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Your customers aren’t being disloyal if they don’t only use your gym, says Kate Cracknell. It’s time to recognise a growing desire for flexibility
HCM issue 11 2015
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Find out how your gym can tap into the corporate wellness boom
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Would you stop selling memberships to prevent your club getting overcrowded?
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World Athletics president, Sebastian Coe talks to Liz Terry
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As the 20th State of the Industry Report is released,
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HCM People
Shaun Grove
Owner, Stride Fitness“My goal was to invest in where fitness is going, not where it’s already been”
HCM magazine
The fitness industry is mourning the passing of Les Mills,
a founding father of fitness, as Kath Hudson reports
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“Strength training has moved from the margins to the mainstream.”
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