GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
JP Lennard
JP Lennard
JP Lennard
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Fitness International to launch Openfit platform for members of its 700 health clubs

HCM understands that Fitness International, which operates more than 700 health clubs under the LA Fitness, Esporta Fitness and City Sports Club brands, is launching a new digital fitness platform.

Called Openfit, the platform will offer both streamed and on-demand content and will be marketed as a one-stop wellness platform, integrating exercise, nutrition and other aspects of wellbeing.

It will host fitness classes led by certified trainers, as well as a wide range of on-demand programmes – including Xtend Barre with Andrea Rogers and "4 Weeks of Focus" with Kelsey Heenan.

The service will also have interactivity, with the Openfit Live component allowing for trainer-hosted classes and two-way communication between user and NASM-certified trainers for real-time feedback, motivation and coaching through optional use of their phone's camera.

Openfit Live running and walking classes feature audio coaching and motivation from live trainers with personalised stats, including distance, pace and a group leaderboard.

Set to launch in the coming weeks, the service will also offer personalised nutrition plans and meal tracking, in addition to wellness tools such as sound meditation.

Members of LA Fitness, Esporta Fitness and City Sports Club will be able to add on an Openfit subscription to their gym membership for an introductory price of US$5 per month.

Andrea Ojeda, vice president of marketing at Fitness International, said: "There are many apps and services offering fitness and nutrition solutions, but the combination of Openfit's wide selection of live and on-demand fitness classes, integrated with detailed meal planning, makes it easy to achieve results because the entire solution is in one place.

"With so many options to work out, whether inside one of our clubs or at home, we want to make it even easier for our members to stay fit and keep track of their fitness goals.

"Our members want the option to be able to work out whenever and wherever. Openfit gives them this ability if they are not able to make it to the gym."

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
HCM understands that Fitness International, which operates more than 700 health clubs under the LA Fitness, Esporta Fitness and City Sports Club brands, is launching a new digital fitness platform.
PTS,HAF,FIT,IND,TEC
2021/THUMB347738_787027_418333.jpg
Latest News
The government needs to urgently set out its plans to support physical activity and fitness ...
Latest News
Glofox will begin offering health clubs, gyms and fitness studios instant access to financing, following ...
Latest News
Hong Kong-based Bricks Group has revealed plans to launch its health club chain, U Time, ...
Latest News
A £30m luxury leisure development scheme which has been more than a decade in the ...
Latest News
Apple has previewed its much-awaited watchOS 8, the operating system for its Apple Watch. The ...
Latest News
Chinese health club chain Supermonkey has finalised a series E funding round, valuing the company ...
Latest News
Gymbox has signed a partnership agreement to provide members of flexible workspace provider WeWork with ...
Latest News
The number of health club members returning to gyms since lockdown has beaten all expectations, ...
HCM Magazine
Editor's letter
New research by Nuffield Health found people in lower income groups face higher barriers to exercise
HCM Magazine
Opinion
Moving Communities is our chance to demonstrate our value and develop a universal service for all, argues Martyn Allison
HCM Magazine
Strength
CV kit has been fully connective for some time, but with the rise of the hybrid gym goer, what are strength suppliers doing to meet the demand for a fully connected offer?
HCM Magazine
Sponsored
Come join the party!
HCM Magazine
Research
Physical activity gives structure and meaning to people’s lives, according to new research
HCM Magazine
HCM People
We see a world where every major city has access to Solo 60
HCM Magazine
Sponsored
As the UK’s first dedicated development framework for leisure comes to the end of its initial four-year term, Jamie Groves and Sarah Watts discuss the impact
HCM Magazine
HCM magazine
Aneurin Leisure Trust used lockdown to transform and digitise its gyms, ready for reopening
HCM magazine
When we questioned our customers on what they liked about The Claremont Club, they all mentioned that we were helping people who were in dire need
HCM magazine
Safe Space Lockers has extended its partnership with boutique fitness franchise TRIB3, in a new 10-site supplier agreement, following the recent installation at TRIB3 Edinburgh
Opinion
promotion
While much of the fitness industry has reopened its doors across the UK over the past weeks, many members are yet to return.
Opinion: Re-engaging your post-lockdown absent members
Featured supplier news
Featured supplier news: Active IQ launches two industry-ready health and fitness diplomas
Active IQ has launched two new qualifications – the Level 2 Diploma in Health and Fitness and Level 3 Diploma in Health and Fitness – to help engage learners in an industry-ready training experience that can be tailored to suit local employer needs.
Featured supplier news
Featured supplier news: Celebrating the return of group exercise – Les Mills to host free ‘Fastest Way Back’ livestream event for the industry
Last month (May) saw the welcomed return of group exercise classes. Group exercise is the heartbeat for so many clubs, with in-studio and instructor-led live experiences at the pinnacle.
Featured operators news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Featured operators news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Orbit4
Orbit4 is the umbrella brand for FitnessCompared, FitnessFinance, WeServiceGymEquipment and WeBuyGymEquipment....
Company profiles
Company profile: Fitronics (CoursePro and TRP)
Fitronics is the company behind The Retention People (TRP) and CoursePro. We truly understand our ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Management software
fibodo Limited: Management software
Salt therapy products
Saltability: Salt therapy products
Lockers/interior design
Fitlockers: Lockers/interior design
Skincare
Sothys: Skincare
Fitness equipment
Octane Fitness: Fitness equipment
Spa software
SpaBooker: Spa software
Architects/designers
Zynk Design Consultants: Architects/designers
Uniforms
Service Sport: Uniforms
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
13-14 Jun 2021
Online,
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

