Tapping into the growing interest in cold water immersion, Emperor Ice Baths has created what founder Daniel Watson calls “the most bespoke [portable] ice bath on the market”.

“We’ve thought of everything,” says Watson, explaining that the traditional timber-clad coolers (and the inner mould) come in various finishes and colours – 14 as standard, but Pantone shade matching is available too.

There’s also a choice of underwater LED lights and optional extras such as ozone filtration, a built-in external drawer for storing accessories and a shelf with a phone slot.

The plug-and-go system, which has been made to bring the temperature down to 2˚C without adding ice, can be managed via a touchscreen LCD control with wifi capability and an app