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ukactive: Active Lab finalists - Meet the startups in Fit-Tech

Following the ActiveLab Live! finale at the recent Active Uprising conference, we take a look at startups seeking to solve some of society’s biggest challenges through technology designed to get people active

Published in Health Club Management 2018 issue 7

Baby2Body

FOUNDED: April 2014
FOUNDER: Melinda Nicci
ACTIVE LAB - WINNER

Melinda Nicci
Melinda Nicci

Baby2Body is a digital, personalised, health and wellbeing coach for pregnant women and mothers. The platform gives women a personalised coaching experience focused on helping the user to lead a healthy lifestyle during pregnancy and as a mother.

It uses machine learning to deliver a hyper-personalised coaching experience, helping women to feel supported and empowered during this important time in life. The startup is helping women to become happier, make healthier choices and ultimately have healthier babies, on a global scale – with 610,000 users across 50 different countries.

www.baby2body.com

The Baby2Body app provides personalised health coaching / PHOTO: shutterstock.com
The Baby2Body app provides personalised health coaching / PHOTO: shutterstock.com

Innerstrength Health

FOUNDED: August 2011
FOUNDERS: Avril Copeland & Greg Balmer

Avril Copeland
Avril Copeland

Tech startup Innerstrength Health has two main products: TickerFit and Hacka Health.

TickerFit has been deployed to enable health professionals in primary care to deliver bespoke programmes of physical activity and education to patients who are at risk of developing a chronic condition.

Currently under development, Hacka Health, a technology to support children with long-term conditions. The company is already working with the NHS and HSE in Ireland and is piloting Hacka Health in the US throughout 2018.

www.tickerfit.com

TickerFit and Hacka Health
TickerFit and Hacka Health

TopYa!

FOUNDED: December 2014
FOUNDERS: Jason Keller & Chris Sharman

Jason Keller
Jason Keller

null,This technology platform seeks to reverse the trend of mobile devices that leave children sedentary by making physical activity fun again for young users.

Children can undertake physical activities at home using the TopYa! Skills Game to join video challenges against other kids around the world via their mobile phones.

Schools or sports organisations and third-party content providers deliver the content through TopYa! helping to engage children in at-home practice in a fun, inspiring way like never before.

www.topya.com

TopYa! gives children a fun way to be active
TopYa! gives children a fun way to be active

The School of Calisthenics

FOUNDED: January 2015
FOUNDERS: Ben Thompson, David Jackson, Tim Stevenson

Tim Stevenson and David Jackson
Tim Stevenson and David Jackson

Founded in 2015, The School of Calisthenics is an online educational platform for people wanting to explore different ways of using their body weight to build strength and fitness.

As modern lifestyles strip exercise from our lives, calisthenics allows users to go back to basics and discover what the body alone is capable of.

The School of Calisthenics Framework provides students with a progressive system that enables them to learn various skills and movements in calisthenics, catering for all ability levels. The platform already has more than 110,000 users.

www.schoolofcalisthenics.com

The School of Calisthenics helps people learn skills and movements
The School of Calisthenics helps people learn skills and movements

Activ84Health

FOUNDED: December 2015
FOUNDER: Roel Smolders

Roel Smolders
Roel Smolders

Activ84Health is the organisation behind Memoride – a virtual reality platform that allows users to freely explore known and new areas while being physically active, from within the safety and comfort of an indoor setting.

Memoride uses Google Street View images to allow those who are restricted indoors to virtually go outside again – re-opening a window to the world. Each user has full autonomy to create their own unique experience, and by promoting exploration the technology challenges the user to remain physically active and train their memory.

www.memoride.eu/en

imin

FOUNDED: October 2013
FOUNDERS: Dominic Fennell, Nishal Desai & Nick Evans

Dominic Fennell and Nishal Desai
Dominic Fennell and Nishal Desai

imin is a data platform with a comprehensive source of real-time data on sport and fitness activities. The platform harnesses the latest technology to help people to find easier ways to be active. imin’s API is used by sports, health and wellness organisations to build apps that help people to easily find and book sport and fitness activities.

www.imin.co

Sports clubs can use imin’s API to build apps that help people find and book activities
Sports clubs can use imin’s API to build apps that help people find and book activities

