Product innovation
Life Fitness in Irish distribution agreement with FITTR
By Martin Nash
Fitness equipment supplier, Life Fitness has announced an alliance with FITTR, one of Ireland's leading independent suppliers to commercial gyms.
The agreement will see FITTR distribute Life Fitness equipment throughout Ireland from 1 July 2012. FITTR, founded by David Mahon in 2011, currently supplies fitness equipment to the Irish fitness market, covering key sectors such as health clubs and universities, as well as working with private clients including elite athletes and home fitness enthusiasts.
The company will be distributing the full portfolio of Life Fitness equipment, from its various strength and resistance lines through to the cardiovascular range. These include new products such as Synrgy360, a new system for personal training; Lifecycle GX, the first Life Fitness group cycling bike; and HD Elite, Hammer Strength's most durable rack line built for extreme training conditions.
Image: Life Fitness's Lifecycle GX
Company Details
Life Fitness
With 30 years of delivering performance, comfort and durability to create the ultimate fitness experience, Life Fitness work tirelessly to develop the best fitness equipment on the market today. With the expertise to provide guidance from conception to completion of a project, Life Fitness' award winning and aesthetically appealing products leave a powerful impression on everyone who walks through the door and provide an experience that keeps them coming back for more.
Address
Queen Adelaide, Ely, Cambridgeshire CB7 4UBTelephone
+44 (0)1353 666017Website
www.lifefitness.co.ukFitness equipment supplier, Life Fitness has
announced an alliance with FITTR, one of
Ireland's leading independent suppliers to
commercial gyms.
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