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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

fitness-kit.net: Product innovations

Lauren Heath-Jones rounds up the latest product launches in health and fitness

By Lauren Heath-Jones, Leisure Media | Published in Health Club Management 2020 issue 1
Auro democratises personalised training, explains Anta Pattabiraman
Anta Pattabiraman

Auro, a fitness tech start-up, has developed a motivational app that delivers audible on-demand workouts and classes.

Developed by a team of personal trainers, the classes, which can be carried out both inside or outside the gym, range from outdoor running, walking, treadmill, X-trainer, strength training, spinning, rowing, yoga and stretching.

Workouts are designed to be delivered audibly, so that users don’t get distracted by having to look down at a screen during their workout, although it does feature images and gifs to demonstrate form and technique of exercises.

Auro features patented AI-based algorithms that analyse multiple input streams in order to ‘hyper-personalise’ the experience.

"I wanted to make personalised instruction to one and all" - Anta Pattabiraman

Auro CEO and co-founder Anta Pattabiraman says: “There are 9.7 million gym members in the UK, yet only 250,000 use PTs because of the cost. Without personalised instruction, many people get demotivated and don’t make the most of their gym membership. I fundamentally believed this could be changed and wanted to make personalised instruction available to all.”

fitness-kit.net keyword: AURO

Auro delivers on-demand audio classes
Pavigym’s WEXO flooring works for people at all levels of fitness, says Kenny Wattam
Kenny Wattam

Flooring specialist Pavigym has developed a new cross training flooring concept that enables operators to offer different types of circuit training, such as weightlifting, athletic, metabolic and functional exercises, in a single space.

Called WEXO, the concept features different ‘zones’ for different exercises, with each fitted with one of three Pavigym flooring solutions; weightlifting, S&S and turf.

Kenny Wattam, sales director for Northern UK & Ireland at Pavigym, says: “Wexo is durable, strong and feels good to the trained athlete, while the average user really likes the simplicity of the markings and the ease of being able to see where they need to go next and perform different exercises on the floor.”

"Wexo is durable, strong and feels good to the trained athlete" - Kenny Wattam

The weightlifting and strength zones – located at the centre of the concept – are fitted with S&S and weightlifting flooring to provide stability and resistance, as well as reduce noise and vibration without the risk of splitting or warping, says Wattam, while the functional, athletic and metabolic training zones are carpeted with turf, which offers both impact and dragging resistance.

fitness-kit.net keyword: PAVIGYM

Functional, athletic and metabolic zones are turfed
FunXtion’s Online Coaching Tool offers ‘results-focused support’, according to Ernst De Neef
Ernst De Neef

FunXtion has created a new online platform for personal trainers.

Called the Online Coaching Tool, the new platform is designed to enable personal trainers to work more effectively by increasing their contact time with their clients.

The platform offers high-quality content and personalised advice that can be tailored to members’ goals. Using it, trainers can monitor clients’ progress, adapt their training plans to ensure improvements are made and keep members engaged by identifying areas on which to focus and offering support.

Other features include a chat function, allowing for 24/7 connectivity, as well as a training plan editor, which enables trainers to manage, edit and share training plans to groups and individual members. There’s also a recipe database.

"Being able to stay in contact with your members 24/7 is a necessity and no longer an optional extra" - Ernst De Neef

Ernst De Neef, FunXtion CEO, says: “In this modern world, where connectivity is king, being able to stay in touch with your clients 24/7 is a necessity and no longer an optional extra.”

“With this tool, clubs can now deliver a superior service by providing more efficiency at a lower cost. Clients across all demographics are more demanding when it comes to their exercise experience. They want professional, personal support that’s affordable, results-focused and delivered digitally at their fingertips. This tool also provides an additional revenue stream and is a strong retention tool.”

fitness-kit.net keyword: FUNXTION

Trainers can monitor clients’ progress using the platform
FunXtion’s Online Coaching Tool offers ‘results-focused support’, according to Ernst De Neef
Ian Webb

The Vitapure Drinks Company, creator of the Vitastream system, has developed BodyShake, a drinks machine that dispenses protein shakes. Designed to complement the Vitastream system and create additional revenue streams for clubs, the BodyShake system offers low sugar, low calorie protein shakes in a number of different flavour options that users can mix to create their own customised shake.