Fitness International to launch Openfit platform for members of its 700 health clubs

HCM understands that Fitness International, which operates more than 700 health clubs under the LA Fitness, Esporta Fitness and City Sports Club brands, is launching a new digital fitness platform.

Called Openfit, the platform will offer both streamed and on-demand content and will be marketed as a one-stop wellness platform, integrating exercise, nutrition and other aspects of wellbeing.

It will host fitness classes led by certified trainers, as well as a wide range of on-demand programmes – including Xtend Barre with Andrea Rogers and "4 Weeks of Focus" with Kelsey Heenan.

The service will also have interactivity, with the Openfit Live component allowing for trainer-hosted classes and two-way communication between user and NASM-certified trainers for real-time feedback, motivation and coaching through optional use of their phone's camera.

Openfit Live running and walking classes feature audio coaching and motivation from live trainers with personalised stats, including distance, pace and a group leaderboard.

Set to launch in the coming weeks, the service will also offer personalised nutrition plans and meal tracking, in addition to wellness tools such as sound meditation.

Members of LA Fitness, Esporta Fitness and City Sports Club will be able to add on an Openfit subscription to their gym membership for an introductory price of US$5 per month.

Andrea Ojeda, vice president of marketing at Fitness International, said: "There are many apps and services offering fitness and nutrition solutions, but the combination of Openfit's wide selection of live and on-demand fitness classes, integrated with detailed meal planning, makes it easy to achieve results because the entire solution is in one place.

"With so many options to work out, whether inside one of our clubs or at home, we want to make it even easier for our members to stay fit and keep track of their fitness goals.

"Our members want the option to be able to work out whenever and wherever. Openfit gives them this ability if they are not able to make it to the gym."

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
HCM understands that Fitness International, which operates more than 700 health clubs under the LA Fitness, Esporta Fitness and City Sports Club brands, is launching a new digital fitness platform.
PTS,HAF,FIT,IND,TEC
2021/THUMB347738_787027_418333.jpg

