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FITNESS, HEALTH, WELLNESS

Product innovation

Physical Company wins GLL contract

GLL has announced a new partnership with Physical Company, that will see the fitness equipment provider supply studio equipment to all 200 GLL sites.

Physical Company will supply a diverse range of equipment, including pieces for mind body, yoga, pilates and studio equipment, as well as mats, bands and balls, from 60 product lines.

Wendy Edwards, GLL National Fitness Classes manager, says: "Physical Company showed a very clear understanding of the industry and an ability and readiness to provide equipment for the whole range of classes we offer."

The company has also created a bespoke digital catalogue for GLL, that is designed to ensure uniformity across all GLL sites, and make it easier for managers to order new equipment.

"At GLL each manager has their own budget and autonomy but within that we ask that they retain a certain look and feel. The digital catalogue ensures our managers can buy according to their site’s needs while remaining within the pre-approved remit. It’s a really good system to have in place," says Edwards.

John Halls, MD of Physical Company, says: "The digital catalogue enables us to fulfil orders quickly and keep a close eye on stock levels of GLL’s preferred products. The pre-selected range also gives GLL head office peace of mind as they know all site managers will be selecting pre-approved lines to fulfil their requirements."

In addition Physical Company is working closely with GLL to fulfil unusual product orders, including glow sticks, face paints and fun accessories for timetabled ‘party’ classes and charity fitness events.

Edwards adds: "Their adaptability and ‘go to’ attitude is a joy to see, we had a sense that Physical Company would deliver over and above what we might expect and I’m delighted to see that we were right."

Company Details
Physical Company Ltd
Fitness provision has changed dramatically over recent years, with ever larger spaces being allocated to free weights, group exercise, functional and small group training.

This shift in focus has brought our expertise to the fore; we specialise in everything today’s fitness spaces should be built around, from flooring to functional equipment and programming, rigs to combat, studio accessories to wellness solutions to complementary innovations from best-in-class manufacturers: Merrithew’s Pilates reformers, Ecore Athletic performance flooring, Reaxing’s neuromuscular training range.

We let each unique space dictate its needs, then create exceptional training opportunities.

This is why our mission statement is ‘First for Fitness Solutions’ – because we should be your first phone call. However large or small your fitness space, we’ll work with you from concept to installation and beyond to ensure it exceeds expectations.

It’s time to think differently. It’s time to turn to Physical Company first for your fitness solutions.
Address
The Works, Wycombe Road,
Stokenchurch, Buckinghamshire
HP14 3RR UK
Telephone
+44 (0)1494 769 222
GLL has announced a new partnership with Physical Company, that will see the fitness equipment provider supply studio equipment to all 200 GLL sites.
20825_141339.jpg

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Product innovation

Physical Company wins GLL contract

GLL has announced a new partnership with Physical Company, that will see the fitness equipment provider supply studio equipment to all 200 GLL sites.

Physical Company will supply a diverse range of equipment, including pieces for mind body, yoga, pilates and studio equipment, as well as mats, bands and balls, from 60 product lines.

Wendy Edwards, GLL National Fitness Classes manager, says: "Physical Company showed a very clear understanding of the industry and an ability and readiness to provide equipment for the whole range of classes we offer."

The company has also created a bespoke digital catalogue for GLL, that is designed to ensure uniformity across all GLL sites, and make it easier for managers to order new equipment.

"At GLL each manager has their own budget and autonomy but within that we ask that they retain a certain look and feel. The digital catalogue ensures our managers can buy according to their site’s needs while remaining within the pre-approved remit. It’s a really good system to have in place," says Edwards.

John Halls, MD of Physical Company, says: "The digital catalogue enables us to fulfil orders quickly and keep a close eye on stock levels of GLL’s preferred products. The pre-selected range also gives GLL head office peace of mind as they know all site managers will be selecting pre-approved lines to fulfil their requirements."

In addition Physical Company is working closely with GLL to fulfil unusual product orders, including glow sticks, face paints and fun accessories for timetabled ‘party’ classes and charity fitness events.

Edwards adds: "Their adaptability and ‘go to’ attitude is a joy to see, we had a sense that Physical Company would deliver over and above what we might expect and I’m delighted to see that we were right."

Company Details
Physical Company Ltd
Fitness provision has changed dramatically over recent years, with ever larger spaces being allocated to free weights, group exercise, functional and small group training.

This shift in focus has brought our expertise to the fore; we specialise in everything today’s fitness spaces should be built around, from flooring to functional equipment and programming, rigs to combat, studio accessories to wellness solutions to complementary innovations from best-in-class manufacturers: Merrithew’s Pilates reformers, Ecore Athletic performance flooring, Reaxing’s neuromuscular training range.

We let each unique space dictate its needs, then create exceptional training opportunities.

This is why our mission statement is ‘First for Fitness Solutions’ – because we should be your first phone call. However large or small your fitness space, we’ll work with you from concept to installation and beyond to ensure it exceeds expectations.

It’s time to think differently. It’s time to turn to Physical Company first for your fitness solutions.
Address
The Works, Wycombe Road,
Stokenchurch, Buckinghamshire
HP14 3RR UK
Telephone
+44 (0)1494 769 222
GLL has announced a new partnership with Physical Company, that will see the fitness equipment provider supply studio equipment to all 200 GLL sites.
20825_141339.jpg

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HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
What does a premium body composition experience actually look like? It starts with the measurement itself.
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
One of the biggest mistakes operators in the fitness industry still make is advertising almost
Gym Gear has introduced the HIITMax Training Station to help operators deliver structured high-intensity interval
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
HPO Tech has added a new model to its Zeugma hyperbaric chamber portfolio, the Zeugma
With  Elevate 2026   fast approaching, leisure and physical activity professionals are being encouraged to
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Click on a catalogue to view it online
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To bring their concept to life, Salt partnered with BLK BOX to design and equip a facility that would deliver a premium training experience while supporting the needs of a diverse and growing community.
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Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Industrial washing machines
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MSpa International Ltd: Hot tubs
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Stratford, East London.
Lee Valley Regional Park Authority
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Y Felinheli, LL56 4QN
Newmark
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The Langham Huntington Pasadena , Pasadena, United States
Diary dates
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Messe Stuttgart, Stuttgart, Germany
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Diary dates
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