Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

features

Sponsored:
Progress that counts

EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches

Published in Health Club Management 2026 issue 4
Woman using EGYM equipment
Smart Strength Series 3 was launched at the new EGYM HQ / EGYM

On March 5th, 2026, EGYM hosted its very first EGYM Innovation Congress at its brand-new showroom in central London.

The atmosphere was electric, fuelled by a singular, guiding philosophy: progress only counts if it works for everyone.

The congress marked the official launch of the showroom, EGYM’s new interactive, hands-on environment where operators can experience the EGYM Ecosystem in real-time.

Following this exciting event, the momentum is just beginning. Here is a look at the future of fitness technology and the innovations that are redefining the member experience, as revealed in London.

A new standard for strength training

Built to meet the needs of today’s members and operators, the all-new Smart Strength Series 3 features enhanced ergonomics, stunning design and even more intelligent software, transforming individual workouts into long-term training journeys.

As part of the EGYM Ecosystem, Smart Strength adapts seamlessly to different floor concepts and training philosophies without compromising personalisation or control.

Whether it’s a guided strength circuit or an open, flexible training zone, it adapts seamlessly to unique businesses and redefines the gym floor for personalised, data-led training that’s standardised enough to scale, yet individual enough to deliver elite results.

Training for life

Healthspan is the new wealth and the Innovation Congress highlighted EGYM’s Longevity Training Programme, which is a direct response to the global shift toward proactive health management.

EGYM is launching Software Packs that allow operators to customise the EGYM experience to specific business needs

This programme isn’t just a workout plan; it’s a data-driven roadmap designed to combat the biological markers of ageing. By focusing on muscle quality, metabolic health, and functional mobility, we’re helping operators move beyond fitness and into the holistic healthcare space, keeping members active and loyal for the long-term.

EGYM Software Packs

EGYM is moving away from a one-size-fits-all approach, introducing Software Packs that allow operators to customise an EGYM experience to their specific business needs.

EGYM Software Packs unite smart training hardware with powerful digital solutions in one seamlessly-connected EGYM Ecosystem.

The EGYM Core Pack delivers everything needed to power the full member journey, while EGYM Success Packs unlock additional business opportunities. Together, these packs transform fitness facilities into data-driven, future-ready businesses designed to compete, grow and thrive in a rapidly evolving market.

Whether an operator focuses on growth, coaching or multi-site expansion, EGYM Software Packs ensure the tech evolves alongside the needs of customers.

The first true EGYM operating system

On top of these innovations sits the EGYM Ecosystem, the comprehensive operating system, which is built on three pillars:

Flexibility without fragmentation.

Efficiency that empowers staff through tech, rather than replacing them.

Retention that drives long-term success without the need for constant re-selling.

The EGYM Ecosystem isn’t just about completing workouts; it’s about facilitating longevity. By combining holistic training with data-backed guidance, it helps members stay healthy, capable, and engaged for life, not just in the short term.

Delivering powerful outcomes

The EGYM Ecosystem sits above individual tools, such as assessment systems and exercise equipment, coordinating them through five functional layers:

1. Training experience

Defining how members and trainers interact with the system for an elevated training experience.

2. Intelligence and data

Learning from every rep and result to automatically evolve training logic for every member.

Powered by EGYM Genius AI, this is where learning, adaptation and progress live.

3. Business insights

Giving operators total clarity on floor space optimisation and economic KPIs.

4. Integration and connectivity

Integrating effortlessly with external partners, such as other equipment suppliers, and removing technical friction for guaranteed flexibility.

5. Access and activation

Tapping into EGYM Hussle – the corporate fitness benefits solution – to drive new memberships. 

Find out more: www.egym.com

EGYM is HCM Summit Platinum Partner.

Read more from this issue of HCM magazine

View contents of HCM 2026 issue 4
Sign up for FREE ezines & magazines
EGYM Innovation Congress at its brand-new showroom in London
EGYM Innovation Congress at its brand-new showroom in London / EGYM
EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
Raphael Cuomo explores the powerful link between addiction, health and behaviour change
HCM magazine
I experienced a blissful feeling of joy I hadn’t felt since I was a kid
HCM magazine
HCM People

