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Your search for 'Soft skills' returned 25 results
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From pro rugby to PT to building a global fitness brand, the founder of MARCHON talks to Kate Cracknell about the journey so far
HCM issue 2 2026
Matrix Fitness examines how progressive programming, empowered instructors and a pivot toward prevention are driving deeper member engagement
HCM issue 9 2025
Southampton Sport has reinforced its commitment to inclusivity
with a £36m extension of its Jubilee Sports and Recreation Centre
HCM issue 6 2025
HCM Handbook editorial director, Liz Terry and Kath Hudson predict key trends, influences and opportunities set to shape the sector, including vagus nerve resets, diagnostics and social prescribing.
HCM Handbook 2025
TV presenter and journalist, Ben Shephard, has developed a six-part online training
course for fitness professionals, teaching soft skills.
news •
22 Apr 2025
The team at industry research outfit, Active Insight, celebrate 25 years of advisory work and outline their succession plan to Kate Cracknell
HCM issue 11 2024
News editor of HCM, Kath Hudson, taps the zeitgeist at the recent W3Fit EMEA industry event that was held in Sardinia, Italy
HCM issue 10 2024
Pocket Rocket Marketing has launched a training academy to deliver education to the health,
fitness and wellness industry.
news •
04 Jan 2024
Leisure-net’s lockdown 2 survey yielded findings that will set a course for the UK industry as it comes out of lockdown 3
HCM issue 1 2021
The Retention Convention saw experts sharing exciting examples of best practice around customer relationship building
HCM issue 1 2021
Gym and health club members in England have flocked back to fitness facilities in droves
since the reopening of the sector on 2 December.
news •
04 Dec 2020
Finlay Macdonald from Les Mills explores how to make the most of your finest group exercise instructors. Armed with enough influence to positively boost membership numbers, it’s vital to reward, train and value your best in class
HCM Handbook 2020
With special populations to look after
and the market evolving at a pace,
we ask the experts if PT training and
qualifications are keeping up
HCM issue 9 2019
Fitness operators who recognise and reward their best instructors are more likely to retain
customers, build brand loyalty and see improvements in their financial results.
news •
31 May 2019
EMD UK, the national governing body for group exercise, has been working with Active IQ to
improve industry qualifications.
product innovation •
29 Apr 2019
A new training programme for fitness professionals aims to boost the effectiveness of
personal trainers by covering areas where skills are currently lacking.
news •
26 Apr 2016
The Gym Group is seeking staff from the hospitality sector to help fuel its expansion as
the gym chain looks to inject extra dynamism and personality on the gym floor.
news •
02 Feb 2016
Work experience is more important than academic qualifications, according to operators
taking part in the latest Fitness Industry Confidence Survey.
news •
06 Oct 2015
A new Diploma in Health, Fitness and Sales from Premier Training International (PTI) aims
to increase business acumen and commercial nous among new PTs after employers noted
a distinct lack of sales savvy among the current workforce.
news •
13 Aug 2015
We report on some of the pressing issues raised during ‘Question Time’ at this year’s SIBEC UK
HCM issue 7 2015
Lifetime Training has partnered with FitPro affiliate PTA Global to create a new Level 3+
personal training course for instructors who wish to take their knowledge base to an
advanced level.
news •
04 Feb 2015
Physical activity employers are concerned by the lack of soft skills possessed by
young personal trainers (PT) and believe these qualities require greater
prominence within industry qualifications.
news •
08 Dec 2014
A new fitness qualification has been launched combining the Level 2 Fitness
Instructor qualification and Les Mills International Instructor certification.
news •
13 Nov 2013
Do we still need people with fitness know-how on the gym floor, or are soft skills more important?
HCM issue 3 2013
The founders of the Transforming a Generation (TAG) initiative, aimed at unemployed, disenfranchised teenagers and young adults, are looking to expand the scheme following a successful pilot period.
news •
31 Mar 2009
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Find out how your gym can tap into the corporate wellness boom
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
HCM People
Jamie Clements
The Breath Coach“I experienced a blissful feeling of joy I hadn’t felt since I was a kid”
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
HCM People
Stephen Price
Founder, SP&Co Group“Working in public health over the last few years has lit up parts of my brain again”
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
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“Strength training has moved from the margins to the mainstream.”
Featured supplier news
Elevate is set to celebrate its 10th anniversary in style this June, with organisers
confirming the event’s largest-ever drinks reception as registrations continue to run more
than 10% ahead of last year.
Featured supplier news
One of the biggest mistakes the fitness industry still makes is advertising almost
exclusively to people who already look and live like gym members.
Company profiles
Kemitron is a German family-owned company specialising in the development and manufacture of high-quality products ...
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Everyone Active's aim is to get communities active, engaged and entertained through our wide-ranging activities ...
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