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Product innovation

Balanced Body partners with Third Space on its new group reformer pilates offering

As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth development into suburban, residential locations, it also revealed a new state of the art Reformer Pilates studio at the new site in response to members seeking a low-impact, full-body workout for all abilities.

Partnering with Balanced Body, global provider of Pilates equipment and education with a trading history spanning more than 45 years, the new studio hosts an impressive 20 Balanced Body Allegro® 2 Reformers with Towers.

On the install, James Shaw, Pilates Master Trainer, Third Space comments: “The introduction of Reformer Pilates is another example of Third Space offering members a 360-fitness experience, enabling them to tap into more holistic, mind-body focussed training modalities to not only complement the current fitness offering in-club, but elevate it.”

The installation comes at a time when Pilates, and indeed, Reformer Pilates is seeing substantial growth, driven by the increasing focus and adoption of a more holistic approach to fitness, health and wellbeing as well as wider education regarding the many benefits of Pilates training.

“Pilates is great as a standalone workout, but it's also amazing as a cross-training method.” Shaw explains. “It doesn’t matter who you are, or what your fitness ability is, you can benefit from incorporating Pilates training into aspects of your life. It truly embodies the Third Space motto ‘Training For Life.”

To ensure there is a Reformer Pilates class suitable for all abilities, Shaw has developed three different classes; Fundamental, Traditional and Dynamic Reformer Pilates. Through these, instructors are able to offer a full spectrum of frameworks. From beginner, foundational movements in ‘Fundamental’, to an authentic blend of classical and contemporary Pilates in ‘Traditional’ and finally, an increased tempo, more advanced, heart-rate raising class in ‘Dynamic’.

“It’s important to us that we provide a personalised fitness experience for each member within the group setting.” Shaw adds. “With 20 Balanced Body Reformers in the studio, we’re able to accommodate a large group class, whilst still ensuring that we make every individual feel seen within the session.”

“The studio has been a draw for not only our existing Third Space members but also for brand new members who have been attracted by the introduction of Reformer Pilates. We’ve seen incredibly high demand and have worked to satisfy this demand by offering a Reformer Pilates class on the hour, every hour, from open to close, amounting to a current total of 85 classes a week at Wimbledon.”

On the decision to work with Balanced Body equipment on this installation, Shaw explains: “We are a luxury health club, and in a group training setting, we required something that not only looks aesthetically beautiful, but is easy to use and has a premium feel. With this in mind, Balanced Body was the only partner for us. The equipment is striking, has unrivalled functionality and the addition of the Tower to the Reformer beds has helped to elevate our offering to the next level.”

Mark Mailhot, Commercial Fitness Manager for Balanced Body, adds: “Third Space is one of the UK’s most well-known luxury health club brands, and despite the new Wimbledon location being the first venue in the Third Space portfolio to install Balanced Body Reformers, we’re excited to say it won’t be the last.

“As the popularity of Reformer Pilates continues to grow, we look forward to supporting Third Space on future developments, both in new sites yet to open as well as in existing clubs.”

Third Space Reformer Pilates is already available at both the Wimbledon and Mayfair club, with plans to expand the offering to new clubs such as Clapham Junction and Wood Wharf, opening in Summer 2024 as well as existing clubs, including Third Space, City.

Recently, Balanced Body established a dedicated warehouse in the UK to help improve service to clients across the territory alongside an equipment supply, distribution network and education provision that serves its UK audience directly.

Company Details
Balanced Body
Stocked in the UK for fast, costeffective delivery, Balanced Body® delivers versatile and space-saving mind-body equipment and education that is perfect for personal training or group programming. Products include MOTR® and Bodhi Suspension System®, in addition to our best-in-class Allegro® System, EXO® Chair and CoreAlign®. We also offer a superb line of rock maple Pilates studio equipment, plus small props and accessories.

Balanced Body® instructor training is available in the UK and at over 250 sites worldwide. Training for instructors at all levels is tailored to fitness centres, including Pilates, Anatomy in Three Dimensions™, Balanced Body Barre®, Bodhi Suspension System®, MOTR® and CoreAlign®. We offer fl exible, modular programmes, and fl at rates per student.
Address
5909 88th Street,
Sacramento, California
95828 USA
Telephone
+1 800 7220 0008
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As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth development into suburban, residential locations, it also revealed a new state of the art Reformer Pilates studio at the new site in response to members seeking a low-impact, full- body workout for all abilities.
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Product innovation

Balanced Body partners with Third Space on its new group reformer pilates offering

As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth development into suburban, residential locations, it also revealed a new state of the art Reformer Pilates studio at the new site in response to members seeking a low-impact, full-body workout for all abilities.

