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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

Job opportunity - with ukactive
Marketing Director
ukactive
£75,000 pa
Bloomsbury, London, UK
ukactive is a not-for-profit health body with a long-standing and uncompromising vision to improve the health of the nation by getting more people more active, more often. ukactive achieves this by facilitating big-impact partnerships, championing innovation, providing high-quality services to our members, campaigning, conducting research and sharing insights.

Our members and partners range from long-standing health and fitness chains to local authority national operators, arms-length government bodies such as Sport England and commercial brands such as Nike.

The primary responsibility of the Marketing Director is to lead the strategy and direction of ukactive’s marketing, communications and public affairs work and directorate, providing the senior leadership to drive value and impact across the full breadth of ukactive stakeholders – from our members and partners, to the media, government and other sectors.

General Duties
The Marketing Director is responsible for the strategic planning, development and implementation of integrated member-facing and external communications and marketing campaigns to support the strategic objectives of ukactive.

Responsibilities include overseeing the development of the ukactive brand and marketing, organisational and internal communications, issues and crisis management, public affairs and media relations.

The Marketing Director will also sit on the ukative Executive Management Team and will therefore be responsible for working across the team to deliver pan-organisation strategy development and planning.

ukactive’s Public Affairs, Marketing and Communications team uses a multi-channel, multi-stakeholder approach to inform and shape the physical activity narrative, with the objective of strengthening the value in which ukactive is held by key members, partners, stakeholders and media influencers.
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