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British Military Fitness
British Military Fitness
British Military Fitness
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

David Stalker joins Myzone to drive European expansion

David Stalker, former CEO of ukactive, has been named CEO of Europe, Middle East and Africa (EMEA) for fitness tech company Myzone.

Stalker will lead the EMEA executive team to expand its direct operations in mainland Europe while continuing to support its existing Myzone partners.

He will be working closely with Myzone founder and group CEO Dave Wright and will also sit on the Myzone Board.

"My focus will be on helping Myzone with its European plans," Stalker said.

"There's two ways for us to do business on the continent – either through distributors or going direct – and we like the idea of going direct.

"While we will have some distributors, much of my time will be spent setting up European offices – almost certainly in Germany – and we are currently recruiting teams in each of the countries we plan to go into and finding country managers.

"We're also looking at distribution units, because we don't know what comes out of Brexit – and whether we can send things out of UK, or whether we will need a presence in somewhere in Europe."

Myzone group CEO Dave Wright added: "With more than 6,000 facilities across 64 countries, Europe is a hot focus for Myzone as we continue to expand across the continent, so we needed someone with strong European pedigree to help drive that forward."

While his primary focus will be on Europe, Stalker added that he will also be spending time on growing Myzone's business across developing markets.

"Myzone has had quite a bit of success in the Middle East – especially in Dubai – so we'll be looking to consolidate that," Stalker said.

"And Africa is the continent that is outgrowing every other at the moment – particularly when it comes to its developing middle-class.

"Sadly, they are showing signs of suffering from all the same health issues, such as obesity, which we in 'the west' have suffered horribly with."

Stalker is a fitness industry veteran and has spent his entire career in the sector.

Following stints at Bladerunner and Leisure Connection, Stalker spent seven years at ukactive, most of them as executive director and CEO. There, he oversaw the not-for profit body's transition from being the Fitness Industry Association to its current role as the lobby group for the entire physical activity sector.

For the past three years, he has been CEO of the UK’s largest trampolining provider Oxygen Free Jumping, which he co-founded in 2015.

Oxygen hit tough times earlier this year and was bought out of administration by NM Capital. Stalker remains a non-executive director at Oxygen, which last month opened a site at the O2 in London.

If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
David Stalker, former CEO of ukactive, has been named CEO of Europe, Middle East and Africa (EMEA) for fitness tech company Myzone.
HAF,FIT,IND,PTS,TRA,PHR
imagesX/THUMB340027_395735_461469.jpg
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News

David Stalker joins Myzone to drive European expansion

David Stalker, former CEO of ukactive, has been named CEO of Europe, Middle East and Africa (EMEA) for fitness tech company Myzone.

Stalker will lead the EMEA executive team to expand its direct operations in mainland Europe while continuing to support its existing Myzone partners.

He will be working closely with Myzone founder and group CEO Dave Wright and will also sit on the Myzone Board.

"My focus will be on helping Myzone with its European plans," Stalker said.

"There's two ways for us to do business on the continent – either through distributors or going direct – and we like the idea of going direct.

"While we will have some distributors, much of my time will be spent setting up European offices – almost certainly in Germany – and we are currently recruiting teams in each of the countries we plan to go into and finding country managers.

"We're also looking at distribution units, because we don't know what comes out of Brexit – and whether we can send things out of UK, or whether we will need a presence in somewhere in Europe."

Myzone group CEO Dave Wright added: "With more than 6,000 facilities across 64 countries, Europe is a hot focus for Myzone as we continue to expand across the continent, so we needed someone with strong European pedigree to help drive that forward."

While his primary focus will be on Europe, Stalker added that he will also be spending time on growing Myzone's business across developing markets.

"Myzone has had quite a bit of success in the Middle East – especially in Dubai – so we'll be looking to consolidate that," Stalker said.

"And Africa is the continent that is outgrowing every other at the moment – particularly when it comes to its developing middle-class.

"Sadly, they are showing signs of suffering from all the same health issues, such as obesity, which we in 'the west' have suffered horribly with."

Stalker is a fitness industry veteran and has spent his entire career in the sector.

Following stints at Bladerunner and Leisure Connection, Stalker spent seven years at ukactive, most of them as executive director and CEO. There, he oversaw the not-for profit body's transition from being the Fitness Industry Association to its current role as the lobby group for the entire physical activity sector.

For the past three years, he has been CEO of the UK’s largest trampolining provider Oxygen Free Jumping, which he co-founded in 2015.

Oxygen hit tough times earlier this year and was bought out of administration by NM Capital. Stalker remains a non-executive director at Oxygen, which last month opened a site at the O2 in London.

If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
David Stalker, former CEO of ukactive, has been named CEO of Europe, Middle East and Africa (EMEA) for fitness tech company Myzone.
HAF,FIT,IND,PTS,TRA,PHR
imagesX/THUMB340027_395735_461469.jpg

News

A free-to-access training platform has launched to help the sport and fitness workforce confidently return
Glasgow Life, which runs leisure and culture facilities on behalf of Glasgow City Council, has
Fitness equipment firm Nautilus Inc is looking for a buyer for its commercial equipment brand
Boutique gym operator, Gymbox, faced threats of legal action over its bid to reopen on
Technogym has announced the launch of live streaming and on-demand classes. The new content will
A number of gym operators are concerned that local lockdowns could come into effect in
SIBEC
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Incorpore and MoveGB are pleased to announce they have entered into a landmark partnership, combining
Prime Minister Boris Johnson has announced that gyms may be able to reopen in a
UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth
The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour
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ukactive
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We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
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Aaron Smith

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‘KX’ stands for ‘the Kaizen Experience’, which means ‘change for the better’ in Japanese. It’s a philosophy that focuses on continuous improvement. We’re always seeking to improve, not only as a company but as individuals
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Jo Smallwood

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We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
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Michael Ramsay

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Featured supplier: Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: Premier Software Solutions Ltd
Premier Software was founded in 1994 and has proven experience developing business management solutions specifically ...
Company profiles
Company profile: EXF Fitness
EXF offer so much more than modular systems and pick and mix installations, they don’t ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Locking solutions
Monster Padlocks: Locking solutions
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Trade associations
International SPA Association - iSPA: Trade associations
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Skincare
Comfort Zone - Davines S.p.A: Skincare
Direct debit solutions
Harlands Group: Direct debit solutions
Fitness Software
FunXtion International BV: Fitness Software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Property & Tenders
Greywell, Hampshire
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Diary dates
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Loews Coronado Bay Resort, Coronado, United States
Diary dates
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Diary dates
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Diary dates
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British Military Fitness
British Military Fitness