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Health Club Management

Health Club Management

features

People: Dr Nick Cavill, public health expert

Public health expert & director, Cavill Associates

Published in Health Club Management 2017 issue 3
Cavill is focused on prevention
Cavill is focused on prevention
There’s still enormous potential to make better connections between the fitness sector and the NHS

How active are we now compared to 20 years ago?
Research suggests that physical activity levels have remained more or less stable, or even risen slightly. The shocking change in the last 20 years has been in obesity, which has shot up, with diabetes rising dramatically as a result.

What can be done to ease this?
People have to take personal responsibility for their health, but it’s difficult to be good when they’re surrounded by sweet treats, calorie-laden drinks and opportunities to be inactive.
Sadly there’s no simple solution. We need political imperatives to tax sugar and influence food manufacturers to produce less calorific food. I don’t think the current emphasis on voluntary agreements works – we need stronger legislation. 

We also need town planning initiatives to create more opportunities for walking and cycling, to push the active commuting and active transport agenda.

Are there any cities that do active transport well?
Copenhagen and Amsterdam are excellent examples of cycling cities, but they weren’t always like that – they took a bold decision.

In the 1970s, cars massively outstripped bicycles in Copenhagen, but the city authorities decided to turn this around, mainly for road safety reasons.

By investing in a comprehensive infrastructure which favours the bike as everyday transport, they transformed the city: since 2015, more bikes enter the city centre than cars.  

With cycling, there are frequently political and financial sticking points. The pro-car lobby is seen as too strong and powerful and politicians are frightened of losing votes. But look what’s happened in London with the congestion charge and the cycle super-highways. These weren’t easy decisions to make, but the mayor had the courage to see these initiatives through. And investment follows: look at the money spent on Santander hire bikes in the capital, for example.

 Meanwhile, encouraging walking is less about building a network and more about making an environment walkable and liveable, with pedestrianised areas, lower volumes of traffic and more open space. A good example is Sheffield. When I went to university there, the railway station area was grotty, but now it’s been transformed: it’s much more attractive and with better road crossing. The number of pedestrians in the area trebled from 2001 to 2008. 

What could the health and fitness sector do to support these efforts?
I applaud the work the fitness industry is doing, and in particular ukactive’s efforts with government and the Department of Health, working to integrate with broader policy issues. There’s still enormous potential to make better connections between the health and fitness sector and the NHS, shifting the emphasis to prevention and health promotion rather than just treatment. 

It would also be good for operators to encourage their members to do more everyday activity, such as walking and cycling between visits, or travelling to the club in an active way. Encouraging the use of activity trackers could also help, so members can see how their everyday activity all adds up.

Cavill: Town planners must create more opportunities for active travel / PHOTO: SHUTTERSTOCK.COM
Cavill: Town planners must create more opportunities for active travel / PHOTO: SHUTTERSTOCK.COM
http://www.leisureopportunities.com/images/882672_620528.jpg
Public health expert Dr Nick Cavill discusses the best ways to help people get active
People
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Gita Sjahrir

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features

People: Dr Nick Cavill, public health expert

Public health expert & director, Cavill Associates

Published in Health Club Management 2017 issue 3
Cavill is focused on prevention
Cavill is focused on prevention
There’s still enormous potential to make better connections between the fitness sector and the NHS

How active are we now compared to 20 years ago?
Research suggests that physical activity levels have remained more or less stable, or even risen slightly. The shocking change in the last 20 years has been in obesity, which has shot up, with diabetes rising dramatically as a result.

What can be done to ease this?
People have to take personal responsibility for their health, but it’s difficult to be good when they’re surrounded by sweet treats, calorie-laden drinks and opportunities to be inactive.
Sadly there’s no simple solution. We need political imperatives to tax sugar and influence food manufacturers to produce less calorific food. I don’t think the current emphasis on voluntary agreements works – we need stronger legislation. 

We also need town planning initiatives to create more opportunities for walking and cycling, to push the active commuting and active transport agenda.

Are there any cities that do active transport well?
Copenhagen and Amsterdam are excellent examples of cycling cities, but they weren’t always like that – they took a bold decision.