Stephen Price

Founder, SP&Co Group
Working in public health over the last few years has lit up parts of my brain again
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM promotional features
Sponsored
Find out how your gym can tap into the corporate wellness boom
HCM promotional features
Sponsored
SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
HCM promotional features
Sponsored
Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM promotional features
Sponsored
Third Space partnered with IndigoFitness to deliver a bespoke training space for its new club at The Whiteley
HCM promotional features
Sponsored
David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
HCM promotional features
Sponsored
Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM promotional features
Sponsored
EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches
HCM promotional features
Sponsored
Pulse Fitness has created a new health club delivering an elevated wellness experience
HCM promotional features
Sponsored
New launch, Salus House, elevates boutique wellness with high service levels and a partnership with Technogym
HCM promotional features
Latest News
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be ...
Latest News
Low-cost gym operator, PureGym, is trialling recovery zones at two of its UK sites, democratising ...
Latest News
In a milestone moment, mental health has become a core part of CIMSPA’s occupational professional ...
Latest News
US high-value, low-price chain, Eos Fitness, has announced plans to pilot reformer Pilates in three ...
Latest News
Preventive healthcare company Neko Health has added body composition analysis to its full-body health scan ...
Latest News
Chequan Lewis is the new CEO of Crunch Fitness, taking over from Jim Rowley, who ...
Latest News
Sea Lanes Canary Wharf has officially opened. The 50-metre, six-lane pool, which uses the natural ...
Latest News
London-based high-performance fitness club, ONE LDN, is raising funds for a multi-site expansion across London, ...
Opinion
promotion
Strength training has moved from the margins to the mainstream.
Opinion: Building smarter strength spaces for today’s operators
Featured supplier news
Featured supplier news: Reaching the people most gyms miss: Bedford Gym & Swim Campaign delivers 410 new members
One of the biggest mistakes the fitness industry still makes is advertising almost exclusively to people who already look and live like gym members.
Featured supplier news
Featured supplier news: Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
Company profiles
Company profile: Fitbench
Fitbench creates modular training solutions designed to support efficient, high-quality workouts in a wide range ...
Company profiles
Company profile: Sporty Group AS
With more than 90 fitness centres across the country and more than 130.000 members, Sporty ...
Supplier Showcases
Supplier Showcase - From nightclub to health club
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Swim England press release: Swim England launches new Learn to Swim Growth Plan to support aquatic programme expansion
Swim England has strengthened its sector-leading Business Solutions offer with the launch of its Learn to Swim Growth Plan, designed to help aquatic providers unlock sustainable programme growth.
Featured press releases
CoverMe Ltd press release: CoverMe and Jobs In. Fitness partner to create end-to-end talent solution
CoverMe, the UK’s leading fitness workforce management and recruitment platform, has partnered with Jobs In. Fitness, the specialist executive search and advisory firm for the fitness and wellbeing sector, to give operators a single route to talent at every level – from frontline staffing to C-suite.
Directory
Hot tubs
MSpa International Ltd: Hot tubs
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Industrial washing machines
Miele Company Limited: Industrial washing machines
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Fitness tracking platform
SpiviTech: Fitness tracking platform
Lockers
Crown Sports Lockers: Lockers
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates

features

Sponsored:
Progress that counts

EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches

Published in Health Club Management 2026 issue 4
Woman using EGYM equipment
Smart Strength Series 3 was launched at the new EGYM HQ / EGYM

On March 5th, 2026, EGYM hosted its very first EGYM Innovation Congress at its brand-new showroom in central London.

The atmosphere was electric, fuelled by a singular, guiding philosophy: progress only counts if it works for everyone.

The congress marked the official launch of the showroom, EGYM’s new interactive, hands-on environment where operators can experience the EGYM Ecosystem in real-time.

Following this exciting event, the momentum is just beginning. Here is a look at the future of fitness technology and the innovations that are redefining the member experience, as revealed in London.

A new standard for strength training

Built to meet the needs of today’s members and operators, the all-new Smart Strength Series 3 features enhanced ergonomics, stunning design and even more intelligent software, transforming individual workouts into long-term training journeys.

As part of the EGYM Ecosystem, Smart Strength adapts seamlessly to different floor concepts and training philosophies without compromising personalisation or control.

Whether it’s a guided strength circuit or an open, flexible training zone, it adapts seamlessly to unique businesses and redefines the gym floor for personalised, data-led training that’s standardised enough to scale, yet individual enough to deliver elite results.

Training for life

Healthspan is the new wealth and the Innovation Congress highlighted EGYM’s Longevity Training Programme, which is a direct response to the global shift toward proactive health management.

EGYM is launching Software Packs that allow operators to customise the EGYM experience to specific business needs

This programme isn’t just a workout plan; it’s a data-driven roadmap designed to combat the biological markers of ageing. By focusing on muscle quality, metabolic health, and functional mobility, we’re helping operators move beyond fitness and into the holistic healthcare space, keeping members active and loyal for the long-term.

EGYM Software Packs

EGYM is moving away from a one-size-fits-all approach, introducing Software Packs that allow operators to customise an EGYM experience to their specific business needs.

EGYM Software Packs unite smart training hardware with powerful digital solutions in one seamlessly-connected EGYM Ecosystem.

