness creates bespoke training spaces for commercial, education, public-sector, and specialist clients including the MoD ...
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Company profile: Matrix Fitness
Matrix provides equipment to facilities in all market sectors including private health clubs, residential housing, ...
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Supplier Showcase - From nightclub to health club
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Everyone Active press release: Everyone Active celebrates Summer Solstice and International Yoga Day with wellness events across UK
A nationwide celebration for the upcoming Summer Solstice and International Yoga Day will take place at Everyone Active facilities across the country on Friday, 19 June 2026.
Featured press releases
Zynk Design press release: Gym lighting design: how to specify lighting that motivates members
Gym lighting design is one of the most underrated tools an operator has, and one of the most commonly mishandled.
Directory
Spa and beauty equipment
Oakworks Inc: Spa and beauty equipment
Fitness tracking platform
SpiviTech: Fitness tracking platform
Lockers
Crown Sports Lockers: Lockers
Hot tubs
MSpa International Ltd: Hot tubs
Industrial washing machines
Miele Company Limited: Industrial washing machines
Water experiences and hydrotherapy solutions
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Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
22-23 Jun 2026
WX Wakefield , Wakefield, United Kingdom
Diary dates
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The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
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Diary dates
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Diary dates
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