GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
Wexer
Wexer
Wexer
Health Club Management

Health Club Management

Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Get the latest news, jobs and features in your inbox
Health Club Management

Health Club Management

features

Supplier showcase: PureGym scales up Funxtion’s digital integration

With the spread of COVID-19 forcing more people into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout offering to support members at home

Published in Health Club Management 2020 issue 4

COVID-19 is causing incredible disruption across the globe, forcing people out of daily routines and advising that they stay home. A digital solution such as FunXtion can future-proof your business and allow 24/7 connection to members, extending brand presence outside the four walls of a facility in order to support, engage and motivate members, even at a time when they can’t be physically present.

In 2019, as part of its strategy to create an unrivalled digital member experience, PureGym teamed up with FunXtion – experts in interactive digital fitness – to deliver an extensive library of exercises, workouts and personalised training plans direct to members, via the PureGym app.

With the spread of COVID-19 forcing more people into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout offering to support members at home.

Personalised training
Ranked second in early January under ‘health and fitness’ in the iOS App Store, the PureGym app enables its member base of over a million people to tailor their fitness experience based on personal preferences, goals and schedule.

In addition to tracking gym activity, the app offers instant access to hundreds of exercise tutorials, personalised training plans and digital support.

“This new integration is an important step in our digital development,” explains Lucian Weston, head of business development at PureGym. “The exercise tutorials, created by FunXtion, are a fantastic feature, which provide our members with specialist support 24/7, helping ensure they train effectively and safely, even when they’re not under the supervision of our gym floor trainers.

“FunXtion has been a great choice of digital partner based on the quality of provision, ease of integration, and shared vision on future innovation. I’m confident that working together will enable us to continue to deliver an industry-leading product that enhances the experience of all our members,” he said.

Ernst De Neef, FunXtion CEO, adds: “At FunXtion, we’re working around the clock to create a suite of digital products that will enable our partners to keep their members engaged and training during such unprecedented times.

“We’re delighted and excited to announce our partnership with PureGym. Our integration enriches the PureGym digital member experience creating an environment that encourages loyalty.”

FunXtion is working with operators around the world, helping to enhance and enrich their digital offerings. With a range of custom-branded, pre-recorded workout content, virtual classes and a streaming platform, FunXtion has a solution for every need.

In most cases, FunXtion can get operators up and running with a quality, custom-branded fitness content streaming service within a matter of days.

“We’re working around the clock to create products that enable our partners to keep members training during these unprecedented times” – Ernst De Neef, FunXtion

Find out more:
Visit www.FunXtion.com
[email protected]
Tel: + 31655851651
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/2020/HCM_4_2020_P97.jpg
With people forced into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout
PureGym, Funxtion,on-demand workout
People
We believe affordable fitness will be a very substantial part of all significant gym and fitness markets in the future
People
As a society, we all need to make a conscious effort to be more active and our industry is in the best position to help people do that
People
HCM people

Keith Burnet

CEO global markets, Les Mills
I wanted to do something to inspire others and encourage them to believe that no matter what age you are, anything is possible
Features
feature
We’re identifying and upselling customers who would benefit from a direct gym membership, so we can help the sector grow again
Features
feature
Bristol University has commited to embracing body positivity, creating more inclusive physical activity environments, rejecting diet culture and raising awareness of eating disorders across its sports and fitness provision. Should the rest of the fitness sector follow suit? Kath Hudson reports
Features
feature
The owner of Nisus Fitness in County Kerry, Joe O'Connor explains how MZ-Remote helped grow memberships during the pandemic and transform Nisus into a hybrid boutique
Features
Supplier showcase
SIX3NINE opened its second London studio in August, and will continue to partner with Physical Company as it aims to open up to five studios across the city
Features
feature
Wattbike’s lead sport scientist Eddie Fletcher discusses the importance of health assessments, changes in consumer behaviour post-lockdown and the latest UK government strategy
Features
Research
A new study suggests that exercise leads to elevated galanin levels – which in turn helps the brain’s stress response, giving more resilience. Tom Walker reports
Features
Research
Five months after the start of lockdown, Leisure-net did a survey to gauge how public sector operators and industry suppliers are faring
Features
Latest News
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which ...
Latest News
The government has pledged to invest £100m in supporting public leisure centres this winter, as ...
Latest News
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of ...
Latest News
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness ...
Latest News
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed ...
Latest News
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of ...
Latest News
Customer experience software provider, AskNicely, has announced it will host a new virtual event called ...
Latest News
In breaking news, HCM understands the UK government has removed gyms and fitness facilities from ...
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Featured supplier news
Featured supplier: Power Plate kicks off campaign to support fitness industry deliver health and wellness in one solution
Power Plate, the global leader in whole-body vibration training equipment, is encouraging its community to stay fighting fit this winter with a campaign intended to encourage comfort and confidence, as well as boosting health and wellness.
Featured supplier news
Featured supplier: Matrix takes its partnership with Renault Sport racing team up a gear
Matrix Fitness, the commercial brand of Johnson Health Tech, has announced the renewal of its long term partnership with the Renault F1 Team.
Video Gallery
Temple Gym - Nautilus Equipment
Core Health & Fitness
Temple Gym - Nautilus Equipment Read more
More videos:
Company profiles
Company profile: TRIB3 International Ltd
First established in Sheffield in January 2016 TRIB3 is a bootcamp boutique studio designed to ...
Company profiles
Company profile: Premier Software Solutions Ltd
Premier Software was founded in 1994 and has proven experience developing business management solutions specifically ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Locking solutions
Monster Padlocks: Locking solutions
Management software
fibodo Limited: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Fitness equipment
TRX Training: Fitness equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Member feedback software
AskNicely: Member feedback software
Fitness Software
FunXtion International BV: Fitness Software
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Supplier showcase: PureGym scales up Funxtion’s digital integration

