Product innovation
Going virtual
By Jason Holland
Les Mills has introduced its new Les Mills Virtual product. In this virtual class offering, five of Les Mills’ most popular programmes – Body Pump, Body Combat, Body Balance, CX Worx and Sh’Bam – are delivered on-screen by leading international trainers.
The system has been designed to help clubs maximise group training and studio programming, as well as schedule classes off-peak, with touchscreen panels outside the studio allowing members to check what’s on offer and book in.
Company Details
Les Mills UK
Les Mills is the creator of 20 fitness programs spanning weights-based exercise to cycling, dance, yoga, high-intensity interval training and children’s physical activity. BODYPUMP™, BODYCOMBAT™, RPM™ and LES MILLS GRIT™ are examples of the LES MILLS™ programs available in 17,000 licensed clubs around the globe. Every week millions of people build their fitness with Les Mills. Independent research shows that those attending LES MILLS classes come to their club at least two times more each week than others* and 93% of LES MILLS class attendees recommend their current facility to their friends and family.**
LES MILLS workouts can also be experienced beyond gym walls with the LES MILLS On Demand online streaming service.
Learn more about Les Mills here: www.lesmills.com/uk
LES MILLS workouts can also be experienced beyond gym walls with the LES MILLS On Demand online streaming service.
Learn more about Les Mills here: www.lesmills.com/uk
Address
1 Alie Street, Aldgate, London E1 8DETelephone
+44 (0)20 7741 0060Website
www.lesmills.com/uk
Les Mills has introduced its new Les Mills Virtual product. In
this virtual class offering, five of Les Mills’ most popular
programmes are delivered on-screen.
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