Walk With Path

FOUNDED: November 2014
FOUNDERS: Florian Puech & Lise Pape

Lise Pape
Lise Pape

The team at Walk With Path develops wearable products that reduce the risk of falls in vulnerable individuals. Built to help the elderly and those suffering from chronic illnesses, these products help reduce the risk of injury and improve confidence when walking, ultimately helping individuals to maintain their independence and quality of life for longer. Products include Path Feel (a shoe with a haptic feedback system) and Path Finder (a shoe which provides visual cues to aid walking).

www.walkwithpath.com

MyCustomerLens

FOUNDED: March 2017
FOUNDER: Paul Roberts

Paul Roberts
Paul Roberts

This browser-based insight platform is custom-built to meet the evolving needs of the sports and fitness sector. It combines registration data, online conversations and survey responses in one place, to allow fitness operators to better understand their customers and therefore meet their wants and needs more easily. It means that management can see the real-time impact of changes in the customer experience.

www.mycustomerlens.com

Fit Link

FOUNDED: October 2015
FOUNDER: Paul Gosnell

Paul Gosnell
Paul Gosnell

Fitness community Fit Link connects, promotes and rewards like-minded people and businesses who want to stay fit, healthy and happy. Users connect their activity tracker(s) to Fit Link in order to challenge, compete, compare and share with each other, with rewards offered for points gained using tracked miles. Fit Link is growing a global community, with members spread across 360 cities worldwide.

www.fitlinkapp.com

Find a Player

FOUNDED: September 2013
FOUNDER: Jim Law

Jim Law
Jim Law

Find a Player is a smartphone app that has been billed as “a bit like Tinder for sports”. It connects people who want to play sports, with events in local areas, as well as simplifying game organisation to reduce the barriers. Find a Player makes it easier for people to organise, find and play over 140 different sports. The company won ‘Best Start Up App Company’ at the 2018 Sports Technology Start Up Awards.

www.findaplayer.com

Find a Player connects people who want to play sports / shutterstock
Find a Player connects people who want to play sports / shutterstock

UnitChallenge

FOUNDED: September 2016
FOUNDER: Dominic Carroll

Dominic Carroll
Dominic Carroll

This technology platform allows individuals of differing abilities and fitness levels to compete directly with one another across a range of different activities. The platform’s ‘normalisation engine’ creates a level playing field for every participant, regardless of their standard of fitness, physical capability, age or activity preferences. Its social interaction layer and inclusive proposition provide a single community for sporty achievers and novice participants alike.

www.unitchallenge.com

UnitChallenge creates a level playing field for people of different fitness standards / shutterstock
UnitChallenge creates a level playing field for people of different fitness standards / shutterstock

ActiveLab 2019

The ActiveLab programme will return next year and ukactive is looking for prospective applicants. If you’re an ambitious product- or service-based startup with the potential to shape the future of the health and physical activity sector, email [email protected] or visit www.ukactive.com/activelab

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
The new kit from Core Health & Fitness has been custom-branded
The new kit from Core Health & Fitness has been custom-branded
https://www.leisureopportunities.co.uk/images/HCM2018_7lab.jpg
ActiveLab 2018 – we meet the finalists and winner to find out more about these startups that are dedicated to getting people moving...
Melinda Nicci, Baby2Body Avril Copeland & Greg Balmer, Innerstrength Health Jason Keller & Chris Sharman, TopYa! Ben Thompson, David Jackson, Tim Stevenson, The School of Calisthenics Roel Smolders, Activ84Health Nishal Desai & Nick Evans, imin ,ActiveLab 2018, ActiveLab Live!, Active Uprising conference, technology
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features

ukactive: Active Lab finalists - Meet the startups in Fit-Tech

Following the ActiveLab Live! finale at the recent Active Uprising conference, we take a look at startups seeking to solve some of society’s biggest challenges through technology designed to get people active

Published in Health Club Management 2018 issue 7

Baby2Body

FOUNDED: April 2014
FOUNDER: Melinda Nicci
ACTIVE LAB - WINNER

Melinda Nicci
Melinda Nicci

Baby2Body is a digital, personalised, health and wellbeing coach for pregnant women and mothers. The platform gives women a personalised coaching experience focused on helping the user to lead a healthy lifestyle during pregnancy and as a mother.

It uses machine learning to deliver a hyper-personalised coaching experience, helping women to feel supported and empowered during this important time in life. The startup is helping women to become happier, make healthier choices and ultimately have healthier babies, on a global scale – with 610,000 users across 50 different countries.

www.baby2body.com

The Baby2Body app provides personalised health coaching / PHOTO: shutterstock.com
The Baby2Body app provides personalised health coaching / PHOTO: shutterstock.com

Innerstrength Health

FOUNDED: August 2011
FOUNDERS: Avril Copeland & Greg Balmer

Avril Copeland
Avril Copeland

Tech startup Innerstrength Health has two main products: TickerFit and Hacka Health.