With the spread of COVID-19 forcing more people into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout offering to support members at home

Published in Health Club Management 2020 issue 4

COVID-19 is causing incredible disruption across the globe, forcing people out of daily routines and advising that they stay home. A digital solution such as FunXtion can future-proof your business and allow 24/7 connection to members, extending brand presence outside the four walls of a facility in order to support, engage and motivate members, even at a time when they can’t be physically present.

In 2019, as part of its strategy to create an unrivalled digital member experience, PureGym teamed up with FunXtion – experts in interactive digital fitness – to deliver an extensive library of exercises, workouts and personalised training plans direct to members, via the PureGym app.

With the spread of COVID-19 forcing more people into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout offering to support members at home.

Personalised training
Ranked second in early January under ‘health and fitness’ in the iOS App Store, the PureGym app enables its member base of over a million people to tailor their fitness experience based on personal preferences, goals and schedule.

In addition to tracking gym activity, the app offers instant access to hundreds of exercise tutorials, personalised training plans and digital support.

“This new integration is an important step in our digital development,” explains Lucian Weston, head of business development at PureGym. “The exercise tutorials, created by FunXtion, are a fantastic feature, which provide our members with specialist support 24/7, helping ensure they train effectively and safely, even when they’re not under the supervision of our gym floor trainers.

“FunXtion has been a great choice of digital partner based on the quality of provision, ease of integration, and shared vision on future innovation. I’m confident that working together will enable us to continue to deliver an industry-leading product that enhances the experience of all our members,” he said.

Ernst De Neef, FunXtion CEO, adds: “At FunXtion, we’re working around the clock to create a suite of digital products that will enable our partners to keep their members engaged and training during such unprecedented times.

“We’re delighted and excited to announce our partnership with PureGym. Our integration enriches the PureGym digital member experience creating an environment that encourages loyalty.”

FunXtion is working with operators around the world, helping to enhance and enrich their digital offerings. With a range of custom-branded, pre-recorded workout content, virtual classes and a streaming platform, FunXtion has a solution for every need.

In most cases, FunXtion can get operators up and running with a quality, custom-branded fitness content streaming service within a matter of days.

“We’re working around the clock to create products that enable our partners to keep members training during these unprecedented times” – Ernst De Neef, FunXtion

Find out more:
Visit www.FunXtion.com
[email protected]
Tel: + 31655851651
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/2020/HCM_4_2020_P97.jpg
With people forced into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout
PureGym, Funxtion,on-demand workout
Latest News
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which ...
Latest News
The government has pledged to invest £100m in supporting public leisure centres this winter, as ...
Latest News
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of ...
Latest News
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness ...
Latest News
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed ...
Latest News
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of ...
Latest News
Customer experience software provider, AskNicely, has announced it will host a new virtual event called ...
Latest News
In breaking news, HCM understands the UK government has removed gyms and fitness facilities from ...
Latest News
Globally, gyms have, on average, seen nearly 70 per cent of their pre-lockdown members return ...
Latest News
A UK government U-turn – just announced – will see gyms and leisure centres staying open ...
Latest News
"Dozens" of gyms in Liverpool, UK, have defied the government and stayed open for business ...
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Featured supplier news
Featured supplier: Power Plate kicks off campaign to support fitness industry deliver health and wellness in one solution
Power Plate, the global leader in whole-body vibration training equipment, is encouraging its community to stay fighting fit this winter with a campaign intended to encourage comfort and confidence, as well as boosting health and wellness.
Featured supplier news
Featured supplier: Matrix takes its partnership with Renault Sport racing team up a gear
Matrix Fitness, the commercial brand of Johnson Health Tech, has announced the renewal of its long term partnership with the Renault F1 Team.
Video Gallery
Temple Gym - Nautilus Equipment
Core Health & Fitness
Temple Gym - Nautilus Equipment Read more
More videos:
Company profiles
Company profile: TRIB3 International Ltd
First established in Sheffield in January 2016 TRIB3 is a bootcamp boutique studio designed to ...
Company profiles
Company profile: Premier Software Solutions Ltd
Premier Software was founded in 1994 and has proven experience developing business management solutions specifically ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Locking solutions
Monster Padlocks: Locking solutions
Management software
fibodo Limited: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Fitness equipment
TRX Training: Fitness equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Member feedback software
AskNicely: Member feedback software
Fitness Software
FunXtion International BV: Fitness Software
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
Search news, features & products:
Find a supplier:
Wexer
Wexer