Star Trac / Core Health & Fitness
Star Trac / Core Health & Fitness
Star Trac / Core Health & Fitness
Health Club Management

Health Club Management

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Health Club Management

Health Club Management

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Gyms must raise their game to stay ahead in 2015: ukactive CEO David Stalker

After what has been generally viewed as a successful 2014 for the physical activity sector, the industry must now take further steps to raise its game and evolve in 2015, according to ukactive CEO David Stalker.

Speaking to Health Club Management this month, Stalker reiterates the need for the large gym chains, on which the industry grew in the 1990s, to adapt to the changing market if they are to survive, citing Fitness First’s model as a healthy example.

His vision is backed by other industry analysts including Ray Algar of Oxygen Consulting, who recently spoke at length about the meteoric rise of microgyms at IHRSA 2014 in Amsterdam.

The explosion among the boutique gyms offering specialist training will continue apace, with yoga hubs popping up on many high streets and cycling studios charging fees previously only dreamed about by mainstream operators.

In the public sector, Stalker highlights efficiency drives, enhanced service levels and greater competition as factors which will spur on operators and drive progress. “We will continue to see the growth of the major trusts and management contractors as more local authorities look to the financial comfort and stability that their economies of scale bring,” he said

This will lead to a more challenging market for smaller trusts, he predicts, who may opt to form alliances with larger rivals when they find it harder to retain their contracts in a straight-cut bidding war.

On the back of last year’s proliferation of campaigns to improve public health, including Public Health England’s Everybody Active, Every Day, Sport England’s Get Healthy, Get Active, and ukactive’s Turning the tide of inactivity, Stalker believes the industry now needs to concentrate harder on using wider public health services to bring physical activity into everyday life.

“I expect to see even more integration of physical activity services within wider public health services, such as NHS weight management programmes; integration of public health outcomes within existing contracts, such as those for leisure services; and greater integration between public health and adult social care to enable a health, independent later life,” he added.

In this way, he hopes the industry can improve its reach and stretch beyond the current 13 per cent penetration rate.

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After what has been generally viewed as a successful 2014 for the physical activity sector, the industry must now take further steps to raise its game and evolve in 2015, according to ukactive CEO David Stalker.
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News

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Elevate Arena
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Features
EHFF 2019
The sixth European Health & Fitness Forum (EHFF), will take place on 3 April 2019 in Cologne, Germany, the day before the start of FIBO. HCM gives a sneak preview
Features
Supplier showcase
With a new update coming out in 2019, Myzone is trailblazing in the fitness wearables market
Features
Retention
Getting retention right is the key to success in gyms with memberships. Paul Bedford has turned retention into a science. We share case studies and top tips from the latest retention research
Features
Group Exercise
We look at the current group exercise landscape and ask what’s likely to be trending in the year ahead, as well as tactics club operators can use to improve their results
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The recent Power Plate RISE event (Retention, Insights, Solutions, Engagement) brought together research, expertise and practical solutions, supported by industry speakers Dr Paul Bedford, retention specialist and David Minton, CEO of The Leisure Database Company (TLDC)
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Years ago, gym retail meant a small selection of basic products sold behind a counter. Now retail can turn more profit more than anywhere else in the gym, with opportunities in activewear, supplements and specialised gym equipment. We look at what’s working according to three industry experts
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Sweating the details
The ubiquity of screens offers our sector greater reach than ever before. The challenge is to find creative solutions to transform this perceived threat into an opportunity
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Training
The UK’s first hotel with high altitude rooms has opened its doors, hot on the heels of the launch of a hypoxic chamber at the new Third Space in London. Is altitude training heading for the mainstream? Kath Hudson reports
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Is going sub-zero the next big thing in health clubs? We take a closer look at the benefits of cryotherapy and some of the options on offer if you’re thinking of making the leap into the big chill
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Flooring
The feel of a certain surface under a member’s feet can unconsciously put them in the right headspace to workout. We take a look at the latest flooring projects inspiring members to move...
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Wellness
Our industry needs to get older people significantly more active if the UK is to avoid a major crisis in social care, says a new report. Abi Harris explains what the key findings mean for you
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People
We’re seeing more big box gyms opening boutique-style offerings within their clubs. The question is, can they be good at delivering one thing when they have all the other gym operations to deliver? Because let’s be honest – if they can do that, our concept is in trouble!
People
The new FIBO CAMPUS will have 13 themed sessions, ranging from fitness and health through personnel management to digitisation, offering a line-up for visitors – be they gym operators, physiotherapists or trainers
People
A couple of years ago, I attended a women’s leadership summit at IHRSA. I really enjoyed being in a room with female business leaders and left inspired to do more of that kind of activity, but couldn’t find an outlet
People
That’s the biggest change I see in the fitness industry now: these young people come up with a new concept and they get capital to launch it, as opposed to the old days when you were under-financed.”
People
I don’t think there’s a better way to shred fat and build definition than via group exercise kickboxing/boxing and more importantly, it’s flat-out super fun
People
Our education programme, Mind Set, covers everything from gut health and weight management to positive psychology and behaviour change
People
The capitalist model may create wealth in the short term, but if it doesn’t address the broader issue of serving society, it risks losing its licence to operate. If inequality grows, that might force more difficult change
People
In London, people are familiar with the boutique concept, but elsewhere it’s still relatively new, so initially it was a challenge to educate people in Manchester about our benefits, when they were used to paying budget club prices
People
As an operator, you need to pick your price point and do what you can for that, but do it really well. We have great quality facilities, but what we offer isn’t luxury
People
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Star Trac’s FreeRunner delivers a revolutionary running experience, while cutting costs for owners
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Featured supplier news
Featured supplier: Elevate 2019 - offering visitors more content than ever before
Now in its fourth year, Elevate continues to explore the benefits of physical activity for health and wellbeing.
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Diary dates
27-28 Feb 2019
Chesford Grange, Kenilworth, United Kingdom
Diary dates
07-09 Mar 2019
Shanghai New International Expo Center, Shanghai, China
Diary dates
Star Trac / Core Health & Fitness
Star Trac / Core Health & Fitness