News

The government needs to urgently set out its plans to support physical activity and fitness
Glofox will begin offering health clubs, gyms and fitness studios instant access to financing, following
Hong Kong-based Bricks Group has revealed plans to launch its health club chain, U Time,
A £30m luxury leisure development scheme which has been more than a decade in the
Apple has previewed its much-awaited watchOS 8, the operating system for its Apple Watch. The
Chinese health club chain Supermonkey has finalised a series E funding round, valuing the company
JP Lennard
JP Lennard
Active IQ has launched two new qualifications – the Level 2 Diploma in Health and
Gymbox has signed a partnership agreement to provide members of flexible workspace provider WeWork with
The number of health club members returning to gyms since lockdown has beaten all expectations,
The Jumeirah Group has reopened the 186-room The Carlton Tower Jumeirah, in the heart of
David Lloyd Clubs has enrolled former Labour Party deputy leader Tom Watson to help raise
TRIB3 has secured a franchise deal which will see it open 20 studios across Belgium,
ukactive has published new data from the National ReferAll Database (NRD) – the UK’s first
fibodo Limited
fibodo Limited
L&R Kältetechnik has launched a new division, named artofcryo.com, after 30 years’ experience with -110
The US fitness industry is mobilising to support the Gym Mitigation and Survival (GYMs) Act,
Physical activity gives structure and meaning to people’s lives, according to new research. A study,
TRIB3 has opened a major new corporately owned boutique gym [or store in TRIBE3-speak] in
The Gym Group has outperformed all of its own expectations in the six weeks of
Irish health club chain West Wood Club is launching a new outdoor exercise concept at
Vegetables are more important than fruit in a healthy diet, according to new research from
FIBO Exhibition
FIBO Exhibition
As gyms begin to reopen, cleanliness and hygiene remain an essential part of ensuring staff
The World Health Organization (WHO) has launched a webinar series to explore the future of
There were more than one million admissions made to NHS hospitals during 2019-20, where obesity
Miha Bodytec GmbH
Miha Bodytec GmbH
1 - 20 of 11,913
HCM Magazine
Editor's letter
New research by Nuffield Health found people in lower income groups face higher barriers to exercise
HCM Magazine
Opinion
Moving Communities is our chance to demonstrate our value and develop a universal service for all, argues Martyn Allison
HCM Magazine
Strength
CV kit has been fully connective for some time, but with the rise of the hybrid gym goer, what are strength suppliers doing to meet the demand for a fully connected offer?
HCM Magazine
Sponsored
Come join the party!
HCM Magazine
Research
Physical activity gives structure and meaning to people’s lives, according to new research
HCM Magazine
HCM People
We see a world where every major city has access to Solo 60
HCM Magazine
Sponsored
As the UK’s first dedicated development framework for leisure comes to the end of its initial four-year term, Jamie Groves and Sarah Watts discuss the impact
HCM Magazine
HCM magazine
Aneurin Leisure Trust used lockdown to transform and digitise its gyms, ready for reopening
HCM magazine
When we questioned our customers on what they liked about The Claremont Club, they all mentioned that we were helping people who were in dire need
HCM magazine
Safe Space Lockers has extended its partnership with boutique fitness franchise TRIB3, in a new 10-site supplier agreement, following the recent installation at TRIB3 Edinburgh
HCM magazine
An ongoing partnership between Active Leeds and Hussle has created exciting results in the form of increased usage and memberships
HCM magazine
We’re targeting an additional 30,000 beds over the next five years, through a mix of the group’s own developments and third party projects
HCM magazine
As the industry enters a phase of regrowth following the loss of members during lockdown, it’s crucial to understand customer acquisition cost versus the lifetime value of each customer, as Paul Bedford and Jamie Owens explain
HCM magazine
Choosing the right flooring is critical for gym and health club operators. Suppliers share their latest news, tips and product launches to help you choose wisely
HCM magazine
Consumer research has shown a population-wide surge in interest in reducing lockdown weight gain and getting fitter. Is the industry ready and willing to put its hand up to help people with weight loss? Kath Hudson reports
HCM magazine
As our sector starts to recover, there will be changes in the needs of communities, consumers and the provision of opportunities. To explore this subject we hosted a virtual round table to better understand views on key workforce questions
HCM magazine
Opinion
promotion
While much of the fitness industry has reopened its doors across the UK over the past weeks, many members are yet to return.
Opinion: Re-engaging your post-lockdown absent members
Featured supplier news
Featured supplier news: Active IQ launches two industry-ready health and fitness diplomas
Active IQ has launched two new qualifications – the Level 2 Diploma in Health and Fitness and Level 3 Diploma in Health and Fitness – to help engage learners in an industry-ready training experience that can be tailored to suit local employer needs.
Featured supplier news
Featured supplier news: Celebrating the return of group exercise – Les Mills to host free ‘Fastest Way Back’ livestream event for the industry
Last month (May) saw the welcomed return of group exercise classes. Group exercise is the heartbeat for so many clubs, with in-studio and instructor-led live experiences at the pinnacle.
Featured operators news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Featured operators news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Orbit4
Orbit4 is the umbrella brand for FitnessCompared, FitnessFinance, WeServiceGymEquipment and WeBuyGymEquipment....
Company profiles
Company profile: Fitronics (CoursePro and TRP)
Fitronics is the company behind The Retention People (TRP) and CoursePro. We truly understand our ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Management software
fibodo Limited: Management software
Salt therapy products
Saltability: Salt therapy products
Lockers/interior design
Fitlockers: Lockers/interior design
Skincare
Sothys: Skincare
Fitness equipment
Octane Fitness: Fitness equipment
Spa software
SpaBooker: Spa software
Architects/designers
Zynk Design Consultants: Architects/designers
Uniforms
Service Sport: Uniforms
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
13-14 Jun 2021
Online,
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
Search news, features & products:
Find a supplier:
JP Lennard
JP Lennard