TickerFit has been deployed to enable health professionals in primary care to deliver bespoke programmes of physical activity and education to patients who are at risk of developing a chronic condition.

Currently under development, Hacka Health, a technology to support children with long-term conditions. The company is already working with the NHS and HSE in Ireland and is piloting Hacka Health in the US throughout 2018.

www.tickerfit.com

TickerFit and Hacka Health
TickerFit and Hacka Health

TopYa!

FOUNDED: December 2014
FOUNDERS: Jason Keller & Chris Sharman

Jason Keller
Jason Keller

null,This technology platform seeks to reverse the trend of mobile devices that leave children sedentary by making physical activity fun again for young users.

Children can undertake physical activities at home using the TopYa! Skills Game to join video challenges against other kids around the world via their mobile phones.

Schools or sports organisations and third-party content providers deliver the content through TopYa! helping to engage children in at-home practice in a fun, inspiring way like never before.

www.topya.com

TopYa! gives children a fun way to be active
TopYa! gives children a fun way to be active

The School of Calisthenics

FOUNDED: January 2015
FOUNDERS: Ben Thompson, David Jackson, Tim Stevenson

Tim Stevenson and David Jackson
Tim Stevenson and David Jackson

Founded in 2015, The School of Calisthenics is an online educational platform for people wanting to explore different ways of using their body weight to build strength and fitness.

As modern lifestyles strip exercise from our lives, calisthenics allows users to go back to basics and discover what the body alone is capable of.

The School of Calisthenics Framework provides students with a progressive system that enables them to learn various skills and movements in calisthenics, catering for all ability levels. The platform already has more than 110,000 users.

www.schoolofcalisthenics.com

The School of Calisthenics helps people learn skills and movements
The School of Calisthenics helps people learn skills and movements

Activ84Health

FOUNDED: December 2015
FOUNDER: Roel Smolders

Roel Smolders
Roel Smolders

Activ84Health is the organisation behind Memoride – a virtual reality platform that allows users to freely explore known and new areas while being physically active, from within the safety and comfort of an indoor setting.

Memoride uses Google Street View images to allow those who are restricted indoors to virtually go outside again – re-opening a window to the world. Each user has full autonomy to create their own unique experience, and by promoting exploration the technology challenges the user to remain physically active and train their memory.

www.memoride.eu/en

imin

FOUNDED: October 2013
FOUNDERS: Dominic Fennell, Nishal Desai & Nick Evans

Dominic Fennell and Nishal Desai
Dominic Fennell and Nishal Desai

imin is a data platform with a comprehensive source of real-time data on sport and fitness activities. The platform harnesses the latest technology to help people to find easier ways to be active. imin’s API is used by sports, health and wellness organisations to build apps that help people to easily find and book sport and fitness activities.

www.imin.co

Sports clubs can use imin’s API to build apps that help people find and book activities
Sports clubs can use imin’s API to build apps that help people find and book activities

Walk With Path

FOUNDED: November 2014
FOUNDERS: Florian Puech & Lise Pape

Lise Pape
Lise Pape

The team at Walk With Path develops wearable products that reduce the risk of falls in vulnerable individuals. Built to help the elderly and those suffering from chronic illnesses, these products help reduce the risk of injury and improve confidence when walking, ultimately helping individuals to maintain their independence and quality of life for longer. Products include Path Feel (a shoe with a haptic feedback system) and Path Finder (a shoe which provides visual cues to aid walking).

www.walkwithpath.com

MyCustomerLens

FOUNDED: March 2017
FOUNDER: Paul Roberts

Paul Roberts
Paul Roberts

This browser-based insight platform is custom-built to meet the evolving needs of the sports and fitness sector. It combines registration data, online conversations and survey responses in one place, to allow fitness operators to better understand their customers and therefore meet their wants and needs more easily. It means that management can see the real-time impact of changes in the customer experience.

www.mycustomerlens.com

Fit Link

FOUNDED: October 2015
FOUNDER: Paul Gosnell

Paul Gosnell
Paul Gosnell

Fitness community Fit Link connects, promotes and rewards like-minded people and businesses who want to stay fit, healthy and happy. Users connect their activity tracker(s) to Fit Link in order to challenge, compete, compare and share with each other, with rewards offered for points gained using tracked miles. Fit Link is growing a global community, with members spread across 360 cities worldwide.