The EGYM Core Pack delivers everything needed to power the full member journey, while EGYM Success Packs unlock additional business opportunities. Together, these packs transform fitness facilities into data-driven, future-ready businesses designed to compete, grow and thrive in a rapidly evolving market.

Whether an operator focuses on growth, coaching or multi-site expansion, EGYM Software Packs ensure the tech evolves alongside the needs of customers.

The first true EGYM operating system

On top of these innovations sits the EGYM Ecosystem, the comprehensive operating system, which is built on three pillars:

Flexibility without fragmentation.

Efficiency that empowers staff through tech, rather than replacing them.

Retention that drives long-term success without the need for constant re-selling.

The EGYM Ecosystem isn’t just about completing workouts; it’s about facilitating longevity. By combining holistic training with data-backed guidance, it helps members stay healthy, capable, and engaged for life, not just in the short term.

Delivering powerful outcomes

The EGYM Ecosystem sits above individual tools, such as assessment systems and exercise equipment, coordinating them through five functional layers:

1. Training experience

Defining how members and trainers interact with the system for an elevated training experience.

2. Intelligence and data

Learning from every rep and result to automatically evolve training logic for every member.

Powered by EGYM Genius AI, this is where learning, adaptation and progress live.

3. Business insights

Giving operators total clarity on floor space optimisation and economic KPIs.

4. Integration and connectivity

Integrating effortlessly with external partners, such as other equipment suppliers, and removing technical friction for guaranteed flexibility.

5. Access and activation

Tapping into EGYM Hussle – the corporate fitness benefits solution – to drive new memberships. 

Find out more: www.egym.com

EGYM is HCM Summit Platinum Partner.

Read more from this issue of HCM magazine

View contents of HCM 2026 issue 4
Sign up for FREE ezines & magazines
EGYM Innovation Congress at its brand-new showroom in London
EGYM Innovation Congress at its brand-new showroom in London / EGYM
EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches
Latest News
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be ...
Latest News
Low-cost gym operator, PureGym, is trialling recovery zones at two of its UK sites, democratising ...
Latest News
In a milestone moment, mental health has become a core part of CIMSPA’s occupational professional ...
Latest News
US high-value, low-price chain, Eos Fitness, has announced plans to pilot reformer Pilates in three ...
Latest News
Preventive healthcare company Neko Health has added body composition analysis to its full-body health scan ...
Latest News
Chequan Lewis is the new CEO of Crunch Fitness, taking over from Jim Rowley, who ...
Latest News
Sea Lanes Canary Wharf has officially opened. The 50-metre, six-lane pool, which uses the natural ...
Latest News
London-based high-performance fitness club, ONE LDN, is raising funds for a multi-site expansion across London, ...
Latest News
A new brain clinic has opened in London, which uses non-invasive brain stimulation to treat ...
Latest News
Good Boost’s digital exercise programmes are helping adults with MSK at a lower cost than ...
Latest News
With Prime Minister, Keir Starmer, announcing his resignation this morning and Andy Burnham as a ...
Opinion
promotion
Strength training has moved from the margins to the mainstream.
Opinion: Building smarter strength spaces for today’s operators
Featured supplier news
Featured supplier news: Reaching the people most gyms miss: Bedford Gym & Swim Campaign delivers 410 new members
One of the biggest mistakes the fitness industry still makes is advertising almost exclusively to people who already look and live like gym members.
Featured supplier news
Featured supplier news: Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
Company profiles
Company profile: Fitbench
Fitbench creates modular training solutions designed to support efficient, high-quality workouts in a wide range ...
Company profiles
Company profile: Sporty Group AS
With more than 90 fitness centres across the country and more than 130.000 members, Sporty ...
Supplier Showcases
Supplier Showcase - From nightclub to health club
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Swim England press release: Swim England launches new Learn to Swim Growth Plan to support aquatic programme expansion
Swim England has strengthened its sector-leading Business Solutions offer with the launch of its Learn to Swim Growth Plan, designed to help aquatic providers unlock sustainable programme growth.
Featured press releases
CoverMe Ltd press release: CoverMe and Jobs In. Fitness partner to create end-to-end talent solution
CoverMe, the UK’s leading fitness workforce management and recruitment platform, has partnered with Jobs In. Fitness, the specialist executive search and advisory firm for the fitness and wellbeing sector, to give operators a single route to talent at every level – from frontline staffing to C-suite.
Directory
Hot tubs
MSpa International Ltd: Hot tubs
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Industrial washing machines
Miele Company Limited: Industrial washing machines
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Fitness tracking platform
SpiviTech: Fitness tracking platform
Lockers
Crown Sports Lockers: Lockers
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates
Search news, features & products:
Find a supplier:
Partner sites