Partnering with Balanced Body, global provider of Pilates equipment and education with a trading history spanning more than 45 years, the new studio hosts an impressive 20 Balanced Body Allegro® 2 Reformers with Towers.

On the install, James Shaw, Pilates Master Trainer, Third Space comments: “The introduction of Reformer Pilates is another example of Third Space offering members a 360-fitness experience, enabling them to tap into more holistic, mind-body focussed training modalities to not only complement the current fitness offering in-club, but elevate it.”

The installation comes at a time when Pilates, and indeed, Reformer Pilates is seeing substantial growth, driven by the increasing focus and adoption of a more holistic approach to fitness, health and wellbeing as well as wider education regarding the many benefits of Pilates training.

“Pilates is great as a standalone workout, but it's also amazing as a cross-training method.” Shaw explains. “It doesn’t matter who you are, or what your fitness ability is, you can benefit from incorporating Pilates training into aspects of your life. It truly embodies the Third Space motto ‘Training For Life.”

To ensure there is a Reformer Pilates class suitable for all abilities, Shaw has developed three different classes; Fundamental, Traditional and Dynamic Reformer Pilates. Through these, instructors are able to offer a full spectrum of frameworks. From beginner, foundational movements in ‘Fundamental’, to an authentic blend of classical and contemporary Pilates in ‘Traditional’ and finally, an increased tempo, more advanced, heart-rate raising class in ‘Dynamic’.

“It’s important to us that we provide a personalised fitness experience for each member within the group setting.” Shaw adds. “With 20 Balanced Body Reformers in the studio, we’re able to accommodate a large group class, whilst still ensuring that we make every individual feel seen within the session.”

“The studio has been a draw for not only our existing Third Space members but also for brand new members who have been attracted by the introduction of Reformer Pilates. We’ve seen incredibly high demand and have worked to satisfy this demand by offering a Reformer Pilates class on the hour, every hour, from open to close, amounting to a current total of 85 classes a week at Wimbledon.”

On the decision to work with Balanced Body equipment on this installation, Shaw explains: “We are a luxury health club, and in a group training setting, we required something that not only looks aesthetically beautiful, but is easy to use and has a premium feel. With this in mind, Balanced Body was the only partner for us. The equipment is striking, has unrivalled functionality and the addition of the Tower to the Reformer beds has helped to elevate our offering to the next level.”

Mark Mailhot, Commercial Fitness Manager for Balanced Body, adds: “Third Space is one of the UK’s most well-known luxury health club brands, and despite the new Wimbledon location being the first venue in the Third Space portfolio to install Balanced Body Reformers, we’re excited to say it won’t be the last.

“As the popularity of Reformer Pilates continues to grow, we look forward to supporting Third Space on future developments, both in new sites yet to open as well as in existing clubs.”

Third Space Reformer Pilates is already available at both the Wimbledon and Mayfair club, with plans to expand the offering to new clubs such as Clapham Junction and Wood Wharf, opening in Summer 2024 as well as existing clubs, including Third Space, City.

Recently, Balanced Body established a dedicated warehouse in the UK to help improve service to clients across the territory alongside an equipment supply, distribution network and education provision that serves its UK audience directly.

Company Details
Balanced Body
Stocked in the UK for fast, costeffective delivery, Balanced Body® delivers versatile and space-saving mind-body equipment and education that is perfect for personal training or group programming. Products include MOTR® and Bodhi Suspension System®, in addition to our best-in-class Allegro® System, EXO® Chair and CoreAlign®. We also offer a superb line of rock maple Pilates studio equipment, plus small props and accessories.

Balanced Body® instructor training is available in the UK and at over 250 sites worldwide. Training for instructors at all levels is tailored to fitness centres, including Pilates, Anatomy in Three Dimensions™, Balanced Body Barre®, Bodhi Suspension System®, MOTR® and CoreAlign®. We offer fl exible, modular programmes, and fl at rates per student.
Address
5909 88th Street,
Sacramento, California
95828 USA
Telephone
+1 800 7220 0008
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As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth development into suburban, residential locations, it also revealed a new state of the art Reformer Pilates studio at the new site in response to members seeking a low-impact, full- body workout for all abilities.
2024/THUMB352632_856935_730631.jpg

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Living Earth Crafts, a member of the new parent company, Intentional Wellness Brands, has launched
Organic Hebridean skincare brand Ishga, which harvests its seaweed on the Isle of Lewis in
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple
HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
Strength training has never been more important for member retention, facility  differentiation and long-term commercial
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming
One of the biggest mistakes operators in the fitness industry still make is advertising almost
What does a premium body composition experience actually look like? It starts with the measurement itself.
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Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
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The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
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