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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

New Virtuagym hybrid solution enables operators to monetise digital

We noticed that many of our customers are struggling to get a good digital offering in place, which they can charge their members for during the current crisis
– Hugo Braam

Virtuagym has launched Stronger Together, an all-in-one, hybrid membership solution.

The new service offers operators the tools to digitally engage with members and to monetise those relationships.

The system has been designed to enable operators to build community, create online challenges, provide audio coaching and live-streamed content, as well as to create workout and nutrition plans.

Stronger Together offers thousands of hours of content, including digital 3D workouts, video classes, audio coaching and nutrition and fitness tracking.

It also includes an online community, updated with content on a daily basis and challenges to stay fit and a library of meditation sessions, making it a holistic member wellness experience.

According to Virtuagym CEO, Hugo Braam, the intention is to provide a digital tech service which will allow business owners to spend more time running their gyms, clubs and studios.

“We noticed that many of our customers are struggling to get a good digital offering in place, which they can charge their members for during the current crisis," Braam said.

"And that’s not just single location businesses, but chains as well. It just costs a lot of time and resources to do this well.”

"Our customers only need to press a button to go live with a rich digital membership experience, where we do all the heavy lifting.

"We believe that won’t just be relevant during the coronavirus pandemic, but will allow clubs to offer their members a broader experience as part of their membership moving forward.”

The launch is partly a reaction to the pandemic – and the way it has resulted in the fitness industry moving into the virtual world practically overnight.

Virtuagym's own research, conducted during the pandemic, shows that the majority of fitness and wellness businesses now offer online solutions to their members.

However, most businesses surveyed admitted they have failed to turn this online coaching solution into a new revenue stream – mostly due to time and resource restrictions.

“That’s partly where the name comes from”, Braam added.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Virtuagym has launched Stronger Together, an all-in-one, hybrid membership solution.
PTS,HAF,FIT,IND,TEC
2020/THUMB345913_327268_68225.jpg
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News

New Virtuagym hybrid solution enables operators to monetise digital

We noticed that many of our customers are struggling to get a good digital offering in place, which they can charge their members for during the current crisis
– Hugo Braam

Virtuagym has launched Stronger Together, an all-in-one, hybrid membership solution.

The new service offers operators the tools to digitally engage with members and to monetise those relationships.

The system has been designed to enable operators to build community, create online challenges, provide audio coaching and live-streamed content, as well as to create workout and nutrition plans.

Stronger Together offers thousands of hours of content, including digital 3D workouts, video classes, audio coaching and nutrition and fitness tracking.

It also includes an online community, updated with content on a daily basis and challenges to stay fit and a library of meditation sessions, making it a holistic member wellness experience.

According to Virtuagym CEO, Hugo Braam, the intention is to provide a digital tech service which will allow business owners to spend more time running their gyms, clubs and studios.

“We noticed that many of our customers are struggling to get a good digital offering in place, which they can charge their members for during the current crisis," Braam said.

"And that’s not just single location businesses, but chains as well. It just costs a lot of time and resources to do this well.”

"Our customers only need to press a button to go live with a rich digital membership experience, where we do all the heavy lifting.

"We believe that won’t just be relevant during the coronavirus pandemic, but will allow clubs to offer their members a broader experience as part of their membership moving forward.”

The launch is partly a reaction to the pandemic – and the way it has resulted in the fitness industry moving into the virtual world practically overnight.

Virtuagym's own research, conducted during the pandemic, shows that the majority of fitness and wellness businesses now offer online solutions to their members.

However, most businesses surveyed admitted they have failed to turn this online coaching solution into a new revenue stream – mostly due to time and resource restrictions.

“That’s partly where the name comes from”, Braam added.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Virtuagym has launched Stronger Together, an all-in-one, hybrid membership solution.
PTS,HAF,FIT,IND,TEC
2020/THUMB345913_327268_68225.jpg

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HCM Magazine
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HCM talks to policy makers, operators and decision-makers about the public sector and trust response to the pandemic
HCM Magazine
The great debate
Given its support for the NHS, should the fitness industry be classified as an essential service, and if so, how do we get the sector reclassified? Kath Hudson asks industry leaders for their views
HCM Magazine
Supplier showcase
Bulmershe Leisure Centre, run by Places Leisure, is providing its community with state-of-the-art fitness machines from Octane Fitness
HCM Magazine
Sponsored
Venueserve Fitness enables clubs to offer white-label content streaming to optimise capacity and member engagement
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Butt, bottom, booty, bum – whatever you call it, working the backside is a vital part of the balance, power and wellbeing equation and has been ignored for too long, as Tom Tawell reports
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Featured supplier news
Featured supplier: The Shredquarters partners with Physical Company to underpin expansion plans
Functional training gym, The Shredquarters, has moved into franchising, partnering with Physical Company to support its rapid growth.
Featured supplier news
Featured supplier: Not all fitness content is equal
With the launch of 22 SERIES, a pioneering, new cardio line powered by iFit® – the world’s leading on-demand fitness streaming platform – Freemotion Fitness aims to change the way we think about – and deliver – fitness content to truly engage members.
Video Gallery
Freemotion 22 SERIES Powered by iFit
FreeMotion Fitness
The only connected fitness experience in commercial fitness centers, powered by iFit. Read more
More videos:
Company profiles
Company profile: Crown Sports Lockers
Crown Sports Lockers has designed, crafted and fitted bespoke timber furniture for spas, hotels and ...
Company profiles
Company profile: Les Mills UK
Committed to creating a fitter planet, Les Mills UK works with clubs and instructors to ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
SpaBooker: Spa software
Red Light Therapy
 Red Light Rising: Red Light Therapy
Locking solutions
Monster Padlocks: Locking solutions
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Wearable technology solutions
MyZone: Wearable technology solutions
Software
Volution.fit: Software
Exercise equipment
Pendex Fisio S.L.: Exercise equipment
Uniforms
Service Sport: Uniforms
Direct debit solutions
Harlands Group: Direct debit solutions
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
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ExCeL London, London, United Kingdom
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