Les Mills
Les Mills
Les Mills
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

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TRIB3 opens Madrid club, prepares to enter Finnish market

Boutique studio brand TRIB3 has launched a flagship club in Madrid, igniting a busy period of international openings for the brand.

The Madrid launch is the first of two in the city, and comes ahead of the re-launch of its existing Barcelona studio in March 2019.

The 4,000sq ft Madrid studio will house 42 workout stations and sits in the financial district of Cuzco.

Kevin Yates, TRIB3 CEO, said the launch – undertaken in partnership with health and fitness group Holmes Place – is a "game changer" for the company.

"The launch of our flagship studio in Madrid sees us building on the successes we’re experiencing in the UK, especially and refining our model to suit a new market," Yates said.

"It forms a core part of our expansion strategy and demonstrates our ambitions to work with other investors and partners in major cities across the globe.”

The Madrid opening will be followed by TRIB3's entry into the Finnish fitness market.

The operator will open a studio in the capital city Helsinki in February, closely followed by a launch in the city of Tampere.

TRIB3 President Rod Hill, who is spearheading the company’s international expansion, added: “Our international rollout programme is now in full swing.

"We have had a huge amount of interest from countries across the globe interested in partnering with us to develop TRIB3 across multiple regions, and look forward to announcing future launches imminently.”

As well as its UK and Spanish studios, TRIB3 has a presence in China and Russia.

TRIB3's boutique format is based on bootcamp-style HIIT training, offering group programming and interaction through digital and performance monitors.

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Boutique studio brand TRIB3 has launched a flagship club in Madrid, igniting a busy period of international openings for the brand.
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24-25 Apr 2019
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Les Mills
Les Mills