The shakes are also free from fat, aspartame and sweetners, as well as allergens such as soy, wheat, eggs and milk.

The system, housed in a touchscreen unit, was developed to reduce the number of single-use drink bottles sold in gyms. It has a small footprint, needing just 1 sq m of space, and requires only a power supply, water supply and internet connection, enabling operators to track stock levels and solve any technical issues remotely.

"We wanted to help gyms and health clubs eliminate single-use plastic water and drinks bottles" - Ian Webb

Vitapure founder and MD Ian Webb said: "The beauty of this combined hydration and protein concept is that it helps gym members achieve their fitness goals and rewards forward-thinking gyms with additional revenue.

"We want to help gyms and health clubs eliminate the use of single-use plastic water and drinks bottles. The touch screen-operated Vitastream Drinks Station delivers a positive environmental message, reducing carbon footprint through removing the need for packaged drinks."

fitness-kit.net keyword: VITAPURE

The machine dispenses a range of protein shakes
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/imagesX/101510_217332.jpg
Check out the hottest new products in health and fitness from Auro, Pavigym, Vitapure and FunXtion
Auro, Pavigym, Vitapure, FunXtion,Auro, Pavigym, Vitapure, FunXtion
HCM magazine
Over time, town planning has led to the creation of obesogenic environments, but Hamilton in New Zealand is taking a fresh approach to mobilising its population, by turning the city into a playground, as Kath Hudson reports
HCM magazine
When women train on half-truths and crap science it’s painfully limiting
HCM magazine
Switzerland’s no frills chain, NonStop Gym, has appointed Funxtion to create its member training app, as CEO Ernst De Neef explains
HCM Magazine
Hospitality
Fitness, wellness and recovery are driving new investments in the hotel and resorts market, with Kerzner the latest to enter this space, as Megan Whitby reports
HCM Magazine
Interview
Amid reports of a bid to buy the business, HCM was keen to get an update on the state of play at the Bannatyne Group. We sent Kate Cracknell to (virtually) speak to the FD
HCM Magazine
Sponsored
Matrix Fitness is launching a new three-tiered cardio range to provide total versatility, explains Matt Pengelly
HCM Magazine
Software
As we adapt to a new way of living, software developers have been supporting the fitness sector with new systems and strategies. We asked operators and developers to share successes
HCM Magazine
Research
Lack of exercise is a major cause of death from COVID-19, according to new research, with only advanced age and organ transplant leading to greater risk
HCM Magazine
Editor's letter
Groundbreaking research from around the world is proving the many ways exercise can support health and creating opportunities for the sector to be more valued and useful
HCM Magazine
Sponsored
Hamilton’s Honour is Leicester’s newest fitness studio opening, with the latest innovation from Technogym. But this studio has a unique story, too. Owner Louis Hamilton tells us why he was determined to create such a special place
HCM Magazine
Latest News
Indoor group exercise can recommence in England and Scotland today (17 May), as part of ...
Latest News
Thousands of health clubs, swimming pools and leisure centres are under the threat of permanent ...
Latest News
Fully vaccinated people in the US no longer need to wear a face mask whether ...
Latest News
Anytime Fitness UK has revealed that April was its busiest month for new memberships since ...
Latest News
HCM understands that Fitness International, which operates more than 700 health clubs under the LA ...
Latest News
A court has given Virgin Active the green light to erase the rent arrears it ...
Latest News
The Swimming Teachers' Association (STA) has partnered with a psychologist to provide new mindfulness and ...
Latest News
A report commissioned by Parkrun has estimated that allowing mass-participation outdoor events carries an "exceptionally ...
Opinion
promotion
The UK’s first dedicated leisure development framework has completed its first four-year term with £144m committed investment in public leisure projects.
Opinion: UK’s first leisure framework celebrates £144m investment in public leisure
Featured supplier news
Featured supplier news: Engaging smart technology helps gyms and fitness professionals get their leading role back
Safety, quality of service, and member engagement are key in order to offer a unique fitness experience that will boost the re-start.
Featured supplier news
Featured supplier news: Integrated workout solutions will underpin gyms' recovery, says Les Mills’ Martin Franklin
The UK has spent most of the year in lockdown but finally, clubs are beginning to see their fitness communities open back up, with indoor group exercise not far behind.
Company profiles
Company profile: Parkwood Leisure
Parkwood Leisure is a family-owned leisure management company working with local authority partners across England ...
Company profiles
Company profile: Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
SpaBooker: Spa software
Architects/designers
Zynk Design Consultants: Architects/designers
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Skincare
Sothys: Skincare
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Uniforms
Service Sport: Uniforms
Trade associations
International SPA Association - iSPA: Trade associations
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
Premier Software Solutions: Management software
Red Light Therapy
 Red Light Rising: Red Light Therapy
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
07-09 Jun 2021
Virtual summit,
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

