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Innovatise UK Ltd
Innovatise UK Ltd
Innovatise UK Ltd
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FITNESS, HEALTH, WELLNESS

Product innovation

Vast video screen dominates Russian stadium's ode to Roman ampitheatres

Thunderous sound effects, dramatic strobe lighting and enormous and exuberant video projections are welcoming players to the field at the new stadium of Russian football club FC Krasnodar, which has installed a 4,700sq m media screen along the top tier of the bowl.

International architects Gerkan, Marg & Partners (gmp) and Russian design firm Maxim Rymar Architectural Studio designed the 33,979 capacity ground, which is raised on a plinth slightly above a surrounding sports park and the club’s football academy.

With its classical division into three elevated sections, the building references the generic style of the ancient amphitheatre. That sense of drama is emphasised on the interior with the unique media screen, that has been captured in videos posted on Twitter.

“The design combines the rationality of the construction and tectonics with innovative media technology to create the charged atmosphere of a football arena, thereby generating an exciting contrast between the lightweight and highly efficient roof structure and the archetypal form of the bowl and facade,” said gmp in a statement.

Krasnodar Stadium has the technical capabilities to stage fixtures for any tournaments organised by footballing bodies UEFA and FIFA. The design team used a special cable-stayed design for the roof that covers all the seats and enhances the matchday atmosphere, and the stands are equipped with an infrared heating system to keep supporters warm.

Construction was launched in April 2013 and the first match there took place in October last year with a friendly between the Russian national team and Costa Rica.

A video showcasing the design of the stadium can be viewed below:

Company Details
Gerkan, Marg & Partners
gmp is one of the few practices with a generalist position, which takes responsibility for a project from the design idea and its realization right through to the interior design.
Address
Elbchaussee 139 22763 Hamburg
Telephone
+49.40.88 151 0
Thunderous sound effects, dramatic strobe lighting and enormous and exuberant video projections are welcoming players to the field at the new stadium of Russian football club FC Krasnodar, which has installed a 4,700sq m media screen along the top tier of the bowl.
CLD,SAR,ARC,DES
THUMB20789_388733.jpg

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Product innovation

Vast video screen dominates Russian stadium's ode to Roman ampitheatres

Thunderous sound effects, dramatic strobe lighting and enormous and exuberant video projections are welcoming players to the field at the new stadium of Russian football club FC Krasnodar, which has installed a 4,700sq m media screen along the top tier of the bowl.

International architects Gerkan, Marg & Partners (gmp) and Russian design firm Maxim Rymar Architectural Studio designed the 33,979 capacity ground, which is raised on a plinth slightly above a surrounding sports park and the club’s football academy.

With its classical division into three elevated sections, the building references the generic style of the ancient amphitheatre. That sense of drama is emphasised on the interior with the unique media screen, that has been captured in videos posted on Twitter.

“The design combines the rationality of the construction and tectonics with innovative media technology to create the charged atmosphere of a football arena, thereby generating an exciting contrast between the lightweight and highly efficient roof structure and the archetypal form of the bowl and facade,” said gmp in a statement.

Krasnodar Stadium has the technical capabilities to stage fixtures for any tournaments organised by footballing bodies UEFA and FIFA. The design team used a special cable-stayed design for the roof that covers all the seats and enhances the matchday atmosphere, and the stands are equipped with an infrared heating system to keep supporters warm.

Construction was launched in April 2013 and the first match there took place in October last year with a friendly between the Russian national team and Costa Rica.

A video showcasing the design of the stadium can be viewed below:

Company Details
Gerkan, Marg & Partners
gmp is one of the few practices with a generalist position, which takes responsibility for a project from the design idea and its realization right through to the interior design.
Address
Elbchaussee 139 22763 Hamburg
Telephone
+49.40.88 151 0
Thunderous sound effects, dramatic strobe lighting and enormous and exuberant video projections are welcoming players to the field at the new stadium of Russian football club FC Krasnodar, which has installed a 4,700sq m media screen along the top tier of the bowl.
CLD,SAR,ARC,DES
THUMB20789_388733.jpg

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Energym’s flagship product, the RE:GEN Studio, is an indoor bike that captures the energy from
Technogym has released Skillup, an ergometer designed to target the entire body, with a focus
Skelcore, a Miami-based fitness equipment manufacturer, has announced its newest release: the Leverage Squat Machine.
Hyperice recently introduced its newest product: the Normatec Lower Legs. The portable, dynamic air massage
Klafs has introduced the Taras outdoor sauna to offer a blend of functionality and style.
Keiser has released a new line of resistance equipment designed to give real-time feedback and
Elevate
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Following a hugely successful event last year in Split, Croatia, a W3Fit EMEA, is heading
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi,
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
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Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
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In today's competitive fitness landscape, the key to success lies not only in providing exceptional facilities but also in cultivating meaningful interactions with members.
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Company profile: WellnessSpace Brands
WellnessSpace Brands offers industry-leading experiential wellness products, including HydroMassage, CryoLounge+, and RelaxSpace. Each of the ...
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Click on a catalogue to view it online
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Roehampton Club is an exclusive club in south London catering for 5,000 members, which prides itself on delivering exceptional fitness experiences.
Featured press releases
ABC Trainerize press release: New ABC Trainerize Webinar: How to earn more with clients and members you already have
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Directory
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