In the 1970s, cars massively outstripped bicycles in Copenhagen, but the city authorities decided to turn this around, mainly for road safety reasons.

By investing in a comprehensive infrastructure which favours the bike as everyday transport, they transformed the city: since 2015, more bikes enter the city centre than cars.  

With cycling, there are frequently political and financial sticking points. The pro-car lobby is seen as too strong and powerful and politicians are frightened of losing votes. But look what’s happened in London with the congestion charge and the cycle super-highways. These weren’t easy decisions to make, but the mayor had the courage to see these initiatives through. And investment follows: look at the money spent on Santander hire bikes in the capital, for example.

 Meanwhile, encouraging walking is less about building a network and more about making an environment walkable and liveable, with pedestrianised areas, lower volumes of traffic and more open space. A good example is Sheffield. When I went to university there, the railway station area was grotty, but now it’s been transformed: it’s much more attractive and with better road crossing. The number of pedestrians in the area trebled from 2001 to 2008. 

What could the health and fitness sector do to support these efforts?
I applaud the work the fitness industry is doing, and in particular ukactive’s efforts with government and the Department of Health, working to integrate with broader policy issues. There’s still enormous potential to make better connections between the health and fitness sector and the NHS, shifting the emphasis to prevention and health promotion rather than just treatment. 

It would also be good for operators to encourage their members to do more everyday activity, such as walking and cycling between visits, or travelling to the club in an active way. Encouraging the use of activity trackers could also help, so members can see how their everyday activity all adds up.

Cavill: Town planners must create more opportunities for active travel / PHOTO: SHUTTERSTOCK.COM
Cavill: Town planners must create more opportunities for active travel / PHOTO: SHUTTERSTOCK.COM
http://www.leisureopportunities.com/images/882672_620528.jpg
Public health expert Dr Nick Cavill discusses the best ways to help people get active
Latest News
Mid-market health club operator Total Fitness has acquired Pro-Fit Personal Training. The deal follows a ...
Latest News
PureGym is set to become the second largest fitness operator in Europe, after revealing plans ...
Latest News
The Glass House Retreat, a new eco-friendly health and wellness retreat, has opened in Bulphan, ...
Latest News
A large-scale study on genetics has shown that being more physically active reduces the risk ...
Latest News
The Gym Group has confirmed plans to roll out a new small box format in ...
Latest News
Representatives from the three main political parties have backed the view that physical activity has ...
Latest News
Life Leisure is expanding its facility portfolio with the launch of an independent boutique fitness ...
Latest News
Almost half of children and young people (46.8 per cent) in England are doing the ...
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Featured supplier news
Featured supplier: Gympass expands in Ireland with flagship operator Gym Plus
Gympass, a leader in corporate fitness sales, has expanded its network to Ireland following a new partnership with Gym Plus.
Featured supplier news
Featured supplier: Who does your brand belong to?
Who does your brand belong to? There used to be only one answer to this question: the company that grew it and invested in it.
Video Gallery
Harlands Group Overview
Harlands Group
An overview of the Harlands Group, the membership management experts. Read more
More videos:
Company profiles
Company profile: Ecore
Ecore transforms reclaimed materials into unique performance surfaces that make people’s lives better. Ecore has ...
Company profiles
Company profile: Eleiko
We build upon our six-decade legacy in weightlifting, fuelled by our unwavering commitment to innovation, ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
Fitlockers: Lockers/interior design
Exercise equipment
Star Trac / Core Health & Fitness: Exercise equipment
Locking solutions
Ojmar: Locking solutions
Spa software
ResortSuite: Spa software
Management software
GymSales: Management software
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Skincare
Comfort Zone - Davines S.p.A: Skincare
Trade associations
International SPA Association - iSPA: Trade associations
Professional services
Deloitte UK: Professional services
Fitness equipment
Octane Fitness: Fitness equipment
Property & Tenders
Diary dates
21-23 Jan 2020
Harrogate Convention Centre, Harrogate, United Kingdom
Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
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