fitness-kit.net: Product innovations

Lauren Heath-Jones rounds up the latest product launches in health and fitness

By Lauren Heath-Jones, Leisure Media | Published in Health Club Management 2020 issue 1
Auro democratises personalised training, explains Anta Pattabiraman
Anta Pattabiraman

Auro, a fitness tech start-up, has developed a motivational app that delivers audible on-demand workouts and classes.

Developed by a team of personal trainers, the classes, which can be carried out both inside or outside the gym, range from outdoor running, walking, treadmill, X-trainer, strength training, spinning, rowing, yoga and stretching.

Workouts are designed to be delivered audibly, so that users don’t get distracted by having to look down at a screen during their workout, although it does feature images and gifs to demonstrate form and technique of exercises.

Auro features patented AI-based algorithms that analyse multiple input streams in order to ‘hyper-personalise’ the experience.

"I wanted to make personalised instruction to one and all" - Anta Pattabiraman

Auro CEO and co-founder Anta Pattabiraman says: “There are 9.7 million gym members in the UK, yet only 250,000 use PTs because of the cost. Without personalised instruction, many people get demotivated and don’t make the most of their gym membership. I fundamentally believed this could be changed and wanted to make personalised instruction available to all.”

fitness-kit.net keyword: AURO

Auro delivers on-demand audio classes
Pavigym’s WEXO flooring works for people at all levels of fitness, says Kenny Wattam
Kenny Wattam

Flooring specialist Pavigym has developed a new cross training flooring concept that enables operators to offer different types of circuit training, such as weightlifting, athletic, metabolic and functional exercises, in a single space.

Called WEXO, the concept features different ‘zones’ for different exercises, with each fitted with one of three Pavigym flooring solutions; weightlifting, S&S and turf.

Kenny Wattam, sales director for Northern UK & Ireland at Pavigym, says: “Wexo is durable, strong and feels good to the trained athlete, while the average user really likes the simplicity of the markings and the ease of being able to see where they need to go next and perform different exercises on the floor.”

"Wexo is durable, strong and feels good to the trained athlete" - Kenny Wattam

The weightlifting and strength zones – located at the centre of the concept – are fitted with S&S and weightlifting flooring to provide stability and resistance, as well as reduce noise and vibration without the risk of splitting or warping, says Wattam, while the functional, athletic and metabolic training zones are carpeted with turf, which offers both impact and dragging resistance.

fitness-kit.net keyword: PAVIGYM

Functional, athletic and metabolic zones are turfed
FunXtion’s Online Coaching Tool offers ‘results-focused support’, according to Ernst De Neef
Ernst De Neef

FunXtion has created a new online platform for personal trainers.

Called the Online Coaching Tool, the new platform is designed to enable personal trainers to work more effectively by increasing their contact time with their clients.

The platform offers high-quality content and personalised advice that can be tailored to members’ goals. Using it, trainers can monitor clients’ progress, adapt their training plans to ensure improvements are made and keep members engaged by identifying areas on which to focus and offering support.

Other features include a chat function, allowing for 24/7 connectivity, as well as a training plan editor, which enables trainers to manage, edit and share training plans to groups and individual members. There’s also a recipe database.

"Being able to stay in contact with your members 24/7 is a necessity and no longer an optional extra" - Ernst De Neef

Ernst De Neef, FunXtion CEO, says: “In this modern world, where connectivity is king, being able to stay in touch with your clients 24/7 is a necessity and no longer an optional extra.”