www.fitlinkapp.com

Find a Player

FOUNDED: September 2013
FOUNDER: Jim Law

Jim Law
Jim Law

Find a Player is a smartphone app that has been billed as “a bit like Tinder for sports”. It connects people who want to play sports, with events in local areas, as well as simplifying game organisation to reduce the barriers. Find a Player makes it easier for people to organise, find and play over 140 different sports. The company won ‘Best Start Up App Company’ at the 2018 Sports Technology Start Up Awards.

www.findaplayer.com

Find a Player connects people who want to play sports / shutterstock
Find a Player connects people who want to play sports / shutterstock

UnitChallenge

FOUNDED: September 2016
FOUNDER: Dominic Carroll

Dominic Carroll
Dominic Carroll

This technology platform allows individuals of differing abilities and fitness levels to compete directly with one another across a range of different activities. The platform’s ‘normalisation engine’ creates a level playing field for every participant, regardless of their standard of fitness, physical capability, age or activity preferences. Its social interaction layer and inclusive proposition provide a single community for sporty achievers and novice participants alike.

www.unitchallenge.com

UnitChallenge creates a level playing field for people of different fitness standards / shutterstock
UnitChallenge creates a level playing field for people of different fitness standards / shutterstock

ActiveLab 2019

The ActiveLab programme will return next year and ukactive is looking for prospective applicants. If you’re an ambitious product- or service-based startup with the potential to shape the future of the health and physical activity sector, email [email protected] or visit www.ukactive.com/activelab

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
The new kit from Core Health & Fitness has been custom-branded
The new kit from Core Health & Fitness has been custom-branded
https://www.leisureopportunities.co.uk/images/HCM2018_7lab.jpg
ActiveLab 2018 – we meet the finalists and winner to find out more about these startups that are dedicated to getting people moving...
Melinda Nicci, Baby2Body Avril Copeland & Greg Balmer, Innerstrength Health Jason Keller & Chris Sharman, TopYa! Ben Thompson, David Jackson, Tim Stevenson, The School of Calisthenics Roel Smolders, Activ84Health Nishal Desai & Nick Evans, imin ,ActiveLab 2018, ActiveLab Live!, Active Uprising conference, technology
Latest News
The UK's four Chief Medical Officers have published a refreshed edition of  Physical activity guidelines: ...
Latest News
Places Leisure has exchanged contracts to build and operate a flagship £60m water and wellness ...
Latest News
The Republic of Ireland will become the latest market in PureGym’s expanding international portfolio, with ...
Latest News
Sophie Lawler, CEO of Total Fitness, has launched a leadership coaching business aimed at helping ...
Latest News
Anytime Fitness opened more than one club a day in 2025 and is on track ...
Latest News
The £33.9 million Leighton Leisure and Community Centre has opened in Leighton Buzzard, UK, creating ...
Latest News
YogaSix, the yoga brand owned by Xponential Fitness, has launched a heated, Pilates-inspired class called ...
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Strength training has moved from the margins to the mainstream.
Opinion: Building smarter strength spaces for today’s operators
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Featured supplier news: Cornerstone Connect helps Active Blackpool tackle health inequalities
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple systems to be aggregated into one dataset, to support its focus on reducing health inequalities and improving healthy life expectancy.
Company profiles
Company profile: Your Personal Training
Your Personal Training is the UK’s leading personal training brand, committed to raising industry standards ...
Company profiles
Company profile: CET CryoSpas
CET have developed ice baths specifically for the fitness and wellness sectors in addition to ...
Supplier Showcases
Supplier Showcase - From nightclub to health club
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Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Innerva press release: Wrightcare embeds wellness and active living into next-generation care homes
A care home provider is developing a new generation of care homes where health, wellbeing and active living are embedded into everyday life.
Featured press releases
Alliance Leisure Services (Design, Build and Fund) press release: Studio transformation completed at Burscough Wellbeing and Leisure Hub
Alliance Leisure are proud to have supported West Lancashire Borough Council to deliver a £300,000 studio transformation project at Burscough Wellbeing and Leisure Hub, creating a dedicated group exercise space designed to meet growing demand for fitness
Directory
Lockers
Crown Sports Lockers: Lockers
Hot tubs
MSpa International Ltd: Hot tubs
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Industrial washing machines
Miele Company Limited: Industrial washing machines
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Fitness tracking platform
SpiviTech: Fitness tracking platform
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates
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