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REPs launches public awareness Checkout campaign
The Register of Exercise Professionals (REPs) has launched the first stage of its Checkout Your Instructor campaign designed to raise public awareness of its role within the fitness industry.
In preparation, all operators are being contacted by the Register asking for their support and also encouraging them to ensure all their members of staff have up-to-date registrations.
Publicity materials are now being printed and will be dispatched to clubs to coincide with a media campaign asking members of the public: “Is your instructor fit to teach you?”.
The REPs’ aim is to ensure that all exercise professionals are suitably knowledgeable and qualified to safeguard and to promote the health and interests of the people who use their services and this is a key campaign to raise awareness in clubs and centres.
Currently around 60 per cent of all fitness professionals working in the UK are now REPs registered; from those who have just joined the industry to highly-qualified personal trainers and specialist instructors.
Working in conjunction with SkillsActive, the government-funded standards setting body for the industry, REPs currently has three levels of membership with a fourth to be introduced later.
Registrar Cliff Collins said: “When the Register was first set up it was always our aim to launch a public awareness campaign when the time was right.
“Up until now our main focus has been within the industry but now, with first-time registrations at 23,000, we feel the time is right to take our message to a wider audience. Members of the public will be invited to check out their instructor’s qualification by logging onto the REPs website at www.exerciseregister.org
“We want members of the public to make sure anybody they exercise with is registered and qualified and for them to see registration as a benchmark of quality.”