“With this tool, clubs can now deliver a superior service by providing more efficiency at a lower cost. Clients across all demographics are more demanding when it comes to their exercise experience. They want professional, personal support that’s affordable, results-focused and delivered digitally at their fingertips. This tool also provides an additional revenue stream and is a strong retention tool.”

fitness-kit.net keyword: FUNXTION

Trainers can monitor clients’ progress using the platform
FunXtion’s Online Coaching Tool offers ‘results-focused support’, according to Ernst De Neef
Ian Webb

The Vitapure Drinks Company, creator of the Vitastream system, has developed BodyShake, a drinks machine that dispenses protein shakes. Designed to complement the Vitastream system and create additional revenue streams for clubs, the BodyShake system offers low sugar, low calorie protein shakes in a number of different flavour options that users can mix to create their own customised shake.

The shakes are also free from fat, aspartame and sweetners, as well as allergens such as soy, wheat, eggs and milk.

The system, housed in a touchscreen unit, was developed to reduce the number of single-use drink bottles sold in gyms. It has a small footprint, needing just 1 sq m of space, and requires only a power supply, water supply and internet connection, enabling operators to track stock levels and solve any technical issues remotely.

"We wanted to help gyms and health clubs eliminate single-use plastic water and drinks bottles" - Ian Webb

Vitapure founder and MD Ian Webb said: "The beauty of this combined hydration and protein concept is that it helps gym members achieve their fitness goals and rewards forward-thinking gyms with additional revenue.

"We want to help gyms and health clubs eliminate the use of single-use plastic water and drinks bottles. The touch screen-operated Vitastream Drinks Station delivers a positive environmental message, reducing carbon footprint through removing the need for packaged drinks."

fitness-kit.net keyword: VITAPURE

The machine dispenses a range of protein shakes
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/imagesX/101510_217332.jpg
Check out the hottest new products in health and fitness from Auro, Pavigym, Vitapure and FunXtion
Auro, Pavigym, Vitapure, FunXtion,Auro, Pavigym, Vitapure, FunXtion
Latest News
Indoor group exercise can recommence in England and Scotland today (17 May), as part of ...
Latest News
Thousands of health clubs, swimming pools and leisure centres are under the threat of permanent ...
Latest News
Fully vaccinated people in the US no longer need to wear a face mask whether ...
Latest News
Anytime Fitness UK has revealed that April was its busiest month for new memberships since ...
Latest News
HCM understands that Fitness International, which operates more than 700 health clubs under the LA ...
Latest News
A court has given Virgin Active the green light to erase the rent arrears it ...
Latest News
The Swimming Teachers' Association (STA) has partnered with a psychologist to provide new mindfulness and ...
Latest News
A report commissioned by Parkrun has estimated that allowing mass-participation outdoor events carries an "exceptionally ...
Latest News
Jan Spaticchia, founder and chair of énergie Fitness has died aged 51 following a short ...
Latest News
A new pioneering approach looks to help cancer patients prepare for and respond to treatment ...
Latest News
Peloton is recalling all of its Tread and Tread+ machines in the US, after striking ...
Opinion
promotion
The UK’s first dedicated leisure development framework has completed its first four-year term with £144m committed investment in public leisure projects.
Opinion: UK’s first leisure framework celebrates £144m investment in public leisure
Featured supplier news
Featured supplier news: Engaging smart technology helps gyms and fitness professionals get their leading role back
Safety, quality of service, and member engagement are key in order to offer a unique fitness experience that will boost the re-start.
Featured supplier news
Featured supplier news: Integrated workout solutions will underpin gyms' recovery, says Les Mills’ Martin Franklin
The UK has spent most of the year in lockdown but finally, clubs are beginning to see their fitness communities open back up, with indoor group exercise not far behind.
Company profiles
Company profile: Parkwood Leisure
Parkwood Leisure is a family-owned leisure management company working with local authority partners across England ...
Company profiles
Company profile: Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
SpaBooker: Spa software
Architects/designers
Zynk Design Consultants: Architects/designers
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Skincare
Sothys: Skincare
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Uniforms
Service Sport: Uniforms
Trade associations
International SPA Association - iSPA: Trade associations
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
Premier Software Solutions: Management software
Red Light Therapy
 Red Light Rising: Red Light Therapy
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
07-09 Jun 2021
Virtual summit,
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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